Keyhole.co

DECEMBER 23, 2023

Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. million YouTube: 108K Twitter: 808.3K Their social media accounts have a mix of beautiful destinations with idyllic travel images on one hand and hilarious memes and jokes on the other.

Social Media 52

Social Media Engagement Strategy Meme 52

Likeable

SEPTEMBER 24, 2019

Ah, Twitter. Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. From a marketing perspective, there are certainly reasons to be skeptical of Twitter. TWITTER: WHAT IS IT GOOD FOR?

Twitter 80

Twitter Airlines Aggregator Meme 80

Convince & Convert

APRIL 6, 2015

Karlijn manages social media at KLM (Royal Dutch Airlines), which is no small task, as KLM gets about 60,000 mentions per week on social media. Specifically on Twitter, where you have a couple of characters to solve someone’s problems. After all, for an airline, people aren’t traveling on a 9-to-5 schedule.

Airlines 60

Airlines Class Social Media Travel 60

Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. Southwest Airlines works with outside partners as well, including Kansas City-based VML and Buddy Media.

Airlines 232

Airlines Social Media Collaboration Travel 232

Sprout Social

MARCH 16, 2021

chicago twitter: Winter Fool's Spring Second Winter Spring of Deception <—? ??? ??? ???? We used Sprout Social’s Advanced Listening to analyze over 205,000 messages across Twitter from February 10 to March 16 to highlight what brands need to know before going back to business as usual. me: oh wow it's gonna be 60 today.

Questions 116

Questions Travel Brands Retail 116

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 9-10 2018).

Travel 40

Travel Conference Tourism Forums 40

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 24-27 2017).

Travel 47

Travel Conference Tourism Hotels 47

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. 5% switched airlines.

Travel 40

Travel Class Social Media Hotels 40

Twist Image

MAY 3, 2011

Brands that are leveraging Twitter to connect with their consumers may be in for a surprise. We can't forget that Twitter - in its purest form - is the ultimate exhaust valve for many individuals to let some immediate steam loose. In a world of Twitter mutterings, not all tweets are created equal. That's Twitter.

Airlines 102

Airlines Twitter Social Graph Loyalty 102

Sprout Social

AUGUST 26, 2021

Search for your brand and the name of your product on social platforms like Twitter or Instagram to learn how customers actually use your goods and services. They’re the best airline, even in crisis mode! You’d be surprised how many people respond to a question published on Twitter, LinkedIn and Facebook with their thoughts and ideas.

Research 144

Research Social Media Airlines Marketing 144

The Realtime Report

MARCH 25, 2014

Airlines ranked at 80 for website satisfaction, but drop to 69 for overall satisfaction. Airlines 80. Internet Travel 77. Twitter Users Log In Via Mobile, #RLTM Scoreboard Smartphones Surpass TV in Time Spent with Media. However, there are plenty of exceptions. Department & Discount Stores 80. Internet Brokerage 80.

Sites 177

Sites Social Media Insurance Airlines 177

Socialized

JULY 15, 2009

A YouTube video by a musician upset at United Airlines for breaking one of its instruments has reached nearly 3 million views in just a few days, and is creating a lot of buzz in social media circles. United Airlines led the musician on a year-long goose chase for reimbursement, and finally told him “no.&#

Case Study 182

Case Study Airlines Study Blogosphere 182

Laurel Papworth

JANUARY 14, 2010

I know that travel consumers booking via my hotel website i.e. direct customers are more loyal, bring more revenue and tend to travel more often. In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4% companies use Facebook and 45% Twitter.

Hotels 85

Hotels Tourism Travel Social Media 85

Twist Image

MARCH 8, 2013

That being said, when I watch my peers (mostly online) talk about travel, it is rarely pleasant. There are so many uncontrollable factors that make air travel impossible, it's a miracle that anyone has anything nice to say about the experience. We have turned complaining about air travel into the new, "how's the weather?"

Airlines 101

Airlines Travel iPhone Loyalty 101

Convince & Convert

AUGUST 8, 2012

We also do a fair amount of work in the travel industry and so when we saw a series of recent blog posts from Dutch airline KLM detailing its social media strategy we could not pass up the opportunity to review it here. For a travel brand these represent the three most important areas of the business impacted by social.

Travel 120

Travel Case Study Airlines Consultant 120

Convince & Convert

JANUARY 21, 2016

President Obama delivered his final State of the Union address last Tuesday, and Twitter was all abuzz with #SOTU chatter. Overall, there were more than 950,000 Twitter mentions during the hour-long speech : While Obama addressed a host of issues, it did not include the sharp focus on gun violence that many expected.

Airlines 60

Airlines Pharmaceuticals Conference Automotive 60

Bare Feet Studios

JULY 2, 2008

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. The Case of the Cancelled Flight Shane and I were booked to travel from DTW to ORD to LAX to HNL on Sunday, June 29th. UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

Airlines 40

Airlines Marketing Travel Hotels 40

Waxing UnLyrical

MARCH 5, 2011

As is wont when I travel, I get behind on email, Twitter messages, and so on… which would normally send me into a tizzy. Such as: My flights to and from KC were on Southwest Airlines. … not my favorite airline, not least because of the lack of assigned seating. Which made me happy.

Airlines 140

Airlines Hotels Flickr Meeting 140

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

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CSR Airlines Loyalty Hashtag 128

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

CSR 127

CSR Airlines Loyalty Hashtag 127

Firebelly

NOVEMBER 15, 2012

Everyone has their travel horror story to share — the obnoxious front desk clerk, flight delays, or whatever form of unexpected aggravation. One hotel chain has a process to monitor Twitter, where they will say “Hey Dennis — man, sounds like a bad day. Ask for Jim.” Anyway, back to the story. The Oracle Debacle.

Social Media 241

Social Media Hotels Retail Airlines 241

Ignite Social Media

AUGUST 10, 2017

With all the drama surrounding airlines these days, we have to give it to Delta. In the end they were applauded on Twitter for standing up to her and for standing up for their fellow passengers. From ice cream to airlines, that wraps up a few of our summer campaign favorites. Delta’s Positive Publicity Train.

Social Media 87

Social Media Airlines UGC Campaign 87

Sprout Social

AUGUST 9, 2019

Twitter’s API allows you to access certain points of a public profile. Instead of walking up to the Twitter office every time you have a request, the API gives access to the program to return the profile page. Before, you would log into Facebook and Twitter separately, check messages, run search terms and respond when you were tagged.

API 110

API Social Media Banking Software 110

Convince & Convert

NOVEMBER 10, 2015

From Facebook to Twitter to blogs, he has high-performing social with measurable results. TripCase is now a powerhouse mobile app that seamlessly manages at least 30 million trips each year using the combined power of over 40 airlines and more than 110,000 travel agents. Ricky Cadden’s Twitter: @rcadden.

Airlines 60

Airlines Travel SEO Collaboration 60

Techipedia: Tamar Weinberg

JANUARY 15, 2013

The most successful companies build their products on their purpose, whether it is Southwest Airlines striving to bring affordable air travel to everybody, Apple to create a seamless and stylish user experience, or Dyson to re-invent what we use every day and make it better.

Press Release 192

Press Release Airlines Skills Retail 192

Talkwalker SM

JULY 28, 2016

LifeWellTravelled: Cathay Pacific sets the travel tone. Screenshot from the Facebook account of Brooke Savard, creator of the popular World of Wanderlust travel blog. This success can be partly explained by the continued involvement in the campaign of travel blogger Jessica Stein (2.3

Hashtag 60

Hashtag Industry Campaign Hotels 60

Buffer Social

MARCH 19, 2020

If you’re a travel company, dealing with support might be more of a priority, so you could try to proactive about questions from your audience and give clear directions on what’s happening. Delta airlines has been great at communicating with its customers on social media over the past week-or-so. Support and keep your team informed.

Social Media Management 98

Social Media Management Social Media Retail Team 98

Kikolani

DECEMBER 30, 2013

Create a doc with all of your travel arrangements. with your main travel details. This can include airline, flight numbers, arrival / departure times, hotel name and address, and other pertinent information. Is your Twitter bio, Facebook page short description, LinkedIn summary, and Google+ story all current?

Tips 165

Tips iPad Hotels Conference 165

Twist Image

DECEMBER 6, 2011

We have Facebook , LinkedIn , Twitter , YouTube and more where we are sharing anything and everything that we're up to. This past week, two of their executives got drunk on a flight, allegedly became belligerent, were restrained by airline staff and passengers, forced the flight to land and the story just keeps on getting uglier.

Company 102

Company Travel Privacy Airlines 102

The Realtime Report

JULY 25, 2012

” This campaign is timed to focus around families traveling during this summer’s school holidays. According to Gatwick spokesperson Zoë Baker, the new initiative is designed to “embrace social communities and enhance a passenger’s journey as they pass through the airport.”

Publishing 187

Publishing Travel Tumblr Campaign 187

Akamai Marketing

MARCH 9, 2009

The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. Maybe travel and tourism will will be the next segment to utilize the power of event marketing.

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Eventful Tourism Klout Travel 100

Twist Image

JUNE 28, 2011

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. C'est la vie.

Klout 103

Klout Airlines Hotels Influencer 103

Pixlee

APRIL 11, 2017

Right on their website , you can read stories, view pictures, and watch videos from guests and hosts alike who share why they travel or why they welcome strangers into their home. Best of all, Airbnb encourages you to share your own story along with tips from your personal travel experiences. It’s eye-opening, raw and real.

Brands 42

Brands Hotels Travel Airlines 42

Pixlee

APRIL 11, 2017

Right on their website , you can read stories, view pictures, and watch videos from guests and hosts alike who share why they travel or why they welcome strangers into their home. Best of all, Airbnb encourages you to share your own story along with tips from your personal travel experiences. It’s eye-opening, raw and real.

Brands 40

Brands Hotels Travel Airlines 40

Twist Image

MARCH 13, 2015

Is there any kind of method to the madness that is airline travel cancellations, delays and frustrations? Let''s bring in Nate Silver and see. '' FiveThirtyEight analyzed 6 million flights to figure out which airports, airlines and routes are most likely to get you there on time and which ones will leave you waiting.''

Airlines 40

Airlines Vimeo Travel YouTube 40

Buffer Social

JULY 20, 2017

Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. As Rank Fishkin observed , “Twitter, Facebook, et al. A company that is at the forefront of this change is KLM Royal Dutch Airlines.

Social Media 112

Social Media Engagement Brands Airlines 112

Hootsuite

JUNE 25, 2019

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Tag a friend.

Examples 111

Examples Social Media Instagram Hashtag 111