Digital Marketing, Media, PR Analysis And Insight – The Future Buzz Adam Singer on media, marketing and PR Home About Speaking Archive Buzz Content Aggregation For Links, Traffic And Buzz 6 Comments | Leave a comment June 6, 2009 Posted by Adam Singer in Content Strategy , Digital Marketing and PR , Popular Share As the pace of content being added to the web increases, the value of aggregating the best of it goes up.  Due to the nature of social media, when you aggregate original material from around the web those content producers will get pinged.  Perfect. MORE >>

The second, if the site is more of an aggregator, like FriendFeed in its heyday for example, is that filters exist, so I can avoid seeing your tweets, or your Foursquare updates, or your Flickr photos. Initial responses to sites like Twitter or Foursquare was typically skeptical, in terms of why people would want the small updates, seemingly unfiltered. Social Networking social Facebook Curation Aggregation Twitter GoogleThere's no question more people are on the Web, consuming greater amounts of content, sharing more and expanding their networks online. MORE >>

Taking on Facebook , Twitter and Google in the fiercely competitive world of social networking and community building is a tremendous challenge that can be practically impossible to overcome, even with superior technology leadership and adherence to federated open standards. As I have been saying for a year aggregation is great in theory, but sites like FriendFeed, Cliqset and Arktan haven't been able to find a unique voice that makes people go their way instead of the original sources of content - Twitter and Facebook. Darren agreed. It's fairly obvious in hindsight. MORE >>

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. Technology to “scrape&# websites and republish content (legally or not) has also been around for some time, but until recently, doing content aggregation well required either a massive investment in infrastructure (like Moreover ) or a unworkable level of manual effort. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises. MORE >>

SocialMouths personal branding | social media | blog design Follow @socialmouths: Twitter Facebook RSS Home About Us What We Do Connect Aggregation or Content Hijacking Usually when other blogs post your content is a good thing, you increase your visibility, you get some extra traffic and depending on the blog, it could even be good for your search engine ranking. There is a fine line between aggregation and just hijacking content. does is aggregating content, what they consider interesting. Let's take Social Media Today for example, they aggregate full posts. MORE >>