Direct Marketing Observations

JUNE 14, 2011

In the world of digital, there exists the potential to aggregate your activities and consolidate your digital streams so as not to duplicate work. Do you ever hear anyone after a huge win, a major client victory or a momentous occasion within an organization say the following? That’s not really a short cut.

Aggregator 143

Aggregator Comparison Discount Curation 143

Jon Loomer

OCTOBER 6, 2021

What about Aggregated Event Measurement? What About Aggregated Event Measurement? You will need to determine whether you want to turn Value Optimization on for the Purchase event when ranking events in Aggregated Event Measurement (in response to iOS 14). Optimizing for Value may be best suited for big brands with big budgets.

Aggregator 205

Aggregator How To Facebook Eventful 205

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Audience Location/Territories. Subscribe to Social You Should Know.

Analytics 154

Analytics Brands CPA Overview 154

Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. are the essentials of analysing what is being said about your brand online. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions. Measure visual brand mentions.

Brands 264

Brands Aggregator Curation Hashtag 264

Pixlee

JUNE 23, 2020

Tracking posted content, checking branded hashtags, and displaying all your great social media content can be tedious and time-consuming when you’re juggling multiple profiles. A social hub is a digital collection of all the social content affiliated with your brand that you can host on your website. That’s where a social hub can help.

Brands 77

Brands Aggregator Curation UGC 77

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

OCTOBER 20, 2020

It connects to a shared goal: employer branding. Your goal throughout that lifecycle is to make a positive impression, all factoring into your employer brand. An expert social media manager advocates for their brand beyond “traditional” social media —Facebook, Instagram, Twitter, etc. How does that relate to social media?

Review 120

Review Brands Reputation Aggregator 120

Likeable

MAY 27, 2020

In fact, in March 2020, social engagement around alcohol brands increased by 326 percent compared to March 2019—even though there were 17 percent fewer posts from alcohol brands. Here are a few of our favorite alcohol brands that are giving a new meaning to the term “social drinking.”. Get in touch.

Brands 95

Brands Aggregator Instagram Video 95

Webbiquity SMM

JANUARY 28, 2020

The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube. This is useful for brands that have an active social media presence with regular updates and an engaged following. This can encourage them to engage with the social wall and learn more about your brand.

Social Media 168

Social Media UGC Aggregator Eventful 168

Harp Interactive

JANUARY 12, 2010

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Jon Loomer

MAY 12, 2021

Now, only your configured events will be selectable for optimization… Any events that haven’t been configured will be grayed out… If you haven’t yet configured your events, you’ll need to do that by going to Events Manager > Aggregated Event Measurement > Configure Web Events. Book a One-on-One with Me.

Advertising 217

Advertising Facebook Aggregator Eventful 217

Jon Loomer

NOVEMBER 27, 2023

You could target people who owned a certain car, bought a specific brand of shoe, or were in the market for a home. Facebook partnered with data mining companies Acxiom, Epsilon, and Datalogix so that we could target people based on buying histories and lifestyles. Remember FBX? Advertising was so primitive and basic.

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Aggregator Advertising Features Conversation 177

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . UGC is a great way to humanize your brand. Spotify’s Data Storytelling.

Campaign 91

Campaign Social Media Brands Apparel 91

Ignite Social Media

FEBRUARY 11, 2021

Cost-Per-Thousand Impressions (CPM): Also called cost per mille, the aggregate cost for one thousand impressions, calculated by dividing the amount spent by the number of impressions and then multiplying by 1000. Cost-Per-Click (CPC): The aggregate cost of each click within a campaign. purchases, scheduled events) divided by ad spend.

Social Media 171

Social Media CPC CPA Aggregator 171

The Realtime Report

APRIL 16, 2024

The measures taken by Google include prioritizing original and authentic reviews over recycled information that passes around aggregator sites. “AI AI shouldn’t replace human writers, but it can be a valuable tool,” says Karla Jo Helms, Anti-PR® Chief Strategist of JOTO PR Disruptors.

Google 91

Google Aggregator Authentication Collaboration 91

Hootsuite

APRIL 29, 2021

Line also doubles as a news aggregator and media streaming service, providing users with access to daily articles, more than 70 million songs, manga, live videos, games and much more. For its part, Line was renamed A Holdings Corporation, although it is still branded and recognized as Line. Japan, which was renamed Z Holdings.

Brands 119

Brands HootSuite Yahoo Survey 119

Sprout Social

OCTOBER 19, 2023

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. Online reputation monitoring is how brands oversee and analyze their digital reputation. The reality?

Reputation 97

Reputation Sentiment Analysis Notification 97

Buffer Social

NOVEMBER 28, 2023

   I made sure all the prompts reflected my content pillars of personal brand building, career growth and AI, so I could stay on brand. At an aggregate weekly level, achieving nearly 10,000 impressions demonstrates a meaningful scale of discovery. Over the seven-day stretch, the posts achieved an average 1.57

LinkedIn 95

LinkedIn Publishing Aggregator Analysis 95

Sprout Social

APRIL 25, 2024

Social media strategy templates A documented social media strategy sets the foundation for more consistent messaging, branding and reach over time. It’s a straightforward process but when you factor in all of your brand handles across every social network, it can become quite the undertaking. Download the template 3.

Template 65

Template Templates Social Media RFP 65

The Realtime Report

OCTOBER 11, 2012

When Reebok set out to consolidate their social presence, a brand audit found that the company had no less than 225 Facebook pages, 100 YouTube channels and 30 Twitter accounts. Bahl and Scibelli started by auditing the brand’s social presence themselves, rather than hiring an agency to manage the process.

Brands 165

Brands Aggregator Guidelines Team 165

Hootsuite

AUGUST 17, 2022

Whether it’s a series of social media guidelines, a batch of examples for copywriting projects, a list of inspirational ad campaigns or, really, any other collection of content, you can curate it and share it internally with your brand. It’s not just about building your brand via SEO. Network with like-minded folks. Free to use.

Social Bookmarking 105

Social Bookmarking Tools HootSuite Aggregator 105

Keyhole.co

NOVEMBER 2, 2022

As one of the best Sprout Social alternatives, Keyhole tracks and aggregates your brand’s metrics across all social media channels, monitors your campaigns and measures the performance, understands how your hashtags are performing, and tracks and compares influencer reporting. Keyhole offers three pricing modules to choose from.

Brands 52

Brands HootSuite Social Media Management Price 52

Sherrilynne Starkie

JUNE 29, 2013

At any one time I’ll see updates from friends and family mixed up with information from brands whose pages I’m connected to and marked as an interest. My pages feed is largely populated by updates from media outlets, clients and other brands. Facebook Featured Headline Social Media Facebook Reader Google Reader News aggregator'

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Features Google Reader Facebook Flipboard 271

Meltwater

MAY 5, 2019

AI is enabling the world’s largest brands and retailers to aggregate disparate customer data so they can better understand their consumer base, enhance their user experience online and offline and… Read More >>>.

Aggregator 108

Aggregator Retail Data Brands 108

Social Media Marketing

MAY 20, 2019

That is one reason why brands and marketers are actively embedding Facebook feeds on their official websites to exploit this marketing superpower of Facebook for benefiting their online business. Taggbox Taggbox is a fantastic social media aggregator and display tool. Come, let’s have a look at each one.

Feed 102

Feed Feedly Tools Aggregator 102

Sprout Social

FEBRUARY 28, 2024

But as social media has evolved, management platforms have matured beyond this primary function, delivering much more to brands and the people behind them. In The Sprout Social Index™ , 68% of consumers say their top reason for following brands on social is to stay informed about new products or services.

Social Media 103

Social Media Team Social Media Management Report 103

Dave Fleet

MARCH 2, 2011

Comment syndication and aggregation – commenters can push their comments to Facebook; comments left as a reply over there are aggregated back on the original site. The new comment plugin lets brands increase the audience for their comments, by commenting as a Page and posting the back to their Facebook Page.

Comments 388

Comments Platform Social Graph Facebook 388

Sprout Social

JULY 28, 2020

Read through this guide to help you understand just how powerful a Pinterest business account can be for your brand. To ensure that your brand is on the forefront of upcoming trends in your industry, you want to maintain an active presence on Pinterest. Increase brand authority. Spot emerging trends. A verified website.

Aggregator 121

Aggregator Analytics Trends Upcoming 121

Webbiquity SMM

FEBRUARY 14, 2020

If you think of social media as the professional branding platform that sells you and your skills, the topics you choose to post about will likely be much different than if you just consider it as a place to hang out or connect with friends. In short, your social media profile can be used to showcase you as a brand.

Skills 165

Skills Social Media Social Media Management How To 165

Sprout Social

APRIL 25, 2023

With these powerful insights, you can validate assumptions about your audience, start creating more targeted a/b testing, refine your current audience profiles and aggregate audience data across profiles. Determine if the platform should be a high priority for your brand. Develop messaging that truly resonates with your audience.

Facebook 115

Facebook How To Aggregator Metrics 115

Social Media Strategies Summit

JANUARY 12, 2023

Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. We’re going to launch it this semester, but it deals with account management, brand guidelines, best practices, tips, and tricks.”.

Collaboration 224

Collaboration How To Education Team 224

Ignite Social Media

APRIL 15, 2021

This doesn’t just apply to organic pins that your brand is publishing but your advertising strategy as well. Catalogs : An aggregate of shoppable Product Pins where audiences can see more than just one product at a time. See if Catalogs are right for your brand here. Recent research shows pinners are 2.6X

Strategy 203

Strategy Tips Upcoming Mobile 203

Dave Fleet

JANUARY 26, 2021

Personalized ads, location tracking, facial recognition, smart home devices, data aggregators, COVID-19 contact tracing apps and data breaches have all raised mainstream awareness of privacy issues. We know this from our own research , which also tells us that there are things that brands can do to build trust in their own activities.

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Privacy Marketing Data Reputation 195

Convince & Convert

SEPTEMBER 24, 2013

Note that I’m not suggesting an aggregation tool. Until they get a lot more sophisticated and allow you to fine-tune the parameters, aggregation tools just add more noise and erode your users’ trust in you as the curator. She’s the visionary behind Clipsi, a curation and social collaboration tool that uses the Pinterest metaphor.

Reputation 145

Reputation Content Curation Storify 145

Social Media Strategies Summit

JUNE 3, 2022

Beautiful photography and subtle branding. We use social media aggregation software to compose, schedule, and publish posts. It would have to be one of the other colleges in The Claremont Colleges Consortium on Instagram and Facebook (of which HMC is a part). Pomona College on IG is a good one. Time management! Also, delegation.

Newsletter 218

Newsletter Project Aggregator Team 218

agora pulse

OCTOBER 28, 2020

Agorapulse also has an ad comment manager that aggregates responses to your paid posts, so you can reply more efficiently. Competitive benchmark tool that lets you compare your brand’s metrics against industry peers. Facebook Brands Collabs Manager: native tool. How does your page compare to others? Instagram Management.

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Ignite Social Media

OCTOBER 19, 2016

This is very exciting for a brand because it creates easy to manage, authentic Pages which allow users to find the brand’s various locations on Facebook. Once the request is approved, Facebook will create individual Pages for each location and link them to the main brand Page within 48 hours. Perhaps you have some questions?

Brands 60

Brands Facebook Aggregator Metrics 60