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Buzzwords Decoded: 32 Social Media Marketing Terms Explained

Ignite Social Media

YouTube requires someone to hit play (autoplay videos don’t count as views) and watch for 30 seconds. What does CPC mean? CPC stands for Cost Per Click. It’s a very common metric for paid social advertising. Meta requires three seconds of watching to be a view. So not all views are created equally.

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The Facebook Ads Metrics That Matter

Jon Loomer

How did your advertising campaign perform? CPC (Cost Per Link Click). I also have a custom event for embedded YouTube video views , but I just don’t prioritize that event. Part of the battle is knowing which Facebook ads metrics actually matter. I’m often asked about what I care about. Link Clicks. Outbound Clicks.

Metrics 212
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The Difference Between Facebook Clicks

Jon Loomer

Videos hosted by another website (like YouTube or Vimeo). CPC (Cost Per Link Click). When you track CPC as a key performance indicator, do you realize what clicks are included? Advertisers focusing on this metric when measuring the success of an ad sending people to a landing page are making a mistake. Link Clicks.

CPC 167
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The Benefits of Facebook Offer Ads

Ignite Social Media

Some were geo-targeted which would garner a higher Cost-Per-Click (CPC) than traditional Traffic campaigns with a “Shop Now” Call-To-Action (CTA), but were still strong campaigns. To learn more about different shopping strategies on social media channels like YouTube, Pinterest, and more, check out our post on Social Media Shopping Features.

Facebook 180
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15 Facebook stats every marketer should know for 2019

Sprout Social

Facebook advertising stats. YouTube, Instagram and Snapchat all surpass Facebook in usage and popularity. Second only to YouTube, the majority of Americans use Facebook online or on their phone, according to the Pew Research Center. Facebook advertising stats. Facebook demographic stats. Facebook usage stats.

CPC 111
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The KISS Method For Determining Social Media ROI

SocMed Sean

Social media also offers a significantly cheaper medium for advertising then traditional print, TV, and radio advertising. Look for ways to get your ads in front of highly-targeted consumers using social advertising on channels like Facebook and YouTube.

ROI 269
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13 Ways for Bloggers to Make Money with Advertising

ProBlogger

I’ve had a few people ask for clarification around the Advertising section, and what all the options there mean. Cost Per Click (CPC). Now AdSense do a combination of CPC and CPM ads—they mix them in. Newsletter advertising. Some advertisers love to have their brand included in emails that you send to readers.