Bid Strategies Best Practices for Meta Advertising
Jon Loomer
JULY 5, 2023
This means that there is no concern given to your CPA, Return on Ad Spend (ROAS), or the amount of the bid. This is the best place to start with a new campaign or product. If you’re a newer advertiser, this will almost always be the recommended approach. The only goal is volume of optimized actions. In most cases.
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