Advertising, Blog, Statistics and YouTube

22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

OCTOBER 26, 2023

To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories. YouTube came in second at 70% and Facebook in third at 45%. Influencer marketing advertising statistics Social media advertising is also a big part of influencer marketing.

Statistics

Statistics Influencer Strategy Marketing

Why Every Brand Should Have a YouTube Channel

Socialized

FEBRUARY 12, 2021

YouTube is a hub for video content. Companies and brands create video content wherever you look, distribute it on its blogs and social media. Many businesses post exclusively to YouTube to take benefit of many advantages that the site provides. YouTube contributes to a worldwide population. Exposure the Brand.

YouTube

YouTube Brands Hubspot Overview

37 Sensational Facts and Stats About the Seven Most Popular Social Networks

Webbiquity SMM

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. Facebook Facts and Statistics. Facebook advertising reaches 2.18 More than half (55.2%) of Facebook’s total advertising audience is between the ages of 18 and 34. More than half (55.2%) of Facebook’s total advertising audience is between the ages of 18 and 34.

Social Networking

Social Networking HootSuite Advertising LinkedIn

Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

MAY 24, 2019

And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. This statistic is not surprising given that 93% of the brands surveyed say they have gotten a customer as a result of video efforts on social media. Enter YouTube. Source: Lego.

YouTube

YouTube Brands Fashion UGC

47 Social Media Statistics Every Marketer Should Know

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

Statistics

Statistics Social Media Marketing Instagram

21 Snapchat Stats That Matter to Social Media Marketers

Hootsuite

OCTOBER 8, 2020

That’s because social media statistics tell marketers how users are interacting with the platform. If your brand is planning to use Snapchat for business , be sure to incorporate Snapchat statistics into your social media plan. These are all important Snapchat statistics in 2020 for businesses and brands. Let’s get started.

Social Media

Social Media Statistics Marketing Reddit

Social Networking Stats: Facebook Tops 1.32 Billion Monthly Active Users, #RLTM Scoreboard

The Realtime Report

JULY 25, 2014

via YouTube. Tumblr: 196 million blogs. Mobile advertising drove a significant portion of revenue, accounting for 62% of total advertising revenue during the quarter; just one year ago, mobile advertising only represented 41% of ad revenue ( AllFacebook ). Facebook: 1.32 billion monthly active users. via Tumblr.

Social Networking

Social Networking Activities Tumblr Statistics

How to Increase Website Traffic from YouTube

Social Media Marketing

SEPTEMBER 19, 2017

Depending upon the strategy of your business, you can host videos on free video hosting site like YouTube, Vimeo, metacafe and many more. And, putting those videos on your blog along with some quality content will give a remarkable exposure to your brand and videos. Suppose your blog name is Name.

YouTube

YouTube Vimeo How To URL

Seven Ways to Increase Your Brand Influence

Webbiquity SMM

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. For example, a customer might: Discover a product while browsing videos on YouTube. Become a Brand Influencer on TikTok, Instagram, or YouTube. Guest post by Ron Stefanski. say strengthening their brand is a top business objective. Create On-Site SEO Content.

Influencer

Influencer Brands Policies Privacy

Social Networking Stats: 52% of SMBs Use Facebook for Ads/Promotions, #RLTM Scoreboard

The Realtime Report

MARCH 14, 2014

via YouTube. Tumblr: 175 million blogs. 52% of SMBs Use Facebook for Advertising or Promotions . Here are a few of the highlights: 52% of all SMBs have a Facebook Business Page utilized for advertising or promotion. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users.

Social Networking

Social Networking Tumblr Statistics Foursquare

12 Solid Stats Surrounding Social Networking (Plus Four Timely Tips)

Webbiquity SMM

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Google and Facebook captured 85% of the growth in internet advertising last year. V3+Broadsuite Blog ). Twitter was next most popular at 55%, followed by Instagram (52%), and YouTube (44%). Image credit: DreamGrow.

Social Networking

Social Networking Tumblr Tips B2B

YouTube - What is LinkedIn? Part 2

Buzz Marketing for Technology

JULY 2, 2008

This video will appear on your blog shortly. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Statistics & Data. Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! YouTube Handbook. Advertising. Add to Favorites.

OpenSocial

OpenSocial YouTube LinkedIn MySpace

Social Networking Stats: Twitter’s User Growth Exceeds Expectations, #RLTM Scoreboard

The Realtime Report

JULY 31, 2014

via YouTube. Tumblr: 197 million blogs. According to Twitter, new tools (including several centered around the World Cup) and new user profiles helped to engage users, as well as added capabilities for advertisers both in the U.S. Social Media Statistics social networking statistics Twitter Twitter growth'

Social Networking

Social Networking Tumblr Foursquare Statistics

How to Cut Out Advertising in Favor of Inbound Marketing

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Amerifirst has done away with advertising and relies entirely on inbound marketing.

Advertising

Advertising Marketing How To Education

Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

The Realtime Report

MARCH 21, 2014

via YouTube. Tumblr: 177 million blogs. Mobile – and mobile advertising – is clearly playing a huge role for Twitter in the U.K. Social Media Statistics mobile social media statistics social networking statistics Twitter Twitter mobile use UK' Facebook: 1.23 billion monthly active users.

Social Networking

Social Networking Mobile Tumblr Twitter

YouTube - Informal Learning in 10 minutes

Buzz Marketing for Technology

JUNE 27, 2008

This video will appear on your blog shortly. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Statistics & Data. Im trying to post this video on my blog, but it looks like YouTube doesnt support TypePad yet, so Im just going to have toï»¿ link to it. Sign in to YouTube now!

YouTube

YouTube Pluck Handbook Training

Social Networking Stats: Facebook Accounts for 17% of Mobile Ad Revenue in US, #RLTM Scoreboard

The Realtime Report

DECEMBER 20, 2013

via YouTube. Tumblr: 160 million blogs. Social Media Statistics digital advertising eMarketer Facebook Facebook mobile advertising Google mobile advertising social networking statistics' The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.15 billion monthly active users.

Social Networking

Social Networking Mobile Tumblr Statistics

YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0

Buzz Marketing for Technology

JULY 22, 2008

This video will appear on your blog shortly. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Statistics & Data. Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! YouTube Handbook. Advertising. Add to Favorites.

Social Bookmarking

Social Bookmarking YouTube Handbook Web 2.0

Social Networking Stats: Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads, #RLTM Scoreboard

The Realtime Report

JANUARY 31, 2014

via YouTube. Tumblr: 169 million blogs. ” The evidence is in: in Q4 2013, 53% of Facebook’s advertising revenue came from mobile ads (on iPads, smartphones and other mobile devices). Social Media Statistics Facebook mobile advertising social networking statistics' Facebook: 1.19 via Facebook.

Social Networking

Social Networking Mobile Tumblr Statistics

Social Networking Stats: Twitter Engagement Drops, #RLTM Scoreboard

The Realtime Report

FEBRUARY 7, 2014

via YouTube. Tumblr: 170 million blogs. advertising revenue increased 121% year-over-year. Social Media Statistics engagement social media statistics social networking statistics Twitter Twitter statistics user growth user numbers' The #RLTM Scoreboard: Social Networking Stats for the Week.

Social Networking

Social Networking Engagement Twitter Statistics

4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

NOVEMBER 7, 2018

Launching a social media profile almost always results in the need for more human resources, content creation, and advertising budget. According to a recent studio from the World Federation of Advertisers (WFA) , 65% of brands intend to increase spending on influencer marketing in 2019. So how is a social media marketer to decide?

Platform

Platform Social Media Influencer Trends

Social Networking Stats: Facebook Tops 1 Billion Users on Mobile, #RLTM Scoreboard

The Realtime Report

APRIL 25, 2014

via YouTube. Tumblr: 183 million blogs. This milestone was followed by more good news for Facebook: revenue is up 72% from Q1 2013, and 59% of advertising revenue comes from mobile devices, nearly double the 30% from Q1 2013. Social Media Statistics Facebook Facebook Messenger mobile' Facebook: 1.23 via Facebook.

Social Networking

Social Networking Mobile Tumblr Facebook

2014 World Cup: Social Media Campaign Round-Up

The Realtime Report

JULY 18, 2014

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. million conversations across Twitter, Facebook, blogs and Tumblr. The eight advertisements generated two million interactions across 200 different countries ( Wall Street Journal ). Adidas reported 5.8 Volkswagen.

Campaign

Campaign Social Media Statistics Sports

Social Networking Stats: Reddit Earns 56 Billion Pageviews in 2013, #RLTM Scoreboard

The Realtime Report

JANUARY 3, 2014

via YouTube. Tumblr: 164 million blogs. The site saw 56 billion pageviews from 731 million unique visitors, according to the Reddit blog. Will Reddit’s niche market – with users that are notoriously wary of heavy advertising - respond well to this venture into e-commerce? Facebook: 1.19 via Facebook.

Reddit Social Networking Tumblr Statistics

Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

Firebelly

DECEMBER 4, 2012

By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. 100 Fascinating Social Media Statistics and Figures From 2012. Here are eight disasters from 2012….

Nielsen

Nielsen Social Media Statistics Sentiment

Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social Media Advertising. Set aside a budget in your 2014 plan for social media advertising. It must be ignited by advertising dollars. Blogging solves this problem!

Social Media

Social Media Tips Marketing Mobile

5 Reasons Instagram Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

FEBRUARY 10, 2022

On its own merit, these statistics may at first make some marketers hesitate to choose Instagram as a primary tool. As a marketing tool, Instagram is highly effective for advertisers seeking user engagement. These new features attracted influencers from across multiple other platforms like Snapchat, YouTube, and TikTok.

Instagram

Instagram Strategy Marketing Metrics

Video Marketing For Your Business

yMarketingMatters

OCTOBER 18, 2015

Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. YouTube and You Tube Advertising. Pinterest (Videos hosted on YouTube and Vimeo are pinnable and playable on Pinterest ) and Pinterest Promoted Pins, Cinematic Pins. Facebook is poised to overtake YouTube…they say.

Video

Video Marketing Vimeo YouTube

Coca-Cola’s Social Media Strategy: A Deep Dive Into A Gripping Strategy

Keyhole.co

OCTOBER 16, 2023

YouTube: 4.08 They have created a dynamic, inclusive online community beyond mere advertising. This approach transcends traditional advertisement and transforms their products into more than just beverages – they become part of people’s lives, stories, and cherished memories. million Facebook: 108 million Twitter: 3.3

Strategy

Strategy Social Media Loyalty UGC

Which social media channels should your brand be present?

Visually SM

AUGUST 19, 2020

According to Oberlo’s Social Media Statistics 2020 , about 45% of the world population is on social media. It is very likely that, right now, someone is reading a post on your blog because a friend or colleague shared it on social media. Did you know that YouTube visitors watch more than a billion hours of video every day?

Social Media

Social Media Brands Reddit Platform

Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

OCTOBER 26, 2023

In this blog, we’ll take a closer look at how Chanel has designed and executed its social media strategy for maximum impact and pull. Dabbling in diverse content formats Chanel’s content strategy tends to leverage video marketing and advertising. Chanel on YouTube Chanel has 2.4 million subscribers and 1,389 videos.

Fashion

Fashion Platform Engagement Social Media

How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

agora pulse

JANUARY 14, 2020

Statistics show that 66% of all TikTok users are under the age of 30. Paying to advertise on TikTok (It’s early days but expect this to develop rapidly.). A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising. Educational Videos.

UGC

UGC Hashtag How To Meme

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. B2B Lead Blog ). e-Strategy Trends ). eMarketer ).

Social Media

Social Media B2B Marketing SEO

TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

FEBRUARY 15, 2022

As with all social networks, like YouTube and Vine, along with TikTok's popularity have come perception issues. This algorithm doesn’t weigh the creator’s statistics, like how many followers the creator has or whether previous videos have performed well, which means almost any video can get millions of views.

Trends

Trends Strategy Marketing Authentication

Here’s What To Do With Your Live Video Once It’s Over

Social Media Strategies Summit

JUNE 20, 2019

Since then, the popular video medium has grown and been adopted by Instagram (IG Live), Twitter (Periscope), YouTube and Twitch among others. Statistics show that viewers engage with live video up to 8 times longer than pre-recorded video. Youtube plays over 1 billion hours of video to its 1.5 minutes of live video.

Video

Video Upcoming Instagram Metrics

5 Popular Influencer Marketing Myths of 2020 Exposed!

OnlineRockersHub Marketing Blog

JANUARY 24, 2020

Now consider marketing your products or services through social media influencers with a large number of followers and subscribers on important channels like YouTube, SnapChat, and Instagram. To add more to the understanding, in recent times Buffer has added more dimension to social media statistics. for each investment of $1? . #2

Influencer

Influencer Marketing ROI Metrics

Getting Started With Social Media Marketing for Virtual Events ?

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. source: www.eventmanagerblog.com/event-statistics. With paid advertising , your ad campaign can get laser-targeted with only the people interested in attending your event.

Eventful

Eventful Social Media Marketing Influencer

3 Influencer Marketing Metrics To Track In Your Next Holiday Campaigns

Keyhole.co

NOVEMBER 9, 2023

The main idea behind influencer marketing is that recommendations and advertisements from popular personalities are considered more authoritative and credible, which helps to increase sales and attract new customers. Even when stimulating sales, it can be cheaper than traditional channels like contextual and targeted advertising.

Metrics

Metrics Influencer Campaign CPA

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? A write up on a blog. New YouTube video that goes viral. For example, you can determine in an instant what the cost and return per view is for a YouTube video you spent $5000 on to generate 25,000 views. Trade show.

Social Media

Social Media Strategy Statistics Metrics

Top 6 Best Social Media Platforms for Financial Services

Oktopost

SEPTEMBER 13, 2022

Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 billion – placing financial services as the second-biggest consumer of digital advertising. On their Twitter , they share helpful blog articles, statistics, and company awards and news. billion in 2020.

Platform

Platform Social Media Insurance Education

One Social Media Agency To Go, Please

Mindjumpers

SEPTEMBER 29, 2010

Besides statistics and figures? Do they follow their own advice? How do they brand themselves? Talk is cheap, action is everything. What kind of clients does the agency have right now? What can they show for themselves? Look at the agency as a partner – not a provider. You are going to work together with them for the best result.

Social Media

Social Media Disqus Fashion Education

Which Social Media Channels Should I Use For My Business?

yMarketingMatters

OCTOBER 4, 2013

I will be following up with an in-depth detailed blog about each social media channel in the coming weeks. Know that this platform does need a considerable amount of human and financial resources (advertising), and, if done right, the benefits to your business will definately be seen. But the YouTube market is competitive.

Social Media

Social Media Foursquare Social Bookmarking LinkedIn

Video Marketing For Your Business

yMarketingMatters

OCTOBER 18, 2015

Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. YouTube and You Tube Advertising. Pinterest (Videos hosted on YouTube and Vimeo are pinnable and playable on Pinterest ) and Pinterest Promoted Pins, Cinematic Pins. Facebook is poised to overtake YouTube.

Video

Video Vimeo Marketing YouTube

16 Real Estate Social Media Statistics to Know in 2023

Hootsuite

MAY 25, 2023

you know that advertising is a key part of the business. Put your best open-house shoes on and take a tour through some seriously inspiring real estate social media statistics. Besides the incredible potential audience here, the long-form nature of YouTube allows for robust video tours of homes.

Real Estate

Real Estate Statistics Social Media HootSuite

22 influencer marketing statistics to guide your brand’s strategy in 2023

Why Every Brand Should Have a YouTube Channel

Trending Sources

37 Sensational Facts and Stats About the Seven Most Popular Social Networks

Best Brands on YouTube: Our Top 10 of 2019

47 Social Media Statistics Every Marketer Should Know

21 Snapchat Stats That Matter to Social Media Marketers

Social Networking Stats: Facebook Tops 1.32 Billion Monthly Active Users, #RLTM Scoreboard

How to Increase Website Traffic from YouTube

Seven Ways to Increase Your Brand Influence

Social Networking Stats: 52% of SMBs Use Facebook for Ads/Promotions, #RLTM Scoreboard

12 Solid Stats Surrounding Social Networking (Plus Four Timely Tips)

YouTube - What is LinkedIn? Part 2

Social Networking Stats: Twitter’s User Growth Exceeds Expectations, #RLTM Scoreboard

How to Cut Out Advertising in Favor of Inbound Marketing

Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

YouTube - Informal Learning in 10 minutes

Social Networking Stats: Facebook Accounts for 17% of Mobile Ad Revenue in US, #RLTM Scoreboard

YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0

Social Networking Stats: Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads, #RLTM Scoreboard

Social Networking Stats: Twitter Engagement Drops, #RLTM Scoreboard

4 Emerging Social Media Platforms To Watch In 2019

Social Networking Stats: Facebook Tops 1 Billion Users on Mobile, #RLTM Scoreboard

2014 World Cup: Social Media Campaign Round-Up

Social Networking Stats: Reddit Earns 56 Billion Pageviews in 2013, #RLTM Scoreboard

Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

Best Tips for Successful Social Media and Digital Marketing in 2014

5 Reasons Instagram Should Continue to be Part of Your 2022 Marketing Strategy

Video Marketing For Your Business

Coca-Cola’s Social Media Strategy: A Deep Dive Into A Gripping Strategy

Which social media channels should your brand be present?

Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

Here’s What To Do With Your Live Video Once It’s Over

5 Popular Influencer Marketing Myths of 2020 Exposed!

Getting Started With Social Media Marketing for Virtual Events ?

3 Influencer Marketing Metrics To Track In Your Next Holiday Campaigns

Convince and Convert Blog: Social Media Strategy and Social Media.

Top 6 Best Social Media Platforms for Financial Services

One Social Media Agency To Go, Please

Which Social Media Channels Should I Use For My Business?

Video Marketing For Your Business

16 Real Estate Social Media Statistics to Know in 2023

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