Buffer Social

AUGUST 23, 2023

When you’re managing everything from strategy to sales, adding a dozen social media accounts into the mix is just not sustainable. While social media is a powerful marketing tool, plenty of entrepreneurs have proved that quality over quantity is key when it comes to using social media to maximize their reach – and sales.

Small Business 77

Small Business Activities Platform Social Media 77

SocMed Sean

MARCH 3, 2022

Pinterest began as a social network that allowed users to visually share and discover new interests and inspirations by posting images or videos to their boards or the boards of others. Is Pinterest still a good marketing platform for businesses in 2022? Is Pinterest Still a Good Marketing Platform? Is Pinterest Dying?

Strategy 195

Strategy Marketing Automotive Campaign 195

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195

Marketing Syndication Adwords News 195

SocMed Sean

MARCH 22, 2022

Twitter, the social media platform of short status updates, can be a useful tool for marketing your business. Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. Is Twitter Facing Challenges As A Social Network?

Twitter 230

Twitter Strategy Hashtag Marketing 230

The Realtime Report

JANUARY 6, 2020

70% of the US Population is Now Active on Facebook. Other social media applications have also been growing during the last years and reached a more significant portion of the U.S. This group represents 64 million users in the United States. Individuals in the 55-64 group accounted for 11.6% of the entire population.

Activities 113

Activities Facebook API LinkedIn 113

Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. As marketing professionals, you’ll want to be in the know about the buzzwords that are shaping the landscape in 2024. This is User-Generated Content, the holy grail of social media.

Social Media 124

Social Media CPA CPM CPC 124

Ignite Social Media

OCTOBER 2, 2023

To gain a better understanding, I analyzed the data to see whether Gen Z remains active on Facebook or not. What is Gen Z’s Favorite Social Media Platform? How Much Does Each Generation Use Social Networks? Let’s turn back to GWI data to finish this analysis and look only at frequent social network users.

Data 154

Data Facebook Reddit Social Networking 154

Ari Herzog

JANUARY 5, 2014

With over 8,400 people in a LinkedIn group I manage about social media marketing , why did I create a new group using that dotcom name and ask people to join that? I wanted to create new social networking channels on some of the leading platforms and watch them grow. Those LinkedIn and Google+ groups?

Social Networking 148

Social Networking LinkedIn Groups Groups 148

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Being the first social media agency in the US , we have seen it all. What gets reactions?

Class 148

Class Social Media Strategy Marketing 148

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Types of social media.

Types 145

Types Social Media Microblogging Overview 145

Social Media Marketing

JUNE 21, 2011

Last July , I covered the work of Global Web Index , which offered a quick glimpse of data for global social network usage, which they called Global Web Index LITE. The legend that outlines social network penetration by country, enlarged for more clarity: Are there any surprises for you in here?

Social Networking 167

Social Networking Activities Groups Groups 167

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. The platform needs to make changes to attract new users, and re-activate dormant accounts, in order to maintain its long-term viability. Case in Point: Event Marketing. Lots of things.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014.

B2B 154

B2B Research Twitter Marketing 154

Hootsuite

MAY 31, 2022

If you want your next Pinterest marketing campaign to be a success, you’re in the right place. Still, the platform remains a hidden gem for marketers targeting certain audience demographics. First, let’s check out how Pinterest stacks up against other social media platforms. Marketers can reach a potential audience of 225.7

Social Media 102

Social Media Marketing HootSuite Reddit 102

Almost Savvy

JULY 12, 2010

How secure should I feel when using Facebook’s privacy settings to determine which groups of friends can or cannot see particular photos? Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far.

Social Networking 279

Social Networking LinkedIn Research Google 279

Webbiquity SMM

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. First things first.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Hootsuite

OCTOBER 21, 2019

Finding your target market is important to creating a solid social media strategy. If some or all of your target market speaks a language other than English or resides in a non-English majority speaking country, they might be active on a non-English social network. Its over 1.1 Source: WeChat. Sina Weibo.

Social Networking 79

Social Networking HootSuite Forums Microblogging 79

Socialized

MAY 19, 2010

Everyone’s talking about the launch of Togetherville , a social network designed to bring parents and their kids together with the goal of learning responsible social networking. Togetherville smartly restricts certain online activities, but does so in ways that don’t make a child feel too restrained.&#.

Social Networking 216

Social Networking Privacy Journal Web 2.0 216

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism?

Hashtag 145

Hashtag Activities Social Media Retail 145

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. These statistics highlight that you need a LinkedIn marketing plan.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Lucy Hall

NOVEMBER 5, 2015

Which social network is best for me and my business? And there are now heaps of channels and social media platforms a business can get set up on for free, some are more popular than others. Each social network has it’s advantages and of course some have disadvantages. This is a question that many people ask.

Social Networking 108

Social Networking Tumblr Reddit Forums 108

Ignite Social Media

APRIL 2, 2020

billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. There are 60M US monthly active users on TikTok and therefore about 29M of those users are in the 16-24 age group. We recently hosted a webinar on TikTok.

Marketing 217

Marketing Authentication Trends Feed 217

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Almost 38 per cent of Canadians is on Pinterest, an image-based social network. Canadian Media Consumption Trends.

Marketing 199

Marketing Syndication Adwords Social Media 199

Firebelly

MARCH 18, 2011

It’s no secret that I’m a WordPress advocate, but I’ve just recently discovered one of the project’s most impressive features– running a social network. With the help of the BuddyPress plugin , you can turn your website in to the perfect hub for a group of people. You’re in full control.

Social Networking 186

Social Networking WordPress Content management systems MySpace 186

Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. The social networks, devices and other parameters of their online behaviour.

Case Study 79

Case Study Activities Study Campaign 79

Hootsuite

JANUARY 23, 2024

While many social networks saw business use decline in 2023, LinkedIn saw 5% business use growth. Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. LinkedIn marketing tools make it easier to build an effective brand presence on the platform. 1 Social Media Tool Create. . #1

LinkedIn 84

LinkedIn Tools HootSuite Marketing 84

Hootsuite

MAY 28, 2020

Get to know who’s on the platform to improve your Twitter marketing efforts. As of the first quarter of 2020, Twitter has 166 million monetizable daily active users (mDAUs). This makes Twitter the 13th most used social media platform, with some 340 million users. The 25+ most important Twitter demographics for marketers.

Social Media 145

Social Media Twitter HootSuite Marketing 145

Mindjumpers

APRIL 25, 2012

During the inspiring days in Austin, I also had the chance to meet the co-founder and CEO of Gushcloud, Vincent Ha, for a chat about their new social media marketing platform. Gushcloud is a platform where brands are helped to actively mobilize their target groups across the various social media channels with just a few easy clicks.

Mobile 259

Mobile Social Media Marketing Applications 259

Ignite Social Media

JULY 10, 2019

Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. With the move towards private messaging, Facebook is refocusing their platform on Groups. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak).

Trends 128

Trends Social Media Groups Groups 128

Bill Hartzer

NOVEMBER 2, 2021

I guess their intention is to “corner the market” and cover just about every possible scenario that they could possibly put into the application. I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. Just think.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Webbiquity SMM

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media.

Trends 166

Trends Marketing Influencer B2B 166

Hootsuite

MARCH 2, 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Here are the Pinterest stats you’ll want to pin to your next marketing vision board. See how Pinterest stats measure up against other social media networks and beyond.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Waxing UnLyrical

MARCH 6, 2012

It wasn’t a link to a “Join me at New Social Group.” And by that I don’t mean the same activity over and over. I saw consistency in quality of character and communication across multiple social channels. The Serious Goings-On Behind The Social Networking Scene.

Social Networking 178

Social Networking Patterns Flickr Industry 178

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Being the first social media agency in the US , we have seen it all. What gets reactions?

Class 91

Class Social Media Strategy Marketing 91

Hootsuite

NOVEMBER 4, 2019

Facebook is the biggest of all the social networks, by far, based on just about every measure. Effective Facebook marketing requires an understanding of the latest Facebook statistics and how they apply to your social marketing strategy. billion monthly active users. Table of contents. Facebook user stats.

Facebook 111

Facebook Marketing HootSuite Social Networking 111