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Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

In my blog post How to Boost Your Number of Followers on Instagram , I wrote about the importance of monitoring your activity on photo-sharing application Instagram at the same level as you monitor your other social media presences. Simply Measured just made that task easier with the launch of a new Instagram reporting tool.

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Finally! Facebook Ads Reporting That Won’t Drive You Batty

agora pulse

Run Facebook Ads? Then you’ll need to find a way to do reporting and keep your sanity. If you run Facebook Ads, you must get a handle on reporting. But if you can’t make sense of Facebook Ads reports or if you don’t check metrics regularly, you can easily waste time, money, and resources.

Report 152
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Test: Can You Promote a Facebook Podcast with Ads?

Jon Loomer

Last week, I showed you how to connect your podcast to your Facebook page so that you could publish all new episodes to your followers (among other benefits). Can you promote these episodes — or your show — with Facebook ads? In terms of placements, I know that the original podcast episodes only appear on mobile.

Facebook 208
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Social Networking Stats: Facebook Tops 1.32 Billion Monthly Active Users, #RLTM Scoreboard

The Realtime Report

Facebook: 1.32 billion monthly active users. via Facebook. Twitter: 255 million monthly active users. Qzone: 599 million monthly active users. Google Plus: 343 million monthly active users. Instagram: 200 million monthly active users. Facebook Tops 1.32 Billion Monthly Active Users.

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80% of Twitter’s Ad Revenue Comes From Mobile

The Realtime Report

Twitter just announced its first quarter earnings report for 2014, with impressive gains in advertising: total revenue grew 119% year-over-year, with 90% of those earnings coming from advertising. Of that advertising revenue, a huge chunk – 80% – came from mobile. However, user growth was disappointing for the platform.

Mobile 180
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Enforcement of iOS 14 Changes for Facebook Advertisers Begins

Jon Loomer

We were first warned about iOS 14 and how it would impact Facebook advertising in 2020. You are likely seeing messages from Facebook about your custom audiences shrinking. This is related only to audiences that include people who have opted out of iOS tracking (mainly website custom audiences and app activity custom audiences).

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Boosted Posts vs. Ads: Tips for Facebook, Instagram, LinkedIn

Hootsuite

However, they are created, promoted, and reported on differently from other social ads. This allows you to take advantage of the ease of creating a boost post vs ad on Instagram, Facebook, or LinkedIn while also building specifically promotional content that might not be effective as an organic post. What’s a social ad?

LinkedIn 107