article thumbnail

How to Set Up Conversions API with Facebook for WordPress Plugin

Jon Loomer

The easiest way to set up Conversions API is with the Facebook for WordPress plugin. If you need background on the Conversions API and why you need to set it up, make sure to check out this explainer.). These are two major barriers for any publisher wanting to set up the Conversions API. Then install and activate the plugin.

API 205
article thumbnail

The Facebook Conversions API: Tips for Implementation

Ignite Social Media

Facebook’s solution is the Conversions API (CAPI), with which brands can send website, offline, or CPM data directly to Facebook’s servers. Additionally, implementing CAPI requires a Facebook Business Manager account and active Facebook pixel. Multiple Ways to Install the Conversions API. Platform Integration. Looking Ahead.

API 155
article thumbnail

Breaking Down The Impact Of Twitter’s API Charges On Marketing [Expert Edition]

Keyhole.co

Yes, we are talking about the pricey affair of Twitter API. Previously, Twitter used to provide free access to its basic API. After cutting off the free pass, they also rolled out much more expensive API plans for businesses and enterprises that wished to continue thriving on this access.

API 52
article thumbnail

What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. In the past, some third-party tools took advantage of the data they had access to through these APIs.

API 119
article thumbnail

What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. In the past, some third-party tools took advantage of the data they had access to though these APIs.

API 119
article thumbnail

How Facebook Messenger is Evolving for Customer Service and Sales Activation

Later

The Release of the Messenger API for Instagram: To provide one place to manage all your customer communications on Instagram and Facebook. Facebook Releases the Messenger API for Instagram. Facebook revealed that the Instagram Messenger API is being made available to all developers and businesses! What does this mean?

article thumbnail

Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. Some farmers report that they are now getting more market intelligence from Twitter than from traditional sources such as the USDA.

API 178