Hootsuite

JUNE 28, 2023

Use a URL shortener Besides making your social posts tidy, shortening links also lets you add tracking information for accurate analytics measurement. URL shortener. Set up UTMs and referral links A “UTM link” is simply a URL with tracking parameters in it, exactly like the above example from our Ow.ly You can also customize Ow.ly

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

DECEMBER 11, 2020

Try monitoring keywords, URLs, topics, social media handles and more. It can show you your top posts in terms of engagement and recency, user demographics, percent of positive vs negative sentiments, and location. It also lets you monitor more than just hashtags. You can even track mentions and keywords across news, blogs and forums.

Hashtag 98

Hashtag Metrics Analytics Sentiment 98

Keyhole.co

DECEMBER 30, 2022

Try monitoring keywords, URLs, topics, social media handles and more. It can show you your top posts in terms of engagement and recency, user demographics, percent of positive vs negative sentiments, and location. It also lets you monitor more than just hashtags. You can even track mentions and keywords across news, blogs and forums.

Hashtag 52

Hashtag Metrics Analysis Apple 52

Keyhole.co

MAY 25, 2022

Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI. Social media analytics is the collection and analysis of data shared on social channels to measure the performance of your social media accounts — and improve your strategies.

Analytics 52

Analytics Social Media ROI Metrics 52

Unmetric

AUGUST 19, 2019

billion active social media users and that the average person has 7.6 You get a breakdown of the hashtags, tweets, and URLs that are driving the most engagement from top social networks. This tool has both English and Arabic dialects analysis. Did you know there are 3.5 social media accounts? . I didn’t either. Pricing: N/A.

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

NOVEMBER 5, 2020

It’s difficult to avoid this decision – essentially every brand and business has target markets active on social media’s most popular network. For example, it quantifies sentiment and the influence of individual users. To see these stats, simply paste a URL into the search bar. Use Brandwatch to analyze a page’s fan base.

Analytics 98

Analytics Tools Facebook Marketing 98

Keyhole.co

SEPTEMBER 20, 2023

Deep dive into the sentiment of every online conversation around your brand. You must also run a competitor analysis to see where your reputation stands in your niche. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking.

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

JUNE 19, 2023

GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. It includes an analysis of context, sentiment, and the overall customer experience. Let’s check out the companies leveraging UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Keyhole.co

APRIL 26, 2023

Your brands’ social media accounts are now all active with heightened engagement rates. Volume and Sentiment The volume metric indicates how much people are talking about your business or brand online. Sentiment shows you how people feel about your brand. To measure sentiment, monitor messages and relevant keywords online.

Metrics 52

Metrics Social Media Tools Sentiment 52

Keyhole.co

NOVEMBER 5, 2022

It’s difficult to avoid this decision – essentially every brand and business has target markets active on social media’s most popular network. For example, it quantifies sentiment and the influence of individual users. To see these stats, simply paste a URL into the search bar. Use Brandwatch to analyze a page’s fan base.

Analytics 52

Analytics Tools Facebook Marketing 52

Keyhole.co

OCTOBER 13, 2023

HR managers often use this tactic as a way to more effectively attract both active and passive job candidates. They can easily track keywords, #hashtags, @accounts and URLs on Instagram, Twitter, Facebook and Youtube. 75% of active job seekers are likely to apply for a job if an employer actively manages their employer brand.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Hootsuite

NOVEMBER 2, 2020

If you have an active Community Tab, make sure an admin is available to create posts and respond to comments at this time. Other sources include Direct URL or External. If a video receives a lot of dislikes, set aside some time to read the comments and analyze people’s sentiments. UTM Parameters. Mentionlytics.

Metrics 145

Metrics Analytics YouTube How To 145

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars. What is Reddit? Reddit is a social network with a forum-style discussion structure.

Reddit 101

Reddit Brands Meme Forums 101

Keyhole.co

JANUARY 21, 2024

Because that’s the current number (in millions) of monthly active users on Twitter (now X), one of the most popular social networks. You could use Keyhole’s competitor analysis tool to discover what content resonated best with Adidas’ audience on Twitter and when (check the screenshot). Why is Twitter marketing important in business?

Examples 52

Examples Strategy Twitter Marketing 52

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). Campaign Analysis. Link tracking – You can add additional parameters to your links so you can track activity on those links.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

The Social Media Hat

JUNE 27, 2016

Clearly Yogi wasn't talking about social media or social media tools, but I think it's the right sentiment nonetheless. If it's a day where I've published a new article, like this one, I expect my social media engagement to quadruple across all my active accounts. Take Control Over Your Social Media Mentions And Messages. "

Social Media 163

Social Media Notification HootSuite Hashtag 163

Convince & Convert

DECEMBER 10, 2015

From revealing opportunities to highlighting failures, competitor analysis gives you invaluable insight into what works and what doesn’t and enables you to track how you’re performing against others in the industry. Input their URL for a list of their most shared content. Monitor Their Social Activity.

Strategy 60

Strategy Analysis Notification Newsletter 60

Razor Social

MAY 15, 2019

Micro influencers may not be as influential as power influencers but they could provide more value because they attract a very specific and often very active audience. Event activation. Here’s another way to do event activation: You can leverage influencers to promote a conference or an event. There’s two ways to approach this.

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

JUNE 22, 2016

That same sentiment still rings true for social media marketers and advertisers. URL clicks. Keyword analysis. Think of social media data as the ingredients to your meal and the analysis as your recipe. Link Clicks: Total number of URL and hashtag links clicked. Impressions. Hashtag usage. New followers.

Data 99

Data Social Media How To ROI 99

Buffer Social

MARCH 6, 2017

One of our favorite Twitter tools , Followerwonk shows you detailed breakdowns of your followers and activity. See stats like when your followers are online, when you typically post, and how your followers fall into categories like social authority, activity, total tweets, and follower count. Google Analytics. TweetReach. LikeAlyzer.

Analytics 111

Analytics Social Media Tools Klout 111

Buffer Social

MARCH 15, 2018

To “listen”, businesses use social media monitoring tools to collect social mentions and track keywords, hashtags, and URLs that they are interested in. Its inbox collects all your social media mentions while its listening feature allows you to search for keywords, URL, and handle on Twitter. Real-time social media search and analysis.

Social Media 110

Social Media Tools Tweetdeck Price 110

Webbiquity SMM

JANUARY 24, 2011

Find out if the username or vanity URL you want is still available across dozens of social sites? Check dozens of popular social networking and social bookmarking websites to see if the username or vanity url you want to use is still available. Supplement your email list with your contacts’ social network info? JustUnfollow.

Tools 206

Tools Social Media Lithium Sysomos 206

Keyhole.co

MAY 19, 2022

White-label dashboard reports – Add your own logo and URL and customize the theme with your brand, client’s brand and colors to reflect your branding. View detailed reports – Detailed fan, reach and engagement analysis for your page helps you increase the page performance. Supermetrics. Features of Brandwatch.

Report 59

Report Social Media Tools Price 59

Hootsuite

MAY 29, 2023

Simply enter your prompt, URL, or hashtag, and your AI caption writer will whip up a captivating caption that fits the tone and voice you specify. You can see real-time sentiment analysis, so you know which topics to engage with and which to ignore. See how it works in the video below.

Social Media 72

Social Media HootSuite Privacy How To 72

Kikolani

OCTOBER 29, 2012

It comes complete with advanced analytics such as sentiment analysis, passion, reach and strength so you can gauge how well your brand is being perceived online. NutshellMail delivers your social media activities from Twitter, Facebook, Foursquare, Yelp and LinkedIn right to your email inbox. NutshellMail. Why you should use it?

Blogger 159

Blogger Social Media Tools Disqus 159

Sprout Social

JULY 1, 2021

A successful strategy means that someone actively researching the product or service that you’re offering reaches your company’s website. But more importantly, it helps guide your buyer persona, build your content strategy, conduct a competitor analysis and more. There are a few different elements to B2B SEO. Page load speed.

B2B 121

B2B SEO Travel Hubspot 121

Jason Yormark

JANUARY 12, 2010

Sidebar – URL shortening is all the rave, and bit.ly What makes their offering so great is the statistical analysis and easy of use. It makes sharing extremely easy, and will automatically track all your URL shortening so you can see how much activity results from what you share. Sidebar bookmarklet.

Products 192

Products Tools Social Media Tweetdeck 192

Hootsuite

OCTOBER 28, 2019

Consumer : these metrics reflect how active customers think and feel about your brand. SSoV is, essentially, competitive analysis: how visible—and, therefore, relevant—is your brand in the market? Use a URL shortener to make it trackable. These numbers reflect how your active customers think and feel about your brand.

Metrics 112

Metrics Social Media CPM CPC 112

agora pulse

NOVEMBER 8, 2016

It would be great to be able to measure sentiment of tweets. . I currently use Agorapulse for all of my social monitoring, as well as much of posted social activity. It’d be great to have that with the option to export reports for further analysis and internal use. Here’s an example. Ashley Faulkes. Twitter: @madlemmingz.

Social Media Management 142

Social Media Management Social Media Tools Analytics 142

Sprout Social

FEBRUARY 22, 2024

To find the right influencers and optimize future campaigns, you’ll need access to audience demographics, brand affinity, competitor analysis, industry trends and so much more. Influencer marketing trend analysis Social media users expect brands to read the room. You learn to do what they did, but better.

ROI 101

ROI Analytics Influencer Campaign 101

Sprout Social

JANUARY 12, 2021

On a deeper level, data analysis and reporting are about spinning insights into creative social media content that resonates with your audience more deeply and gives you a competitive advantage. Analysis of top-performing content: Evaluate the factors that contributed to your audience engaging and driving those KPIs.

Data 144

Data Social Media Content Sentiment 144

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Should I Change My URLs for SEO? How User Generated Content is Changing SEO : This is an analysis of how search results changed in the last year alone and how it impacts your business. It’s about being active all the time, watching the progress of your campaigns as they go through their cycles. Have a look. Link Building.

Marketing 264

Marketing SEO Case Study Small Business 264

Sprout Social

JULY 6, 2023

Raw social data includes: Shares Likes Mentions Impressions Hashtag usage URL clicks Keyword analysis Follower count Comments Message volume Message response rate and time Social media data also includes the insights you glean from social listening when analyzing conversations and trends related to your brand.

Data 131

Data Social Media Metrics Analytics 131

Webbiquity SMM

JULY 24, 2018

Some of these tools also provide sentiment analysis plus the ability to respond to posts or schedule updates right from within the application. for finding the best hashtags to use, Sentiment140 for tweet sentiment analysis, MentionMapp for finding connections between users, and Packtati.us Facebook Marketing Tools.

Tools 170

Tools Social Media Netvibes Lithium 170

Sprout Social

JANUARY 11, 2021

Below’s an example of what social activity reporting looks like in Sprout Social. Additionally, URL tracking can help you assess the performance of individual post links. Dig into sentiment analysis to see how your customers feel. The list goes on. By now you know how to track social media shares.

Campaign 110

Campaign Social Media Hashtag Sentiment 110

Sprout Social

DECEMBER 20, 2023

From our “SproutLink” link-in-bio tool, to URL tracking to measure success in Google Analytics, an Asset library and more, Sprout’s publishing capabilities simplify your scheduling process. For competitor analysis, BuzzSumo can ID the most-shared content and how it performs by network and format.

HootSuite 107

HootSuite Brands Price Collaboration 107

Oktopost

OCTOBER 26, 2020

Without a single central tool to manage, synchronize, publish, analyze and optimize all your activity on all the relevant platforms? Oktopost’s social media management tool is an all-in-one solution designed to manage, monitor, and measure your social media activities towards achieving your marketing goals. Yes, eight of them.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159