Janet Fouts

DECEMBER 30, 2014

Prefer to spend more on socially responsible companies and say a company’s commitment to the community influences their decision to work there. They’re social. They check in at retailers, restaurants and they expect brands to respond with authentic voices, not canned responses.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Waxing UnLyrical

APRIL 13, 2015

” AHEM Founders Laura Stanik and Chris Blockus take a look at how we can influence change “together in our global community through the people we engage, the information we share, and the work we do” in this still relevant post. SheSpeaks CEO, Aliza Freud, Talks Influencers With Cynopsis Media. Top Takeaways From NRF.

Consultant 100

Consultant Retail Influencer Conference 100

Convince & Convert

AUGUST 7, 2015

Sometimes a brand creates content so compelling that it spans far beyond its digital and social media channels. In an interview with AdAge , VP of Concept and Market Development Jonathan Luster said, “It’s been a great introduction to the community and our introduction to being at the sidewalk. 7itdsjovZ8.

Retail 60

Retail Campaign Curation Newsletter 60

Convince & Convert

DECEMBER 4, 2015

Century 21 is also using the holiday as an opportunity to encourage its community to eat slow and enjoy time with loved ones. To do so, the company announced that it would close all 143 retail locations and pay its 12,000 employees as though it was a regular workday. Dunkin’ Donuts (@DunkinDonuts) November 25, 2015.

Content 60

Content How To Tumblr UGC 60

Buffer Social

NOVEMBER 29, 2018

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. It might seem counter-intuitive to think that closing all your retail stores on the busiest shopping day of the year will be good for business. Demonstration before communication. But that’s exactly what REI has found.

Brands 94

Brands Retail Campaign Authentication 94

Buffer Social

NOVEMBER 21, 2016

What does the future look like for social media? As part of our State of Social Media week, it feels like a great time to sit back and reflect on the social media landscape and what may be ahead. 2016 has been a period of consolidation for many of the biggest social media platforms out there.

Trends 40

Trends Social Media Predicition Instagram 40

Pixlee

JANUARY 17, 2017

The future of online retail is here, now, and quickly becoming the norm. So, why are DNVBs being called the future of online retail ? In 2015, it was estimated that the average adult, a member of the digital natives, spends more than 20 hours online per week. Familiar with Warby Parker? Dollar Shave Club? Content reigns supreme.

Brands 41

Brands Retail Loyalty Cost 41

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first.

Campaign 136

Campaign Social Media Collaboration Apple 136

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. Image credit: Business 2 Community. 21 Social Media Statistics.

Statistics 50

Statistics Social Media B2B Hubspot 50

Hootsuite

AUGUST 30, 2022

Show real support for your 2SLGBTQIA+ customers and the community by consistently donating proceeds to charity or taking other meaningful actions. Gen Z and social media statistics. The top three social platforms among younger members of Gen Z are YouTube (95%), TikTok (67%), and Instagram (62%).

Statistics 102

Statistics Marketing HootSuite Study 102

Hootsuite

FEBRUARY 17, 2022

The truth is, Pinterest is the ideal choice for retailers, and its selling potential should not be underestimated. Pinterest is a perfect hybrid of social media and window shopping. In 2015 they added “buyable pins,” which were rebranded to Product Pins in 2018. Here are just some of the reasons why: It’s growing fast.

How To 111

How To Metadata HootSuite Retail 111

Sprout Social

JANUARY 4, 2017

There was no shortage of changes to the social media industry in 2016, which included several new features, consumer preferences and brand opportunities. Looking toward 2017, social media trends will continue to evolve and surprise us. This could be a major sign of budding social media trends.

Trends 112

Trends Social Media Analytics Instagram 112

Convince & Convert

AUGUST 3, 2015

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). Most Shared Article in 2015: Goodbye, Google+: Social Network Broken Into Streams and Photos Products (5,000+ Shares). “I Most Shared article in 2015: 5 SEO Myths to Forget in 2015 (2,600+ Shares).

Adwords 60

Adwords CPC Marketing Retail 60

Twist Image

APRIL 3, 2012

Do you feel that it's still a fairly nascent part of the retail experience or do you think that it has matured to the point where it's not only a proven merchandising channel, but a critical function of how people buy? He thought to himself: "this is the what retail looks like in 2012." Choose a favorite retailer of yours.

Tips 106

Tips Retail Mobile Posterous 106

Sprout Social

NOVEMBER 28, 2016

Social media grew from connecting friends on Facebook to uniting brands and communities across platforms. Over the past decade, social media has become an integral part of people’s lives and, in turn, your marketing strategy. Consumers today are online, they’re mobile and they’re very social.

Social Media 40

Social Media Social Networking Review Mobile 40

Audiense

DECEMBER 19, 2016

trillion between 2015 and 2020, with growth expected to be between 27-40%. From: The story of the world’s first global flight without fuel, and how social media helped ). Lucy Clarke, Social Chain. Lucy Clarke , marketing director, Social Chain. From: Business from the buzz: Social Chain looks beyond trending ).

Trends 60

Trends Marketing Forums Microsoft 60

Unmetric

SEPTEMBER 27, 2019

Vanity metrics on social media may not give you actionable insights but they sure are to leave the viewers impressed. Coca-Cola’s list of viral and successful campaigns on social media deserves an article of its own! Converse gets social media. The brand added more than 29 million followers since 2014, a 37.4%

Brands 96

Brands Facebook Campaign Sports 96

Unmetric

DECEMBER 4, 2016

Here, I take a look at some of the most engaging pieces of content published by brands on social media around Christmas. Brands use social media to announce these holiday-themed products. Featuring this in your social media accounts and your email blasts can do the trick. November 6, 2015.

Brands 60

Brands Campaign Discount Retail 60

Unmetric

SEPTEMBER 27, 2019

Vanity metrics on social media may not give you actionable insights but they sure are to leave the viewers impressed. Coca-Cola’s list of viral and successful campaigns on social media deserves an article of its own! Converse gets social media. The brand added more than 29 million followers since 2014, a 37.4%

Brands 72

Brands Facebook Campaign Sports 72

Buffer Social

SEPTEMBER 20, 2018

When people come together to celebrate Halloween, they love to share their experiences on social media. Over Thanksgiving, you might want to use your social media channels to help people come together, relax and make this time of year even more special. 31 October – Halloween. Small Business Saturday is held in the U.S.

Small Business 98

Small Business Campaign Content Eventful 98

Ignite Social Media

OCTOBER 6, 2016

According to the National Retail Federation, Americans spend about $7 billion on Halloween-related goods each year. This is a prime opportunity for your brand to create Halloween social media content that audiences are eager to engage with, and are a break from the traditional content series and campaigns on your channels.

Social Media 160

Social Media Tips Content Retail 160

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Rebekah Radice

DECEMBER 5, 2016

.” There’s a lot to learn in looking at past social media trends. Here’s a look at the top trends that could make or break your social media marketing in 2017. My 7 predictions that will rapidly transform how your company uses social media. Omni-Channel Marketing. – Wikipedia.

Trends 146

Trends Social Media Strategy CSR 146

Viper Chill

JANUARY 27, 2016

” Wikipedia best describes Zalando as being ‘inspired by US online retailer Zappos.com’ and as you’ve probably guessed, is a creation of Rocket Internet. Though it took a while for them to gain traction they secured $1m in funding in 2015 to grow their brand. version and even a.pl version of their site.”

Case Study 20

Case Study Study Startup How To 20

Audiense

MAY 5, 2016

Social media is occupying a growing place of importance in brand strategies, with 63% of CMOs saying it will soon be the most important way of reaching customers. As a result, CMOs are looking to increase social media spending to 21.4% Think Bigger Than Social. Lisa Maynard-Atem , Social Media Manager, Harrods.

Social Media 113

Social Media Skills Applications Social Media Management 113

Buffer Social

FEBRUARY 22, 2017

But can we actually tell a story on social media? Is it possible to narrate a story with social media posts that are supposed to be short and sweet? It turns out there are many ways to use social media for storytelling! I learned about this amazing storytelling method on Social Media Examiner.

Social Media 111

Social Media Hashtag Curation Instagram 111

Rebekah Radice

DECEMBER 5, 2016

.” There’s a lot to learn in looking at past social media trends. Here’s a look at the top trends that could make or break your social media marketing in 2017. My 7 predictions that will rapidly transform how your company uses social media. Omni-Channel Marketing. – Wikipedia.

Trends 60

Trends Social Media Strategy CSR 60

Convince & Convert

MAY 11, 2016

” In other words, social media is banking on the dominance of social selling and could basically care less how your company’s non-paid, organic efforts suffer as a result. .” As Adweek explained: Pinterest holds a unique position even in the realm of social media platforms. highlight to tweet).

Buy 60

Buy Banking Eventful Price 60