Remove 2015 Remove Communities Remove Influencer Remove Social Networking
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PR Trends for 2015: 7 To Watch

Waxing UnLyrical

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. Make sure [social media influencer] gets a press pass!” PR Trends for 2015. Reclaiming influence. This is, I think, an interesting, unanticipated consequence of our socially networked world.

Trends 100
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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

” Khoros acknowledges that “80% of leads sourced through social media for B2B marketers come from LinkedIn,” but contends “Although the use of Twitter is down 8% since 2014,7 it still ranks second in the list of top social media platforms. The exodus ticked up in 2015 and began to accelerate in 2017.

B2B 348
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????????? Cyber Monday: Discovering the online consumers

Audiense

Last year was a record-breaking Cyber Monday for online sales reaching an astounding $3 billion, up 12% since 2015. In effort to visualize the unseen we decided to analyse a sample of 115,000 users who published content containing relevant keywords or trending hashtags related to Cyber Monday in 2015 and then in 2016. Age Demographics.

Sample 79
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How to Create the Perfect Social Media Marketing Mix

Rebekah Radice

You can’t influence anyone unless you build a solid community by sharing and enagaging with people #InfluencerChat. Marsha Collier (@MarshaCollier) May 6, 2015. Q2) Can you change your style if you’ve fallen into a social media in a rut? ➡️ #Tip : want to become a Social Media Influencer? wn4tl4g18e.

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You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. Results in the social world of today require more planning, integration, and money. Earning brand advocates and making friends via the social networks is based on trust.

Buy 113
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How Participation Marketing Elevates Your Social Media Strategy

Convince & Convert

Altimeter’s 2015 State of Social Business Report revealed that “building employee advocacy” programs are becoming a high priority and strategic initiative for marketers, jumping from 13 percent to 45 percent in 2015. These stories are usually about someone else, like a customer, politician, or a member of the community.

Strategy 148
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Webinar Recap: A Decade in Social Media. What’s Now. What’s Next?

Ignite Social Media

The Past 10 Years in Social Media. We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. In 2015/2016, organic reach was down to 2.6%