Waxing UnLyrical

JANUARY 22, 2014

In July of 2013, photos still reigned supreme, with Buffer saying photos made up 93% of the most engaging posts on Facebook. This post from Pew in October , though, shows use of video online doubling from 2009 to 2013. He does social media management for KimberMedia and teaches for @bgckids. He also blogs.

Instagram 212

Instagram Flickr Video Social Media Management 212

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Is it the end of organic reach on social media? Twitter algorithm.

Organization 108

Organization Flipboard Social Media Company 108

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Buffer Social

MARCH 9, 2017

Working on social media can be a little lonely at times, especially if you are working as a team of one. Social media conferences are the secret to all that. Here’s a list of 20 top social media marketing conferences for 2017, with all the information you need to know such as data, location, and price.

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Conference Social Media Price Forums 103

Buffer Social

JULY 9, 2018

If you are a social media manager, you’ve likely looked at ‘best time to post on social media’ studies to come up with several posting times for your brand. Read on to find out what you should do instead… Why we should reconsider “best time to post on social media” studies.

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Study Social Media Overview Aggregator 111

agora pulse

JUNE 20, 2017

There is some very real talk about Twitter offering a paid subscription to power users which would be contained within TweetDeck. ManageFlitter is certainly a useful Twitter management tool for brands with multiple channels and those looking for better analytics, something TweetDeck never really provided. 2. The Verdict.

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Tweetdeck Klout iPad iPhone 131

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

The Realtime Report

DECEMBER 27, 2012

If 2012 was the year influencer marketing emerged on the social media marketing scene, 2013 will bring more structure, best practices and better frameworks for leveraging online influencers across marketing initiatives. Let us know how you’re planning to use influencer marketing to boost your results in 2013!

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Influencer Products Marketing How To 195

Idaconcpts

FEBRUARY 15, 2013

million units, which was a record, and worldwide smartphone sales to end users have been predicted to reach 1 billion in 2013. Hootsuite is a social media management app that businesses can use to increase their social media presence. It’s available for iOS and Android. DoubleDutch Events.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Buffer Social

DECEMBER 4, 2016

Monthly podcast listenership has increased 75% since 2013. A huge thank you to Tyler for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers looking into podcasting – an extremely popular and powerful marketing medium for brands and businesses. Just do it.

Social Media 40

Social Media Marketing Social Media Management Hosting 40

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Measuring Social Media ROI.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Sprout Social

NOVEMBER 1, 2016

From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. In fact, of those who use social media to research travel, only 48% followed through with their original plans. 33% switched hotels.

Travel 40

Travel Class Social Media Hotels 40

Convince & Convert

NOVEMBER 1, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. To win a copy, just find an audience acquisition method in the wild – some way that businesses are capturing emails, Facebook likes, Twitter followers, etc. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

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RSS Social Media Engagement Retail 126

Convince & Convert

DECEMBER 6, 2013

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. Holy Social!

How To 123

How To Apple Hotels Case Study 123

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Pixlee

SEPTEMBER 9, 2019

Although it seems like an easy marketing ploy, you’ll want to make sure that your brand is fully aware of what trendjacking is and how it can help (or even potentially hurt) your brand in the current state of social media. Image courtesy of Netflix’s twitter. Image courtesy of Oreo’s Twitter.

Brands 55

Brands Meme Trends UGC 55

Hootsuite

AUGUST 18, 2021

Ask the nearest social media manager how they found their career—no really, try it. (Or Or just check out this Twitter thread , if you’re reading this stretched out on the couch at home.). Now that we’re well over a decade into social media, some marketers do plan to work in the field from the start of their careers.

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Education Social Media Marketing Social Media Management 134

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform.

Social Media 207

Social Media ROI B2B Marketing 207

agora pulse

DECEMBER 27, 2019

Are you using your best manners on social media? Or do you need a little brushing up on your social media etiquette? And just like we sometimes need reminders about good etiquette at the dinner table, we may need reminders of the basic rules of etiquette in social media. Twitter Etiquette.

Social Media 152

Social Media Tips Hashtag LinkedIn 152

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

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Social Media Tumblr Marketing B2B 245

Convince & Convert

AUGUST 2, 2012

This is Episode 27 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 76% of CMOs think that social has a measurable impact on sales and social data impacts decisions for 89% of CMOs.).

Social Media 115

Social Media Groups Groups Team 115

Ignite Social Media

FEBRUARY 2, 2023

This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. Lesson 1: There are no social media experts.

Influencer 85

Influencer Social Media Hubspot Travel 85

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

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Questions Social Media HootSuite Marketing 141

agora pulse

AUGUST 23, 2017

The current version of Agorapulse was released in November 2013. At just four years old, our product for social media management was aging — and it was time to make big changes. This is a huge time saver for teams using the same dashboard for social media marketing or customer support. Content report.

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Team Metrics Social Media Management Publishing 160

Buffer Social

JUNE 6, 2018

At Buffer, we think a lot about the future of social media. Social media is as much about engagement with other people as it is about sharing content. It’s why we call it “social” media. Here are just a few reasons why social media engagement is a vital part of any social media marketing strategy.

Social Media 111

Social Media Engagement Marketing How To 111

Sprout Social

AUGUST 3, 2022

You’re probably familiar with the Notes app apology that brands post on Instagram or Twitter. From popular creators to celebrities to corporations, social media has become the face of the public apology. Social media is all about personal connection, so embrace the human side. Listen before speaking.

Brands 98

Brands Issues Social Media Conference 98

Hootsuite

AUGUST 22, 2023

Instagram planners offer the best tools for success, and often save social media marketers and community managers hours of valuable time. #1 1 Social Media Tool Create. They’re an essential investment for holistic, deliberate social media marketing.

Instagram 64

Instagram HootSuite Hubspot Marketing 64

Webbiquity SMM

MARCH 3, 2015

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. Expert Twitter Marketing Tips and Tactics.

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Tips Twitter How To Hashtag 100

Hootsuite

OCTOBER 5, 2022

Social media scheduling. So do 70% of Facebook users and almost half of Twitter users. Your brand needs to stay active on social media to keep up. You can use a social media management tool like Hootsuite. These can include your social media reports , chatbot analytics , or sales data.

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HootSuite Hubspot Proposal Software 94

Hootsuite

APRIL 14, 2021

It often takes something special to stand out as a brand on social media. Social media has the potential to be a liberating space where our marketing can be more than what we make of it right now. It starts with letting your social teams run faster, funnier, wilder. This is a call to action for all of us.

Social Media Management 133

Social Media Management Social Media HootSuite Template 133

Sprout Social

NOVEMBER 23, 2016

Marketers are under a lot of pressure to make sure their campaigns get noticed on social media. With so many businesses active across all social platforms, the content you’re publishing has to be more innovative, creative and engaging than ever. Here are six social media tactics you should adopt: 1.

Social Media 40

Social Media Content Meme Geotagging 40

Josh S Peters

FEBRUARY 1, 2013

This week we have some great articles covering the worlds of search and social and we also have a great ebook download about social business from SpreadFast. A great ebook on creating a social business by the awesome folks at SpreadFast. The 2013 Community Manager Report [INFOGRAPHIC] by Social Fresh.

Mobile 156

Mobile SEO eBook Hosting 156

Hootsuite

JUNE 23, 2020

Unlike Twitter, Instagram doesn’t publicize a list of trending hashtags. Make sure to follow your branded hashtag, both within the Instagram app and using a stream in your social media dashboard, so you can monitor how it’s being used. A post shared by #WTFF (@wtff2013) on Sep 24, 2013 at 6:32am PDT. Try it free today.

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Hashtag Instagram How To HootSuite 145

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline.

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Hashtag Activities Social Media Retail 145

Hootsuite

OCTOBER 1, 2019

Typhoon Haiyan ripped through the Visayas region of central Philippines, on 8 November 2013. On Instagram, more than other social media platforms, every hashtag you use has the potential to open that post—and your brand as a whole—up to a whole new audience. Use the right hashtags on your posts. dog) but don’t be too niche (i.e.,

Instagram 111

Instagram Geotagging How To Tourism 111

Buffer Social

APRIL 6, 2017

Our team also covers a range of marketing disciplines from social media to community building, to press relations, to content marketing. As marketers, we write a lot — blog posts, social media posts, conversations with community members, press outreach emails, and more. Buffer for social media management.

Tools 111

Tools Marketing Survey Team 111

Hootsuite

OCTOBER 29, 2019

The importance of creating visual content for social media cannot be understated. Strong visual content on social media has the same effect. Bonus: Get the always-up-to-date social media image size cheat sheet. 12 tips for creating visual content on social media. Need proof? Start here.

Social Media 110

Social Media Engagement Tips Content 110