Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Recommendations: LinkedIn’s Customer Reference Program for B2B Brands by iMedia Connection. ” 11 Sales Attributes of a Company LinkedIn Page by Find and Convert. Best Practices for LinkedIn Advertising.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Webbiquity SMM

DECEMBER 27, 2011

85% of B2B journalists are on Facebook. 61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. It’s approaching one billion users worldwide.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

OCTOBER 16, 2012

90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. Earnest B2B ). B2C companies who blog regularly see an 88% increase in median monthly leads and B2B companies who blog see a 67% increase in leads. ( V3 Integrated Marketing ). Earnest B2B ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Created in 2011 as a way for clients and agencies to share ideas and best practices, it’s become one of the industry’s most popular leadership forums. 66% will write a positive online review after a positive experience.

Examples 228

Examples Communities Brands Forums 228

Sprout Social

JUNE 10, 2021

In a 2020 study , 81% of B2B marketers used email newsletters for content marketing in the last 12 months. The same study also found that 87% of B2B marketers identify email as one of their top free organic distribution channels. Convert customers to a paid tier or subscription. Nurture leads. Retain current customers. Mobile friendly.

Newsletter 132

Newsletter How To Marketing Template 132

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How are B2B marketers using social media differently from their B2C counterparts? ” McKinsey Social Technologies Survey: the Business Ecosystem Benefits by Fusion Marketing Experience.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Marketing Salary Survey: Social Media Marketing by Aquent. Social Media Facts & Figures for B2B Sales by Inside View. Just 63% put social media marketing on the list, though that was up from 51% in a similar survey done in early 2010.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

MAY 31, 2012

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” They asked B2B companies, “What was your best social media format? As a B2B company, Eric, what do you think?

B2B 113

B2B LinkedIn Posterous Social Media 113

Webbiquity SMM

JANUARY 19, 2011

Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land. B2Bs Tap Social to Boost Search by eMarketer. The top two goals B2B marketers identified for social media are building brand awareness and increasing website traffic.

Tips 179

Tips Press Release Reputation B2B 179

Convince & Convert

FEBRUARY 23, 2012

An oldie in the sense that it’s from I think August 2011, but it’s from a B2B marketing. It’s from a 2011 marketing survey by the Corporate Executive Board. They surveyed about 2,500 B2B consumers or buyers. Jay : That’s Dead Sea Scrolls in our business. Eric : I know. Eric : Exactly.

Social Media 118

Social Media Adwords B2B Training 118

Rebekah Radice

FEBRUARY 15, 2016

Here’s a few ideas: Post feedback surveys. Relationship/experience surveys. At least once per quarter, send a survey to your customers asking how their support experience has been. Customer happiness surveys. 95% of B2B buyers prefer short bite-sized content ( Source ).

Trends 114

Trends Social Media Survey Mobile 114

Convince & Convert

FEBRUARY 2, 2012

It’s their 12th annual trust and credibility survey. Contrast that with 2011, where 43% of people deemed information from a peer, a person like yourself, to be extremely or very credible. If you haven’t already read it, you can get the Edelman Trust Barometer at Trust.Edelman.com. It was released last week.

Social Media 117

Social Media Committee Team Questions 117

Webbiquity SMM

APRIL 6, 2017

According to Google Trends , the average number of monthly web searches for the phrase “social CRM” quadrupled from June 2009 to June 2011. ” — B2B PR Sense Blog. Showcase reviews: AppStorm, B2B PR Sense Blog. B2B PR Sense Blog. 20: The Four Best Online Survey Tools. #21: 5) Pipedrive.

Social CRM 195

Social CRM Tools Sample Samples 195

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? B2B Infographics ). 67% of the Inc 500 use Facebook, a decline of 7 percentage points from 2011. B2b companies that maintain blogs generate, on average, 67% more leads per month than non-blogging firms. ( War of Words: Myth-Busting Social Media, SEO & Content Marketing ). B2B Infographics ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

JUNE 8, 2011

See the 2011 Online Newsroom Survey (PDF) from TekGroup for more guidance here. Maria Verven is a PR and content marketing executive with KC Associates , a Minneapolis-based b2b technology PR and marketing agency. News releases should always be in HTML format for searchability.

Press Release 200

Press Release scribd Vimeo How To 200

Writtent Blog

MAY 15, 2013

The average B2B marketer is using 12 different content marketing tactics , and a curation strategy can boost the volume of information shared without dramatically increasing the workload. Only 5% of the marketers worldwide surveyed in their annual report never share other organization’s content, while nearly ? Resources Rule.

Curation 103

Curation Curata Content Mashup 103

Webbiquity SMM

APRIL 9, 2012

Klout had an opportunity to become the standard before it stumbled badly in October 2011 when it radically changed its algorithm, calling its validity into serious question, then arrogantly refused to apologize and reverse course. Nine companies B2B marketers should know about by Velocity Partners.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Is a Blog Still Important in 2011?

Statistics 219

Statistics Research Social Media B2B 219