Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

DECEMBER 27, 2011

85% of B2B journalists are on Facebook. 61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. Facebook Marketing Tips and Tactics.

Tools 195

Tools Tips Facebook Real Estate 195

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. 2020 was a unique year for social media marketing, but the state of social ad buying specifically had some interesting points we want to address. Is Paid Social Media Worthwhile for Small Business Selling to B2B Audiences?

Advertising 187

Advertising Social Media Tips B2B 187

Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Advanced LinkedIn strategies for marketers by iMedia Connection. 7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse by Copyblogger. by Market My Career.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Plant Power Journal is more of a content marketing exercise than a “true” community with all the associated features and functionality, like a forum or specific member benefits. Why We Love It. Image source.

Examples 228

Examples Communities Brands Forums 228

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts?

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How are consumers and b2b decision makers using social media in their buying processes? Social Media Facts and Stats.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Sally Falkow reports research on new influences in the B2B buying process (e.g.,

Tips 179

Tips Press Release Reputation B2B 179

Convince & Convert

MAY 31, 2012

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” They asked B2B companies, “What was your best social media format? As a B2B company, Eric, what do you think?

B2B 113

B2B LinkedIn Posterous Social Media 113

Convince & Convert

FEBRUARY 23, 2012

I’m joined by my trusty sidekick and social media marketing impresario, Eric Boggs. Speaking of social media marketing impresarios, Lauren Fernandez , from Landry’s Restaurants is going to join us on the show today. There is a distinct bias amongst social and digital marketers to that effect. Let’s get to work.

Social Media 118

Social Media Adwords B2B Training 118

Rebekah Radice

FEBRUARY 15, 2016

You’ve watched the surge in video marketing and probably even felt the tug to get involved. Marketers who didn’t respond to changing trends limped along. Below are the top social media trends that will transform your marketing efforts. It’s taken a passive relationship marketing approach and put it on steroids.

Trends 114

Trends Social Media Survey Mobile 114

Convince & Convert

FEBRUARY 2, 2012

It’s their 12th annual trust and credibility survey. Interestingly, in this edition it draws a direct line from the chaos that’s all around us in government and public markets. Contrast that with 2011, where 43% of people deemed information from a peer, a person like yourself, to be extremely or very credible.

Social Media 117

Social Media Committee Team Questions 117

Webbiquity SMM

AUGUST 5, 2013

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business. B2b vendors? B2B Infographics ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. According to Google Trends , the average number of monthly web searches for the phrase “social CRM” quadrupled from June 2009 to June 2011.

Social CRM 195

Social CRM Tools Sample Samples 195

Webbiquity SMM

JUNE 8, 2011

See the 2011 Online Newsroom Survey (PDF) from TekGroup for more guidance here. Maria Verven is a PR and content marketing executive with KC Associates , a Minneapolis-based b2b technology PR and marketing agency. News releases should always be in HTML format for searchability.

Press Release 200

Press Release scribd Vimeo How To 200

Writtent Blog

MAY 15, 2013

For many content marketers, curation is something of a silver bullet. The average B2B marketer is using 12 different content marketing tactics , and a curation strategy can boost the volume of information shared without dramatically increasing the workload. Content Curation: Everyone Is Doing It. Curation Is Social.

Curation 103

Curation Curata Content Mashup 103

Webbiquity SMM

APRIL 9, 2012

ALOT is a catalog of free “apps for your PC” in a range of categories including entertainment (comic books, TMZ, The Onion, IMDB search), food, games, travel, music, news (The New York Times, CNN, Fox News, Stock Market Watch), reference, social networking (e.g., Nine companies B2B marketers should know about by Velocity Partners.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? companies now use social media for marketing. Or that 73% of U.S. Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine?

Statistics 219

Statistics Research Social Media B2B 219