Webbiquity SMM

MARCH 26, 2012

The New Breed of B2B Buyer by Chaotic Flow. ” WPO is about increasing the number of those intersection points and having as many of them as possible within the marketer’s influence, if not actual control. Some of those intersection points are within the marketer’s control — and some aren’t.”

Tips 183

Tips Reputation SEO B2B 183

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? While much of the focus over the last few years has been on perfecting our Facebook and Instagram marketing strategies, LinkedIn has been silently growing their user base to more than 500 million users.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

JANUARY 19, 2011

Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land. B2Bs Tap Social to Boost Search by eMarketer. The top two goals B2B marketers identified for social media are building brand awareness and increasing website traffic.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

SEPTEMBER 10, 2012

” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. She’s a frequent presenter at industry conferences, author of guides to B2B social media and lead scoring, and a past judge of the Stevie, BMA B2 and B2BTOTY awards.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Rebekah Radice

APRIL 11, 2016

Compared to many B2C customer oriented social platforms, LinkedIn focuses on cultivating B2B relationships. Whether you want to make industry or vendor connections, LinkedIn is the place to be. Far from the “static resume” many thought it to be back when it first launched, LinkedIn has evolved. No problem!

Sites 114

Sites Social Media How To LinkedIn 114

Webbiquity SMM

DECEMBER 1, 2015

It’s never been great on Twitter, and recent changes LinkedIn made to Groups functionality reduces their value. Influencer marketing? Pursuing the industry influencers with the largest follower counts may not be the best strategy. Your best influencers are often your own employees (but train them). Think small.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? Social Media Facts & Figures for B2B Sales by Inside View. billion by 2014.

Research 210

Research Social Media B2B Marketing 210

Hootsuite

JULY 21, 2020

LinkedIn video metrics. Though often overlooked for its long-form B2B content, LinkedIn’s video posts offer a great way for brands to build engagement and spread awareness. In fact, LinkedIn videos generaged more than 300 million impressions on the platform in a single year. Under MANAGE, click on Posts & Activity.

Metrics 144

Metrics Platform Video HootSuite 144

Webbiquity SMM

FEBRUARY 7, 2011

Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning. How to Use Social Media for B2B Marketing by Inc.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

DECEMBER 4, 2012

Google+, for example, allows you to link to as many of your other social profiles as you choose”) as well as specific suggestions for getting the most out of Facebook, Twitter, Google+, LinkedIn and Pinterest. Slideshare: The B2B Social Media Powerhouse by Heidi Cohen. Social Media ROI Measurement Guides.

Social Media 213

Social Media Resources Tips Policies 213

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Which approach best suits you? So what are they to do? Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Rebekah Radice

FEBRUARY 15, 2016

A few platforms you might want to consider discussing: Social networking sites (Facebook, LinkedIn, Google+, Pinterest, Instagram). Compare that to the 21 minutes a day in 2011 and that puts video on pace to surpass TV viewership by the end of 2016. Businesses (Finally) Get Smart With Influencer Marketing.

Trends 114

Trends Social Media Survey Mobile 114

Razor Social

JANUARY 12, 2017

In 2011, the landscape counted 150 solutions. Ian Cleary – Who is this guy… well… we like to keep on top of marketing tools particularly in the B2B space. Note: Feedly is a great tool for tracking blogs, and you can create a category for marketing tech influencers you want to follow. Join Groups.

Marketing 40

Marketing How To Conference Skills 40

Techipedia: Tamar Weinberg

JANUARY 5, 2011

11 Practical Business Uses for LinkedIn, Facebook, and Twitter (GigaOM): Some lesser-practiced tips are suggested here, such as using LinkedIn polls. How to Improve Your LinkedIn ROI by Tweaking Your Profile (Sharisax): Make yourself findable by optimizing your profile. Should we call this LIO (LinkedIn Optimization)?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? The second-most popular tier includes YouTube, blogging and LinkedIn. B2B Infographics ). ” And just 12% admit to having their purchases influenced by Facebook “Likes” or Google “+1s” ( Relevanza ). 64% use LinkedIn on a regular basis, while 55% say the same for Facebook.

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

APRIL 6, 2017

According to Google Trends , the average number of monthly web searches for the phrase “social CRM” quadrupled from June 2009 to June 2011. When you add a contact from LinkedIn into Nimble, it automatically checks to see what other networks it is on. ” — B2B PR Sense Blog. B2B PR Sense Blog. 3) Crystal.

Social CRM 195

Social CRM Tools Sample Samples 195

Webbiquity SMM

JANUARY 24, 2012

What’s the most effective way to grow a company’s social influence? How to Twitter and LinkedIn Boot Camp) in this intriguing collection of infographics. While certain aspects of social media have stabilized (e.g., How widely within an organization should social media tasks be distributed?

Social Media 190

Social Media Tips ROI Nielsen 190

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook.

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

APRIL 9, 2012

A slick service that enables you to easily add a QR code to your business card which links to your LinkedIn profile and contact information. Buffer is a tool for automatically posting content to Twitter, LinkedIn and Facebook. Introducing PeerIndex: A New Companion to Klout for Social Media Influence Measurement by WindMill Networking.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Is a Blog Still Important in 2011?

Statistics 219

Statistics Research Social Media B2B 219