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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

Take a look at their 2011 video showing how Facebook integrates with the Spotify player. We’ll head down under and discuss what an antipodean airline is doing with social, animation and web videos. The Kiwi airline is well known for their lighthearted safety videos. Amazing antipodean animation. Like this post?

Airlines 210
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Why ROI isn’t everything with social media

Socialmedia.biz

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. In layman terms, any form of marketing, social media or otherwise, is measured against the profit you generate and the overall cost of operating a business.

ROI 132
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The Top #Nifty50 Men Writers on Twitter for 2013

Webbiquity SMM

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” Active Member of the Wharton Advertising 2020 Contributor Community.

Twitter 187
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Think Like Zuck: 5 Secrets of Success of Facebook’s CEO Mark Zuckerberg

Techipedia: Tamar Weinberg

Facebook isn’t just a social networking site; it is a way of staying on touch with people around the world, a place to bring people together and building communities, and a tool for sharing information. You make sure that every person you add to your company is really great.” - Mark Zuckerberg in his 2011 BYU speech.

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4 Social Media Marketing Events You Won’t Want to Miss

Convince & Convert

This event is held by the Ohio Small Business Development Center at Columbus State Community College. In recent years Jay Baer set the bar with his co-author Amber Naslund in 2011. I have the pleasure of working with OGS for my second year and the speakers only seem to get better (which makes my job awesome).

Eventful 128
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Corporate Twitter Account Train Wreck! The 3 Types of Self-Destructive Tweets

Convince & Convert

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. ” Both Kenneth Cole and United Airlines played the Three A’s recovery pretty well: Twit Happens #3 – TMI. (Happy Holidays! This is #3. Everybody loves a disaster! – Jay).

Types 139
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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

List of Corporate Social Strategists for 2011. Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Anyway, on to the list!

List 155