Waxing UnLyrical

OCTOBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Let Your Freak Flag Fly October 6th, 2010 Tweet This is a guest post by Narciso Tovar This past week, I gave a presentation to the Dallas IREM group about the importance of giving social media a second look.

Class 182

Class Postrank Comments Tourism 182

The Way of the Web

JUNE 18, 2010

→ Marketing Week Live – pre-event for bloggers June 18th, 2010 · View Comments So last night I took advantage of a very kind invitation by Marketing Week to come along to a pre-conference meet-up for bloggers. Marketing Week Live takes place on June 29th-30th at Olympia in London, and it’s free to register.

Blogger 31

Blogger Eventful Marketing Conference 31

Koka Sexton

NOVEMBER 22, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics. Wall Street Journal Online, Wired News, Ziff Davis), A-list bloggers and blog networks and individual publishers from around the world. Use get_bookmarks() instead.

RSS 40

RSS Feed Feedly FeedBurner 40

The Way of the Web

AUGUST 11, 2010

August 11th, 2010 · View Comments Apparently I need to verify my blog ownership in traditional code style: EAVB_OFQKJWLPIG And five people to verify it’s mine… Tags: Uncategorized blog comments powered by Disqus Blog Partners:

Blogroll 28

Blogroll Disqus Journal RSS 28

The Way of the Web

AUGUST 4, 2010

TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – (..)

Google 43

Google Blogroll Disqus Open Source 43

The Way of the Web

JULY 22, 2010

Watch Chatroulette jump the shark… → Summer iPadwatch July 22nd, 2010 · View Comments It’s finally happened – not one, but two iPads spotted in the wild on my rail commute home. Web Strategy Wikinomics Rankings ← Users dissatisfied with social networks – are you surprised?

iPad 30

iPad Blogroll Disqus Journal 30

The Way of the Web

JULY 22, 2010

July 22nd, 2010 · View Comments Apparently American consumers surveyed in the 2010 American Customer Survey Index ranked Facebook lower than any other business in its category, but it still managed to beat Myspace by a point. h/t Mashable ).

Social Networking 32

Social Networking MySpace Survey Wikipedia 32

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Koka Sexton

NOVEMBER 29, 2008

My traffic has increased and based on Google Analytics my site is up 91% over last week and I have gained keyword ranking for most of all the words I want. Internet Marketing For Your Website: Tips On How It’s Done Getting pumpkins with the boy. (@ Clayton Valley Pumpkin Farm) [link] Recent comments Koka Sexton dot Com: [.]

Pluck 40

Pluck Directory Syndication Foursquare 40

The Way of the Web

AUGUST 24, 2010

Great news and good times for the future… → A lot to (Halo) Reach for… August 24th, 2010 · View Comments One of my favourite marketing campaigns was for the Xbox game Halo 2 , featuring the ilovebees website (which is thankfully still online – it’s so rare people keep sites like this online after the campaign has ended).

Blogroll 28

Blogroll Disqus Journal Campaign 28

Koka Sexton

FEBRUARY 4, 2009

I have standardized on Google Analytics for everything only because the data is accurate and it shows me really what’s going on with my site. Not all analytic tools are created equal I have come across many sites that use SiteMeter for their analytics. There is not one ‘killer app’ for analytics.

Foursquare 45

Foursquare WordPress Sites CoTweet 45

The Way of the Web

SEPTEMBER 6, 2010

And I’m not alone: Xbox Live: 23 million members (Feb 2010) 61% male, 39% female 70% 18-34 20% 35-44 37% household income over $100,000 Playstation network: 50 million members (June 2010) Stats from Wikipedia and Microsoft Advertising.

Web 2.0 50

Web 2.0 Wikipedia Blogroll Disqus 50

The Way of the Web

FEBRUARY 18, 2010

Web Strategy Wikinomics Rankings ← How Leo LaPorte is saving my relationship… The best social games on any platform… → Should PR and Marketing pay bloggers to post? The post and comment which followed mainly took an anti-payment stance, which I respect, but also respectfully disagree with.

Blogger 31

Blogger Marketing Creative Commons Blogosphere 31

The Way of the Web

SEPTEMBER 4, 2010

The gamification generation → Learning about the game layer is vital September 4th, 2010 · View Comments The ‘game layer’ is definitely something worth learning a lot about, and happily there’s an interesting TED Talk which was posted fairly recently, featuring SCVNGR founder Seth Priebatsch.

Blogroll 39

Blogroll Foursquare Disqus Journal 39

The Way of the Web

JUNE 15, 2010

Which meant you were completely screwed if your marketing agency started the page but you’d parted company, if you’ve sold your page, or particularly if you’d created a page as an employee and since left that company.

News 32

News Facebook Blogroll iPad 32

The Way of the Web

SEPTEMBER 14, 2010

September 14th, 2010 · View Comments As my sites have become more popular, I’ve been contacted by an ever-increasing amount of people interested in whether I’d write about their company (or more often, the company they’re paid to promote).

Blogger 30

Blogger Adsense Blogroll Disqus 30

The Way of the Web

AUGUST 4, 2010

Google Wave fails to cause a splash → Nokia developers, Absolute Radio and the N8 August 4th, 2010 · View Comments I was lucky enough to be invited along to speak at yesterday’s Nokia Ovi Developers event in London on behalf of my employers, Absolute Radio.

Blogroll 30

Blogroll Privacy Disqus Journal 30

The Way of the Web

SEPTEMBER 29, 2010

September 29th, 2010 · View Comments On Monday I wrote about the future of libraries , and how digital sharing and sampling are legally enabled either by open works (Public Domain or Creative Commons), or that retailers will have a vested interest in allowing sampling. Hello, I must be going… → Is Amazon reading this blog?

Sample 29

Sample Samples Public Domain Creative Commons 29

The Way of the Web

MARCH 25, 2010

Tags: events [link] Earth hour 2010 | Rohit Prabhakar [.]

Blogroll 29

Blogroll Widget Case Study Disqus 29

The Way of the Web

MARCH 10, 2010

March 10th, 2010 · View Comments I’ve beena big fan of Twit.tv March 10th, 2010 · View Comments I’ve beena big fan of Twit.tv

Video 28

Video Vimeo Blogroll Disqus 28

The Way of the Web

JULY 16, 2010

Social networks don’t make students dumb → Live cross-platform mobile gaming arrives July 16th, 2010 · View Comments The idea of gaming with all your friends regardless of which console they use is fairly unusual, even today, but it’s already a reality in the mobile games market.

Mobile 28

Mobile Platform Wireless iPhone 28

The Way of the Web

JULY 26, 2010

And perhaps this isn’t the most important piece of news to use as an example of how ‘journalism’ can massively fail when it comes to fact checking (I’m using ‘journalism’ in speechmarks to differentiate from the very fine work a good number of very good journalists continue to do), it’s a timely one.

Journal 28

Journal Crowdsourcing Blogroll Disqus 28

Koka Sexton

FEBRUARY 4, 2009

I have standardized on Google Analytics for everything only because the data is accurate and it shows me really what’s going on with my site. Not all analytic tools are created equal I have come across many sites that use SiteMeter for their analytics. There is not one ‘killer app’ for analytics.

Foursquare 40

Foursquare WordPress Sites CoTweet 40

The Way of the Web

JULY 31, 2010

Web Strategy Wikinomics Rankings ← Why ‘journalists’ might need the likes of Wikileaks Nokia developers, Absolute Radio and the N8 → Interested in mobile or internet privacy and security?

Privacy 31

Privacy Mobile Blogroll Disqus 31

The Way of the Web

SEPTEMBER 19, 2010

→ Google’s Inside Adsense home for spam comments September 19th, 2010 · View Comments Comment spam is a constant pain and chore for anyone running a blog. Web Strategy Wikinomics Rankings ← Good blogger outreach and is Worky worth trying? Do we get more than we give from the web?

Adsense 36

Adsense Comments Google Blogroll 36

The Way of the Web

JULY 2, 2010

July 2nd, 2010 · View Comments A reasonable amount of people apparently saw my post yesterday on how little it costs to launch a new media brand or project online. Web Strategy Wikinomics Rankings ← How much to launch a new media brand or project? One potential USP for Diaspora → So have you launched a new project yet?

Project 28

Project Blogroll Disqus Journal 28

The Way of the Web

MAY 2, 2010

May 3rd, 2010 · View Comments While newspaper and magazine owners are still trying to decide whether or not they should aim for eyeballs or paywalls, there are several other companies who are happy to take up the challenge. Plus Mashable has partnered with CNN for the Mashable Media Summit 2010. and Mashable and CNN.

How To 28

How To Syndication Blogroll Disqus 28

The Way of the Web

APRIL 19, 2010

April 19th, 2010 · View Comments A few days ago the Opera Mini mobile web browser application was approved and released for the iPhone, and it shot to the top of the free app charts around the world, getting downloads more than one million times just on the first day of release.

iPhone 28

iPhone Applications Blogroll Disqus 28

The Way of the Web

FEBRUARY 13, 2010

TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – (..)

Blogroll 28

Blogroll Applications Widget iPad 28

The Way of the Web

JULY 15, 2010

July 15th, 2010 · View Comments It seems as if Open Source is becoming fashionable, particularly when it comes to maps. Web Strategy Wikinomics Rankings ← Is Xbox Live better than golf for digital business networking? Live cross-platform mobile gaming arrives → Is Open Source the new black?

Open Source 30

Open Source Blogroll Fashion Disqus 30

The Way of the Web

MARCH 17, 2010

Web Strategy Wikinomics Rankings ← Report recommending ‘Google Tax’ seems rather confused Ada Lovelace Day 2010 → Businesses use social media for the common good March 17th, 2010 · View Comments For businesses, there are a couple of main ways to use social media for marketing purposes.

Social Media 32

Social Media Blogroll Feed Feedly 32

The Way of the Web

MAY 18, 2010

Or just politics… May 18th, 2010 · View Comments An article on the PRWeek site reveals research that apparently ‘Election slogans failed to resonate with voters’ (in the recent race for a new Government in the UK). And as someone who works in digital marketing, I’m not blameless).

Blogroll 28

Blogroll Disqus Journal RSS 28

The Way of the Web

JULY 3, 2010

Advertisers and marketers are increasingly using social networks as a primary route for reaching consumers effectively. Web Strategy Wikinomics Rankings ← So have you launched a new project yet? So what about taking a different route. Revenue generation is increasing for the social networks and companies using them.

Privacy 35

Privacy Open Source Blogroll Disqus 35

The Way of the Web

DECEMBER 31, 2009

Web Strategy Wikinomics Rankings ← Major problems upgrading to WordPress 2.9

Virtual World 32

Virtual World Blogroll Disqus Journal 32

The Way of the Web

JULY 5, 2010

→ Open Software – from watches to newspapers July 5th, 2010 · View Comments One of the most interesting trends of recent years has been the way that increasing openness has been embraced by a growing number of proprietary business who realise that they probably can’t come up with all the great ideas for a product.

Software 29

Software Open Source Journal Blogroll 29

The Way of the Web

MAY 21, 2010

Disclosure: I work for Absolute Radio as Digital Marketing Manager.) Web Strategy Wikinomics Rankings ← Bored of slogans? The great news is that it went straight into the Top 20 Paid Sports Apps on the UK iTunes store, and it’s currently floating around the Top Ten.

Mobile 29

Mobile iPad iPhone Blogroll 29

The Way of the Web

JUNE 10, 2010

The Time sold 5,000 iPad apps in 3 days at £9.99, the Wall Street Journal has 10,000 customers paying $17.29 a month (free to print/web subscribers), The Financial Times has had 130,000 downloads of it’s free application. The Australian has had 4,500 downloads at $4.99 a month, the Guardian Eyewitness free app has had 90,000 downloads.

iPad 38

iPad Apple Journal Applications 38