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Search Engine Optimization Tip: Include Keywords in URLs

Bill Hartzer

They should also be found in your URLs. Here is what Matt Cutts says about Keywords in URLs: Your domain name is a big place to start. If you don’t think that keywords in your URLs are important, you need to find out some history about all of it. This is a logical step to really get more overall benefits from your SEO efforts.

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How to Use UTM Parameters to Track Social Media Success

Hootsuite

And they work with Google Analytics. Don’t worry, you can make the link easier on the eyes using a URL shortener , as you’ll see in the next section of this post. They’re required by Google Analytics.). Campaign content. You can create UTMs using the Google UTM generator, then paste the links into your social media posts.

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How Google Finds and Penalizes Advertorials

Bill Hartzer

No website owner wants to log into Google Webmaster Tools and see an unnatural link warning from Google. From what I am seeing, many of these unnatural link warnings and manual penalties from Google are a result of having participated in advertorials. How Google Identifies Advertorials. First, a little background.

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Users can also vote content by others “up” or “down” the algorithm. Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD. Simple and effective.

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How to Optimize Your Content for Authorship Success

ProBlogger

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. Introducing Your New Best Friend: Google Authorship. The purpose of Google Authorship is to help segment out true quality content from the plethora of content living on the web.

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Personal Learning Environments - JITT

Buzz Marketing for Technology

Linking : This page and most others will stay at their current URL, the 2007 page may end up moving if it becomes very long. set their own learning goals manage their learning; managing both content and process communicate with others in the process of learning. Our Google Group. This includes providing support for learners to.

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Google Really Does Pay Attention to Feeds

Proactive Report

There has been speculation about the efficacy of putting news content into RSS feeds for some time. As early as 2005 Charlene Li, then at Forrester Research, said “if you do nothing else, put your press releases in RSS feeds.&#. Other research shows that 98% of journalists start a story by doing a Google search.

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