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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. There’s an optimal time of day and day of week to tweet. Between bit.ly

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Two Sides of the Same Coin A remarkable recent study by MarketingProfs, however, pokes a hole in even that notion of B2B and B2C social media divergence. I believe it to be the most complete picture yet painted of how marketers are thinking about and deploying social media. Top B2B marketing posts for 2009 (hint: social media) =-.