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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

.” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. If your goal this year was to bring Enterprise 2.0

Yammer 132
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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

&# That’s the question I was recently asked by a colleague working on a project where they had just deployed an internal wiki. They said, “that’s what we want!&# They installed a wiki. And they waited… They soon discovered that their users weren’t actually, you know, using the wiki.

Gov 2.0 63
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My Social Media Resolutions for 2009

Social Media Strategery

Use email less (internally) – One thing I’ve realized is that if I keep answering people’s emails, people will continue to send them to me, even if I explicitly tell them that they’re more likely to get a hold of me by posting their question/comment to my internal blog, contact me on Yammer, use my internal wiki page, etc.

Gov 2.0 77
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Social Pros 18 – Ike Pigott, Alabama Power

Convince & Convert

If you are a very sales-driven, outbound calling organization, then LinkedIn is a gold mine. Eric : Yes, and maybe that’s the question, how do they define embracing social media? If it is embracing social media in the sense of prospecting, or does it mean embracing social media as having a brand outpost on a social network?

B2B 113
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Be a Social Business: PR Trends in 2011

Proactive Report

For three years or so savvy companies and organizations have been experimenting with how to become a social brand. They’ve experimented with social media campaigns and activities, mostly in the marketing and PR arena. Some have been dragged into social CRM by their customers.

Yammer 105