A Beginner’s Guide to Using Google Ads (Previously Google Adwords)
Hootsuite
SEPTEMBER 17, 2020
Cost-per-mille (CPM). Download our white paper on audience research for free today. Do you want visitors to sign up for your newsletter? Not only will it frustrate your readers but it also erodes your brand’s reputation. Marketers have three options for their bids: Cost-per-click (CPC). Cost-per-engagement (CPE).
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