CPI Issues Social Media URL 
agora pulse
OCTOBER 19, 2017
And yes, you should bother to have social media KPIs. The first is that many businesses now see the potential value of acquisition and retention that social media may bring to their business and want to amplify it. Which Social Media KPIs Should I Measure? Web Traffic. Is it working?
The Social Media Hat
AUGUST 19, 2016
There are two issues with this approach. Editor's Note : Don't use The Social Media Hat as an example. Most sites charge on a Cost Per Impression (CPI) or Cost Per Mille (CPM) - that's Latin for thousand - basis. Create a Listing for your website that includes your URL, site description, keywords & social channels.
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