Why a Social Credit Score is an Empty and Dangerous Notion
Waxing UnLyrical
NOVEMBER 21, 2011
The economic model of these rating services is both simple and clever: be a social ad network that enrolls users through a social game and engages those offering the best CPI to advertisers. Image: yamchild via Flickr, CC 2.0. If users and advertisers see value in this model, that’s wonderful. But why pretend to be something else?
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