Snapchat Advertising 101: How to Run Effective Snapchat Ads
Hootsuite
JUNE 8, 2020
Now that you’ve had a highlights reel on why advertising on Snapchat is worth your time and effort, this piece will clearly lay out how to create ads that will engage the platform’s unique audience. You can see the full thing — which boasted a 50% lower CPI than other platforms — in this case study on the Snapchat website.
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