Toward An Integrated Model of Information Seeking and Searching
Buzz Marketing for Technology
JUNE 27, 2008
This diagram illustrates how the several layers are, in reality, often interpenetrating each other, and doing so in a variety of ways. In each of these cases, a person samples from a number of possibilities and then selects from among the options. This approach is best illustrated by Figure 2, "Interpenetration of the Levels."
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