Convince & Convert

JULY 12, 2011

It addresses the need to drive organizational change in an effort to shift employee behavior, communicate more effectively across job functions and geographies and tear down organizational silos. Companies need to first understand what it is they are trying to achieve before thinking about which technology vendor to deploy.

Jive 146

Jive Lithium Social CRM Yammer 146

Laurel Papworth

JUNE 16, 2010

His company is ZevenSeas which wins points for having a cool name, I reckon. Before today, and probably still in many companies, the response to Badges for incentives would be met with a sneer and a “who gives a flying fig about stamps of approval?&#. This is a absolutely hideous yet interesting problem for me in communities.

Badge 108

Badge Sharepoint Social Media Foursquare 108

Laurel Papworth

MARCH 10, 2011

LinkedIn is blocked because someone mentioned someone once found a job on this online community. Youtube is only accessible via company mobile phones and only because IT didn’t realise everyone would get around the computer firewall blocks by using their mobiles. At this point, the company has confused listening with engaging.

Engagement 111

Engagement Social Media Diagrams Yammer 111