Brumby’s Bakeries and Negative Criticism in Social Media COI
Laurel Papworth
JULY 11, 2012
The backlash was enormous on social media sites such as Twitter, on Facebook and so on. I speak a lot at conferences, run workshops and consult with clients on snippy bitchy comments in social media. How a Facebook page might save a company in Brand disgrace! Brumbys told franchisees to blame carbon tax and hike up fees.
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