Creating Passionate Customers: Brand Evangelism and What it Means.
Techipedia: Tamar Weinberg
AUGUST 26, 2009
Paid solutions, such as SocialRadar and Radian6, however, may eliminate this overhead.) Ultimately, there will be overhead “costs, such as monitoring your evangelists’ representation of your brand. Once you gather these sources, begin by listening to what they are saying. What do you have to lose?
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