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Influencer Engagement: Finding a Fit

Waxing UnLyrical

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

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Why brands transition from Social Studio to Sprout Social

Sprout Social

Salesforce Social Studio is a social media management and listening tool that provides basic functionalities for businesses to manage their social media presence. Users can schedule and track posts across various platforms, including Facebook, Twitter, LinkedIn, YouTube, Instagram and Pinterest.

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This Week in Social Media – 5/29/2013

Social Media Marketing

Content Buzzfeed has teamed up with CNN to create CNN Buzzfeed , a YouTube channel featuring CNN content that is appealing to and can be shared over social networks. Facebook launched verified Profiles and Pages to "help people find the authentic accounts of celebrities and other high-profile people and businesses on Facebook."