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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Listening is just as important as sharing on social media Click To Tweet. In this guide, we go through what you need to be monitoring and how to do it. Enriched data analytics – Understand consumer habits, preferences, unmet needs and how to maximize return on your marketing investment. You may also be monitored!!

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

There are five specific categories of social media software, and lumping them all under “social media management” does us all a disservice. ” You need Social Conversation Software (AKA Social Media Engagement Software, Social Media Management Software).