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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. This video humanizes the brand through the eyes (and thoughts) of the team. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Your brand has its own personality. Don’t be that brand.

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article thumbnail

11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. This video humanizes the brand through the eyes (and thoughts) of the team. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Your brand has its own personality. Don’t be that brand.