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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Awareness, Sales, or Loyalty? link] Develop a Social Media Strategy in 7 Steps | Social Media Marketing | Social Media Consulting – Convince & Convert « Netcrema – creme de la social news via digg + delicious + stumpleupon + reddit [.] Or Loyalty for Nothing -> Acted once?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because so much focus has historically been on creation and distribution of content online, companies often mistake social media outlets as simply another, more social repository for this content. I believe effective social media can indeed increase sales, especially when those efforts are directed toward current/previous customers.