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Social Media Trends 2012 – Content Curation in PR

Proactive Report

In her post about social media trends in 2012 Beverly Macy says content curation is important because people want to know what’s important and they want to discover interesting and relevant content. “Competitive advantage goes to companies who quickly figure out how to enable effective aggregation curation.

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The 21 Best Content Curation Tools

Webbiquity SMM

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Permium version includes automated content curation. 1) Storify. Google Review Count: 346.

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15 Key Facts about Content Curation

Writtent Blog

For many content marketers, curation is something of a silver bullet. Rand Fishkin of SEOMoz has joked that we’re in the midst of a content arms race; companies across all industries have realized the power of custom content , and are actively competing to produce better-quality materials. Content Curation: Everyone Is Doing It.

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The Technology Part to Your Content Marketing Plan

Razor Social

Feedly is probably the most popular tool for aggregating RSS feeds. It is a great tool to help you identify relevant influencers for your outreach campaigns, and it is also perfect for content curation. This content curation tool lets you create boards around topics that interest you and then populate them with related content.

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