Sprout Social

JUNE 16, 2016

Which benchmarks and Instagram analytics will be used to measure and quantify success? A photo posted by Pelican Products (@pelicanproducts) on May 30, 2016 at 10:02am PDT. A photo posted by The Honest Company (@honest) on Jun 9, 2016 at 10:25am PDT. There is no one-size-fits all approach to success. Today, we salute our troops.

Instagram 40

Instagram Tips UGC Hashtag 40

Social Media Strategies Summit

JANUARY 18, 2019

This sentiment extends to the influencers that consumers follow and engage with on social media. Increasing UGC and reviews that can be used throughout other marketing channels, including website, email, and print collateral (UGC is shown to result in a 29% increase in web conversions than campaigns or websites without it).

Influencer 100

Influencer Tools UGC Marketing 100

Keyhole.co

JULY 29, 2023

Leveraging user-generated content Starbucks encourages its customers to share their experiences through user-generated content (UGC). They actively promote hashtags, such as #StarbucksLove, and feature UGC on their social media channels. They received 100% positive sentiment from their audience.

Campaign 52

Campaign Social Media Strategy Hashtag 52