The 8 Things You Must Do to Improve Your Sponsored Social Ads
Convince & Convert
MARCH 19, 2018
In fact, social advertising budgets doubled from $16 billion in 2014 to $31 billion in 2016. A great quality score leads to more impressions at a lower cost-per-engagement, while a low quality score will lead to less impressions for a higher cost. Visitors may already engage with you through other paid campaigns.
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