Small Business Mavericks

OCTOBER 1, 2013

YouTube is a great opportunity for most brands to tell their stories visually and through a powerful medium. YouTube is still the second largest search engine online. But to give you the maximum advantage you need for better video exposure , I recommend you implement these three tactics for all of your YouTube videos.

YouTube 101

YouTube Video Embedding Social Media 101

Small Business Mavericks

MARCH 8, 2013

YouTube recently introduced One Channel, which is a new platform that allows you to redesign your YouTube channel to appeal to a larger audience. In essence, One Channel makes your YouTube channel more accessible to more devices. You want to see some examples of YouTube One Channel in action? Laura In The Kitchen.

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YouTube Video Examples Platform 93

Small Business Mavericks

APRIL 3, 2013

One of the biggest mistakes YouTube marketers make is thinking they’ll get a rush of traffic from their uploaded videos. More often than not, the referrals from YouTube are pretty low. That’s because people go to YouTube to watch videos. More than likely, those embeds will help YouTube rank better.

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YouTube Brands Embedding Reputation 87

Small Business Mavericks

OCTOBER 31, 2011

Google has announced that it will soon add 100 new channels to its video website YouTube. YouTube channels have the potential to reach a larger audience than most TV and cable programs considering that it’s a global delivery system. There is really nothing surprising here. I hope you can see where I’m going with this.

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YouTube Sports Advertising Cost 98

Small Business Mavericks

MARCH 11, 2011

It’s called the YouTube Creator Institute. YouTube is hoping to make money from your content. YouTube is one of the top video marketing and video sharing websites online. Whatever you do, if you do it well, YouTube can help you succeed and take it to new audiences. This looks like a good deal.

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YouTube Case Study Press Release Small Business 79

Small Business Mavericks

FEBRUARY 25, 2011

» Are You About To Lose Your YouTube Presence? A nasty rumor is spreading, according to WebProNews , that YouTube is considering paying celebrities to provide video content channels. YouTube provides video content and video by its nature is much more demanding of attention than 140 characters of text.

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YouTube Compete Case Study Press Release 79

Small Business Mavericks

FEBRUARY 17, 2014

Just like they did with PPC advertising and social media, some YouTube video marketers have got the idea that they can buy video views and succeed. For awhile, YouTube seemed to have been complacent, or at least didn’t take notice to the bad practice of view spam. Video Marketing video YouTube' Learn to earn your views.

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Buy Video YouTube Reputation 98

Small Business Mavericks

JANUARY 14, 2014

And other developments, such as requiring a Google+ account to comment on YouTube videos, have made Google+ more necessary for a lot of people. If you joined Google+ so that you can comment on YouTube videos, then go one step further and start using Google+ for marketing. SEO for Small Business google YouTube'

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Google Small Business SEO YouTube 105

Small Business Mavericks

JULY 6, 2012

In fact, video sharing on Pinterest is a powerful feature because you can mix your videos in with your regular images, unlike YouTube where people go specifically to watch videos. Of course I’m not knocking YouTube. But Pinterest isn’t YouTube. It’s a great site for sharing videos and you should use it.

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Video Marketing YouTube Engineering 98

Small Business Mavericks

SEPTEMBER 24, 2013

Imagine your own YouTube channel where you reach an audience on a regular basis sitting on the edge of their seats waiting for the next installment of your Web series. Video Marketing Branding online video sponsorships YouTube' I think this may be an untapped opportunity for marketers. What would you do with that audience?

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Video Press Release Marketing YouTube 105

Small Business Mavericks

SEPTEMBER 26, 2012

These are simple, easy-to-implement ways you can use videos to increase the on-page optimization of your website and your YouTube channel, but mostly your website. Upload the video first to YouTube, then embed it on your website. Let’s talk about ways you can increase your on-page optimization using videos.

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SEO Video Embedding YouTube 105

Small Business Mavericks

JULY 19, 2012

Now, they’re doing it on YouTube. 79% of the Fortune 100 companies have YouTube channels, up from 50% two years ago. If that looks like a commercial you might see on TV, it’s because the Fortune 100 companies are using the same entertainment-focused approach for YouTube that they’ve learned to cultivate for the TV.

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Video Marketing YouTube Small Business 93

Small Business Mavericks

APRIL 28, 2011

How about YouTube? Hurley and Chen are co-founders of YouTube, which they sold to Google awhile back. They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. But unless you’ve heard the news, you might not guess who the buyers were.

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Delicious Yahoo Social Bookmarking Case Study 156

Small Business Mavericks

JULY 30, 2012

It might not end up in the way that it’s being tested right now, but I believe that Google+ content will end up being preferred content in the SERPs the same way that YouTube videos are.

Google 161

Google Reputation Engineering Small Business 161

Small Business Mavericks

NOVEMBER 7, 2011

YouTube isn’t far behind. This all becomes even more interesting when you consider that Google is the most used search engine and YouTube is No. For some businesses, YouTube might be the best tool. It’s on. Who’s going to win? Is it Facebook? The social media sites themselves are striving to be No.

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Social Media YouTube Engineering LinkedIn 98

Small Business Mavericks

MARCH 11, 2012

Consider this approach to social media marketing: YouTube – YouTube has grown from being a simple video hosting service to a social media site in its own right. What are those faces? People can follow those who publish videos that interest them. Blog – the final piece of the jigsaw puzzle.

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Social Media Small Business YouTube Hosting 101

Small Business Mavericks

NOVEMBER 20, 2011

Connect YouTube to Twitter. Connect YouTube to Facebook. Connect YouTube to Tumblr. Connect YouTube to your WordPress blog. Send Twitter to Tumblr. Send Facebook to Tumblr. Connect any service to Google+ with the right API. Connect any service to a voice call. Use a social aggregation service.

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Tumblr API WordPress Aggregator 98

Small Business Mavericks

NOVEMBER 23, 2012

You can host meetings in public or private, and you can live stream them through YouTube or your website. These are just a few of the ways you can use Google+ Hangouts. There are a lot more uses for this online realtime video technology. That alone makes them valuable business tools. Why not explore Google+ Hangouts for your business?

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Google Tools Press Release Class 164

Small Business Mavericks

APRIL 26, 2013

Instrumental in that growth have been such sites as Facebook, YouTube, Twitter, and Pinterest. YouTube is the most popular video hosting and sharing website. For a long time, it was mainly constrained to search engines. Since 2005, however, social media has taken on a much greater importance.

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Marketing Small Business YouTube Buy 93

Small Business Mavericks

MARCH 1, 2012

More locally relevant predictions in YouTube. We’ve improved the ranking for predictions in YouTube to provide more locally relevant queries.

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Google Small Business Compete YouTube 98

Small Business Mavericks

DECEMBER 8, 2011

Most of you have heard of tweet, Facebook, YouTube and Myspace. You then post the video to YouTube, Facebook and Twitter. We all know that these platforms are social media where you can connect with friends and family to keep abreast of things in each other’s world. But, what does it mean for small businesses?

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Small Business Social Media MySpace YouTube 87

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing.

Video 70

Video Marketing Case Study Mobile 70

Small Business Mavericks

DECEMBER 21, 2015

YouTube came along and provided a way for marketers to develop their YouTube video channels. Then there were web rings and a few ways of advertising your website in hopes of driving traffic to it. Eventually, pay-per-click advertising came along. People started blogging. Then forums morphed into social media. Podcasting took off.

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Content Directory How To Small Business 70

Small Business Mavericks

SEPTEMBER 27, 2012

Click on “internet marketing secret” under YouTube and you’ll be catapulted to the search results page at YouTube for that search term. .” Click on “internet marketing jobs” under Google and you’ll go to the search results page for that search term. Soovle has other useful tools as well.

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Tools Engineering YouTube Research 101

Small Business Mavericks

DECEMBER 22, 2014

Videos — because YouTube is the second largest search engine in the world. Streamlined URLs — because it makes sense to write the URL the way people or search engines think. Social media — because your customers can connect immediately. Content — because that’s what we are looking for when we go online.

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SEO List URL Small Business 126

Small Business Mavericks

JUNE 25, 2012

Videos – Post videos to YouTube and other video sharing websites. Directories – Directories can sometimes still be good sources of traffic. Niche websites and blogs - Write guest blog posts or get a link from a relevant website within your niche.

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Press Release Directory Flickr Engineering 168

Small Business Mavericks

OCTOBER 22, 2011

You can easily share videos through Google+ with your YouTube account. Your Google profile gets a boost when you use Google+. Google Maps and Google Places are tied to Google+ so you have a built-in local component to the service as well. This ability will actually get better over time.

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Picasa Google Privacy Social Networking 175

Small Business Mavericks

SEPTEMBER 11, 2012

Many SEOs still believe that it does, and many of them teach their clients that it does. However, many websites have been successful without exact match domain names. Here are a few: Google. Small Business Mavericks. And of course there are plenty more! Small Business Mavericks is not exactly a perfect example, however.

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Domain Name Small Business Yahoo SEO 161

Small Business Mavericks

AUGUST 11, 2011

YouTube – The video sharing monolith owned by Google. Blogger – Which needs no introduction. Last.fm – A site for uploading and sharing your favorite music. Instagram - A photo sharing site for the iPhone. Foursquare – The local networking website.

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Klout Picasa Influencer Social Media 173

Small Business Mavericks

SEPTEMBER 4, 2012

Still, I don’t think it’s any secret that more businesses are using Facebook, Twitter, and YouTube, showing that companies are willing to take the risk in order to receive the rewards. Answers, Google+, and Foursquare (in that order) are likely to be your cup of tea. Wouldn’t you?

Sites 105

Sites Social Media Foursquare Survey 105

Small Business Mavericks

APRIL 30, 2012

Other social media platforms that are worth looking at include Tumblr and Pinterest whilst YouTube is a must if you create videos. Those blog owners often welcome well written guest posts, and this can significantly increase your exposure.

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Platform Social Media Forums MySpace 110

Small Business Mavericks

NOVEMBER 3, 2014

Diversify your remarketing platforms — YouTube, Facebook, Twitter, even Bing are all getting in the act. Remarketing for Dynamic Search Ads (RDSA) — apply your remarketing audience list to a Dynamic Search Ad campaign to focus further. Of course, he goes into his tips further, but this is a recap. What do you think?

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Tips Small Business Campaign Engineering 111

Small Business Mavericks

JANUARY 17, 2014

You can promote your blog posts, interact with and engage your audience, and produce valuable content for Facebook, Twitter, LinkedIn, Google+, Pinterest, YouTube, and other social media sites then lead them back to your website. Social Media – Social media websites present a unique opportunity for online marketers.

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Blogosphere Small Business Review Sites 115

Small Business Mavericks

SEPTEMBER 16, 2011

You could promote your content through Facebook, Twitter, LinkedIn, Klout, Foursquare, YouTube, and every other social media giant out there and do just fine. You can feasibly build a business model completely around social media marketing, in which case keywords are not necessary. No keywords necessary.

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Klout Foursquare SEO Engineering 168

Small Business Mavericks

APRIL 18, 2012

Youtube runs a close second, however, visitors to Youtube are looking for videos – visitors to Facebook want to either communicate with the world, or play games. When it comes to communicating regularly with customers, and potential customers, Facebook stands clearly above most other social media sites.

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Tools Discount RSS YouTube 87

Small Business Mavericks

APRIL 14, 2012

Youtube – video storage and sharing and the increased monetization of video. Facebook – the social media channel of choice for those that want to engage with a broad audience. Google+ – the SEO channel of choice to boost search rankings quickly. Myspace – the art channel, particularly music aimed at youth.

Google 107

Google MySpace SEO Fashion 107

Small Business Mavericks

FEBRUARY 3, 2014

Create great videos, post them on YouTube, and embed them on your blog. Share your posts on Facebook and Twitter – Push your content out to pull your clients in. Use videos effectively - Videos are powerful marketing tools.

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Brands Newsletter Google Video 107