YouTube Subscriber Strategies for Nonprofits
APRIL 9, 2015
All three will succeed or fail at video marketing based on their ability to get YouTube subscribers. Subscribers on YouTube are like fans on Facebook and followers on Twitter. camera, the passion of those you work with, and YouTube is all you need. I’m going to show you some ideas on how you can get the subscribers that will stay with you, as well as alert you to an important tool.
Social Media Marketing
SEPTEMBER 3, 2011
How many sensible and well-reasoned comment threads have you seen on YouTube? wonder how many individuals, brands or companies are spending efforts on keeping up with YouTube comments, and if they do, how worthwhile those conversations are? To me, the currency and dialog of YouTube has always been other videos made in response to an original video. Go ahead and think about it.
22 PR Tools From the #PRstack Community
DECEMBER 14, 2015
In the past 12 months, the #PRstack community has created an app that has characterized more than 250 third-party tools. It has published 48 how-to guides written by more than 35 community members covering different areas of the public relations workflow. lively community has developed and grown on Facebook and Twitter. The 22 PR Tools From the #PRstack Community.
Instagram Video Highlights YouTube Weaknesses
JUNE 24, 2013
YouTube may have the most to lose from Facebook’s response to Vine , 15 second format videos on Instagram. The following issues spell trouble for YouTube (and Google as a whole): Shorter video formats are increasingly desirable for mobile and tablet devices. These shifts in video consumption reveal fundamental weaknesses in YouTube’s current format.
You Can Be the Next YouTube Star
JULY 2, 2012
You know…the comments, viewers, followers, fans, community kind. But the portion of the podcast I found most enlightening was when we talked about fame from YouTube. YouTube Partnerships. A few weeks ago, YouTube launched its partnership program , which is meant to help video creators either amplify their work or create a YouTube-based career. No, no.
Design Your Online Community for the Users, Not for the Organization
AUGUST 3, 2015
This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. I’m excited to share them here for you over the next few months! And don’t forget that Higher Logic clients can have access to our Essentials of Online Community Management program at a special discount. Featured Industry Insider Open Communit
Is YouTube Part Of Your Social Media Strategy?
MAY 26, 2011
YouTube just turned 6 today and they released some staggering statistics ( source link ): -3 billion views per day (up 50% in the past 12 months). -48 hours of video are uploaded every single minute (100% increase year over year). So the question you have to ask yourself is, are you using YouTube as part of your overall marketing or blogging strategy? Use YouTube as a community more.
Open Community Case Study – Food Bank
FEBRUARY 22, 2011
Community: Food Bank of Central & Eastern North Carolina. She’s done a great job using social media to create a very supportive community of donors and fans, so I immediately thought of them when planning the first case study for Open Community. Jen and her Wilmington-based colleague, Jen Caslin, have been adopted by their local “plugged in” social media communities.
YouTube, Gmail, Google Places are Dead, Long Live Google Plus
APRIL 26, 2013
Will Google fold YouTube, Gmail and Places into Google Plus? The images show the eery similarity between the rebranding of YouTube into OneChannel and Google Plus. AdBreak:I’ve set up a little social media community on Google Plus. Merge YouTube, Gmail and Google Plus. Easy to imagine withe the Google Plus layout so similar to Youtube OneChannel and new Gmail.
Eight Years of YouTube and What it Means to Brands [Infographic]
FEBRUARY 14, 2013
It’s also YouTube’s birthday. etc. We’ve witnessed so many stories that got enormously popular incredibly quickly thanks to a brilliant platform that allows every user to share their video with the rest of the world: YouTube. Brands on YouTube. From a brand perspective, YouTube is still one of the bigger platforms whose potential has not yet been fully explored.
Five Tips to Grow Your Facebook Community
MAY 11, 2011
Someone recently told me they are the admin for their company’s Facebook page but didn’t know what to post about in order to help grow their community. We get this question all the time, “H ow can I grow my Facebook community ?” The answer? Community news. This helps build our community and also helps build some of our friends and clients pages. Post engaging stuff.
YouTube - Informal Learning in 10 minutes
Buzz Marketing for Technology
JUNE 27, 2008
Community. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Im trying to post this video on my blog, but it looks like YouTube doesnt support TypePad yet, so Im just going to have toï»¿ link to it. Loved the myface metaphor, driving home your themes of human community. Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! YouTube. YouTube Handbook. Community Guidelines. YouTube On Your Site. Community Help Forums. © 2008 YouTube, LLC
The Intersection of Online Communities and Learning Management Systems
MAY 6, 2015
This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. We’re seeing some interesting things going on in the association industry at the intersection of online communities and learning management systems (LMS). live) Webinars or Webcasts.
Interview with Community Manager: Emma Gannon
Social Media Citizens
SEPTEMBER 6, 2011
Emma Gannon is currently a global community manager of Dove Facebook. Emma has experience of community managing blogs, Twitter and Facebook pages for international brands. The best resources can be found by looking simply around online and seeing what other brands are doing with their communities. think it is genius. G: Where is the best place to build the community?
Community Manager: To Be Or Not To Be!
DECEMBER 28, 2011
Tweet Community Managers are the voice of the brand, but their role varies across companies. There are no set list of rules or guidelines which can a make a successful community, but all successful communities have a common ingredient – a good Community Manager. With a boom in social media presence of brands, the role of a Community Manager is growing.
How to merge an existing Google+ page and Youtube Channel
The Way of the Web
AUGUST 4, 2014
But it does create an issue if you have existing Google+ pages and Youtube channels assigned to different registration emails, or if you accidentally create duplicates. Fortunately, the process to merge an existing Google+ page and Youtube channel isn’t as difficult as it once was. We’ve merged G+ and Youtube profiles for our own sites and clients. Disconnecting a Google+ page and merging an existing page with Youtube: The first step is to make a note of the email address and Google account which your Youtube channel is setup up with. 1.
YouTube Symphony Sydney Opera House
MARCH 20, 2011
YouTube Symphony Sydney Opera House Online Community Makes Music! Imagine The X Factor but the auditions are held online, the music is classical and The London Symphony Orchestra and others “judge the YouTube videos on the players precision and tone. last night for the Youtube Symphony. by Gary Hayes. melodious concoction of medias indeed. Yet strangely it was.
A Tale of Two Communities Part II – Salesforce.com
MARCH 3, 2011
This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Salesforce is actively running their communities with fervent involvement. Read Part 1 here. Productive?
YouTube, Rhetoric, Yusuf Al Khattab and Me
OCTOBER 11, 2012
At night, I watch YouTube. With great curiosity, I looked him up on YouTube and, as often happens, got lost in the rabbit hole of YouTube videos related to the searched subject. But what struck me more than any of the speeches was the ad YouTube decided to show me at the top of the screen: The most innocent looking Muslim singles dating ad you could ever see. Daniel J.
8 ways to deal with negative comments in online communities
APRIL 26, 2011
How do you respond to a negative comment in an online community, on Facebook? Unless they go off and create an anti-community such as Dell Hell, alert the Press and continue to pursue their point of view. Something bad that had only a few views suddenly jumps to millions when you tell the online community Digg to remove information ( The Hole That Digg Dug ). Fight with them?
Interview with Community Manager: Ida Vega Santana from Sony Iberia
Social Media Citizens
MARCH 11, 2011
Ida Vega Santana is a community manager at Sony Iberia. For the last 5 years she have been exploring online communication world and developing her community management skills at companies like Heineken , BBDO and the likes. You can follow Ida on Facebook , Linkedin or Twitter. G: How did you build your experience as a community manager? I: I think it’s essential to have previous experience in marketing and communication departments. Behind the communities to maintain and invigorate them, never forget that we must have a plan for initial communication.
A Tale of Two Communities Part 1 – Volkswagen
FEBRUARY 17, 2011
This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. This post will focus on the Volkswagen community. Open Community Means Collaborating with a Purpose.
Delicious Acquired by YouTube Founders
APRIL 29, 2011
Tweet Yesterday it was announced that Youtube founders Chad Hurley and Steve Chen has acquired the social bookmarking platform Delicious, which has been owned by Yahoo since 2005. And this is something they have experience with, transforming YouTube into one the most powerful sites in the world. Join the Party in Desperados’ New Interactive YouTube Campaign.
Engaging Through YouTube – Charity Inspiration
JANUARY 27, 2014
YouTube is actually one of the most powerful and often overlooked of these, which can be leveraged to help marketers, fundraisers and charity organisations achieve stunning success and here is how. At Cancer Research UK, the investment into the use of YouTube is at the forefront of the strategy. YouTube is a phenomenal platform for going viral. YouTube is incredibly versatile.
YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0
Buzz Marketing for Technology
JULY 22, 2008
Community. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Diigo ~ more than a research tool - a knowledge sharing community. community. YouTube. YouTube Handbook. Community Guidelines. YouTube On Your Site. © 2008 YouTube, LLC Close. Sign Up. QuickList ( 0 ). Sign In. Site: Home. Videos. Channels. Upload. Videos. Channels. advanced. Loading. Social Bookmarking 2.0. Views: 31,977.
What PR and Marketing Leaders Can Learn From PewDiePie
FEBRUARY 18, 2016
Sarah Clark provides four leadership lessons learned by YouTuber PewDiePie. entrepreneur Leadership Engage your community Felix Kjellberg industry leaders leadership lessons Mitchell remain authentic Starbucks strategic integrated marketing take calculated risks YouTuber PewDiePieWhat can you learn from the phenomenon that is PewDiePie?
Evolving Social Landscape – Social Media Channel Updates in 2016
Ignite Social Media
JUNE 7, 2016
YouTube. Event Pages for YouTube Gaming – Ahead of E3 , YouTube launches event pages for YouTube Gaming to serve as content hubs for major video game events. 360 Degree Live Streaming Support – YouTube has increased support for 360-degree live streaming. The world of social media is constantly changing and evolving. Facebook. Twitter. Instagram. Pinterest.
Content vs. Community: How Online Publishers Can Nurture Both
AUGUST 20, 2011
Close Mashable Top Stories My Stories Topics People Activity Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Mashable Follow Resources Guidebooks Lists How To Trending Mashable Awards Subscribe Now Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account? hmmmm.)
Paywall for News.com and Online Community Social Media
OCTOBER 22, 2011
The FutureOfMedia Discussion site The New Fourth Estate is Social Media The Function of News in Community Commercialization of Human Stories De-Commercialization of Human Stories Problem Journalism vs Solution Journalism Product vs Process Journalism What is a Newspaper’s Product Anyway? And the use of YouTube etc to distribute the news about the Paywall. Their own staff? Fairfax?
The YouTube Creator Institute
Small Business Mavericks
MARCH 11, 2011
It’s called the YouTube Creator Institute. YouTube is hoping to make money from your content. Whether you have an idea for a small business video show or a new form of YouTube entertainment, you can learn all about camera angles, lighting, storytelling, promotion, and pick up a whole host of skills necessary for running a new media hit. About Us What’s a Maverick?
Dear YouTube – You Broke My Heart – An Open Letter to @YouTube
JUNE 12, 2011
Today I was ‘suspended’ from YouTube with no warning and no explanation of why. As a result I’ve followed the procedure to ask for reconsideration that YouTube give and have written this open letter to YouTube. Dear YouTube, I know breaking up can be difficult – but it’s generally acceptable to let the other person know!
Mary Poppins Online Community – Social Media Manager Leah Howard
SEPTEMBER 4, 2011
I loved interviewing Leah Howard who plays Mrs Corry in Mary Poppins and is Disney’s online community manager slash social media manager for the show. Please note: there was no social media press release available so I’ve had to make do… You can see a list of my other video podcasts either on iTunes or YouTube. backstage) not just selling more tickets, longevity.
How a Tweeting Town Can Revive a Community
MAY 18, 2012
Our claim to fame was our hills of citrus groves, and our community was largely made up of small and family run businesses. Corporations whose branding we are bombarded with wherever we go, but who are not deeply rooted in our community, and who don’t really know us or have a personal connection with us. Someone tweeted a YouTube video about it and it’s the coolest thing!
Branded Content: 6 Things To Remember before Publishing
FEBRUARY 10, 2015
Community Management Content Marketing Engagement Facebook Foursquare Google Google+ Guidelines I forgot to categorize Instagram Linkedin Local Marketing & Communication Mindjumpers Pinterest SEO Social Media Social Media Marketing Social Media Strategy Tips Tumblr Twitter YouTube Therefore, as a little help to content marketeers, we have made a small checklist.
Create a World-Class Online Community for Your Business
JANUARY 26, 2011
Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Twitter List Directory Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky DynDNS Intridea Welcome to Mashable! link] Your Business’ Online Community [.]
Get Your Own YouTube Channel | Small Business Mavericks
Small Business Mavericks
MARCH 19, 2011
» Get Your Own YouTube Channel YouTube presents one of the greatest marketing tools to hit the Internet in years. And what makes YouTube such a powerful marketing tool is that you can virtually have your own YouTube channel, sort of like your own TV channel – except, it’s free. So what are the benefits to having your own YouTube channel?
Father’s Day Content Tips to Inspire Community Managers
Ignite Social Media
JUNE 16, 2016
Father’s Day can be a tough one for community managers. Why It Works: Sometimes, the best content is that which comes from the community. In this case, the videos were not submitted directly by the Dove community (rather, the company sourced reactions from high-rating YouTube videos) but the organic and audience-oriented aspect is still there.
The Other Side Of Comments And Community
APRIL 6, 2011
What can someone new to the Social Media world do to find and attract readers while building their own community? She answered today on her Spin Sucks Blog with a post titled, Building Your Online Community. Her answer was: "I always say social media, and building a community in general, is all about stroking other people's egos and scratching their backs. It seems like everyone with an opinion assumes that the goal is to grow an audience that has a lot of engagement, maybe some conversation and a semblance of community. online community. youtube.
What to Look For When Hiring a Community Manager
JANUARY 26, 2011
Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Twitter List Directory Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky DynDNS Intridea Welcome to Mashable! Do You Need A Community Manager?
Live Streaming and the Demand for Now
JUNE 30, 2016
It seems all the giants have joined the party now – YouTube is the latest to jump on board by adding the ability to live stream directly from your phone. Advertising Brands Community Management Content Marketing Engagement Facebook Marketing & Communication Snapchat Social Media Strategy Twitter Visual content YouTubeSo where are we currently? Real-Time Marketing.