Jason Yormark

MAY 5, 2015

Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. Below are 5 of my favorite tools these days, many of which I use on a daily basis. Any useful tools you’ve found?

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Small Business Resources Marketing Proposal 100

Jason Yormark

AUGUST 8, 2012

Do I have the necessary tools & resources in place to ensure we can be successful? For measurement you can’t go wrong with starting with something like Simply Measured , Sprout Social or Raven Tools. So you have your goals determined and a good tool set in place. This is another area where folks miss out.

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Consultant Questions Social Media Tweetdeck 254

Jason Yormark

MAY 2, 2011

A few weeks ago I stumbled across a very interesting tool called Triberr. But after digging in a bit, I realized that what founders Dan Cristo and Dino Dogan have created is actually a very interesting and useful tool to increase your reach authentically.

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FAQ Authentication System Blogger 218

Jason Yormark

OCTOBER 11, 2011

While there are quite a few social media tools out there that provide similar services, Crowdbooster has it’s share of unique features that I could definitely see myself using fairly regularly. What’s The Same? I can also quickly and easily identify my top retweeters, and which tweets I made that resonated the most with my audience.

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Review Analytics Klout Social Media 195

Jason Yormark

SEPTEMBER 9, 2009

It has practically made Twitter DM a useless tool for me. What I’m saying is that as an end user, I should have access to tools that allow me to control whether I see those messages or not. Yes, Twitter is a free service, but it’s not like they are making money through these tactics to keep the service afloat.

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Jason Yormark

MAY 5, 2011

MA has established themselves as a leader in brands using social, and I was lucky enough to be a part of that team in the early stages as social media tools like Facebook and Twitter began to take off. I was lucky to be in the right place at the right time at Microsoft Advertising on the community team.

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Social Media Buy Case Study Microsoft 204

Jason Yormark

APRIL 4, 2011

If used properly, Twitter can be a great tool to establish yourself professionally, grow an audience, and network. Use tools like Hootsuite , Hootlet and TwitrBackgrounds.com to get up and running. Instead, use a tool like Google Reader and subscribe to job listings where applicable.

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Social Media Google Reader RSS HootSuite 226

Jason Yormark

JULY 27, 2010

But what I have done is taken the time to understand how to use certain tools and strategies to leverage social media successfully for building my personal brand, as well as for small to medium sized businesses to get up and running from nowhere. I see Twitter as a tool that can work in a variety of different ways for people.

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Social Media Foursquare RSS Posterous 200

Jason Yormark

JULY 27, 2010

But what I have done is taken the time to understand how to use certain tools and strategies to leverage social media successfully for building my personal brand, as well as for small to medium sized businesses to get up and running from nowhere. I see Twitter as a tool that can work in a variety of different ways for people.

Social Media 200

Social Media Foursquare RSS Posterous 200

Jason Yormark

JULY 20, 2009

In fact roughly 60% of users fail to return (Nielson Wire), so it’s clearly a tool that only web savvy users are sticking with. It’s not so much because Twitter is a difficult tool to use, it’s just that for most normal, every day people, it’s a useless distraction. However that does not mean that Twitter cannot be a useful tool.

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Twitter RSS Aggregator Disqus 200

Jason Yormark

OCTOBER 21, 2011

I don’t sell anything, I don’t pimp any products or services on my blog, and I rarely promote anything other then the tools and services I genuinely adore. Could I have utilized a variety of 3rd party tools to accomplish some of these goals? My actions were purely noble in nature. I’ve already begun enjoying Twitter more since.

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Twitter Sentiment Social Media Tools 200

Jason Yormark

OCTOBER 21, 2011

I don’t sell anything, I don’t pimp any products or services on my blog, and I rarely promote anything other then the tools and services I genuinely adore. Could I have utilized a variety of 3rd party tools to accomplish some of these goals? My actions were purely noble in nature. I’ve already begun enjoying Twitter more since.

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Twitter Sentiment Social Media Tools 199

Jason Yormark

NOVEMBER 21, 2011

Tools such as Facebook, Twitter, WordPress, etc. 9 Great Social Media, Digital Marketing & Productivity Tools. The social media explosion has had a similar effect. A few years in, and the social web has taken it a step further by giving those some people an ability to connect with far more people more easily then ever before.

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Social Media Conference WordPress Research 249

Jason Yormark

OCTOBER 18, 2010

You can of course always use tools like Craigslist, LinkedIn and old dogs like Monster, but sometimes the cream of the crop aren’t listed there. 9 Great Social Media, Digital Marketing & Productivity Tools. Community Bootstrapping: Tools & Strategies To Build A Community On A Budget. Email this via Hotmail.

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Resources Communities Social Media Technorati 196

Jason Yormark

SEPTEMBER 29, 2011

As I’ve blogged about many times before, I’m a user of Triberr and have found it an invaluable tool to increase awareness of my blog and drive more traffic here. So back to the topic at hand. My last post about losing website visitors brought my stale 67 score back up to 68 in one day. Moral of the story? Related posts: Social Influence.

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Klout Influencer Publishing Tools 204

Jason Yormark

NOVEMBER 2, 2011

A great free tool to help track when (and if) those Twitter usernames ever get released: [link]. Related posts: 5 Great Tools For Finding A Domain Name. You’ve created a valuable social channel, and you have real users that want to use the platform in place of dead accounts. It’s a win win. https://dev.twitter.com/discussions/262.

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Domain Name Twitter Small Business Activities 222

Jason Yormark

FEBRUARY 24, 2011

I used Google’s Keyword Tool to help me identify the right term to use and I landed on “MacBook Air vs MacBook Pro”. To recap: When crafting a blog post, be sure to use the Google Keyword Tool to identify a search term that will potentially increase search visibility to your article based on search frequency, relevancy and competition.

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How To Research SEO Review 218

Jason Yormark

MARCH 14, 2016

Like most service based businesses, Bing is the up and coming challenger which means you get better tools, more competitive rates, and better service. The landscape of search and digital advertising is a moving target, and without great tools, platforms and support, it can be a daunting task to make any progress with your digital spend.

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Syndication Yahoo Small Business Apple 100

Jason Yormark

MARCH 14, 2016

Like most service based businesses, Bing is the up and coming challenger which means you get better tools, more competitive rates, and better service. The landscape of search and digital advertising is a moving target, and without great tools, platforms and support, it can be a daunting task to make any progress with your digital spend.

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Syndication Yahoo Small Business Apple 100

Jason Yormark

AUGUST 13, 2009

FROST has been able to drive significant buzz, awareness and business using tools that cost nothing but time thus far. However there are very few who are actually taking full advantage of those opportunities.

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Examples Social Media Social Networking Community building 249

Jason Yormark

DECEMBER 28, 2009

But really, it falls on those that really want to make a career out of social media marketing through learning the craft, and getting familiar with as many tools as possible. I’ve found getting familiar with reporting tools such as Radian 6 and Social Radar a good start. However those can be expensive tools to get access to.

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Social Media Radian6 Small Business RSS 197

Jason Yormark

JUNE 10, 2011

I’ll be discussing a handful of little known and useful social media tools and strategies in a segment that will be aired locally, as well as published online. In addition to the conference I was honored to be asked to be on a local television program called WebNation hosted by Amber Mac.

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Jason Yormark

SEPTEMBER 30, 2009

I have been using TweetAdder for the past few months, and it’s been a fantastic tool. I’m simply someone that tried out the demo, had early success, and since then, it’s been a no brainer tool that I use everyday. I DO NOT recommend anything that I don’t stand behind. Add yourself to the wefollow directory.

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Twitter Software RSS Directory 195

Jason Yormark

OCTOBER 14, 2011

Anyone out there using any tools that provide any of the features above that I’ve missed? If Twitter isn’t going to pull the trigger, how’s about Hootsuite or Tweetdeck offering these features? I’m no technical expert, but I’ve got to believe something could be done. Related posts: Dear Twitter: Please Add Auto DM Blocking.

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Twitter Tweetdeck HootSuite Features 200

Jason Yormark

JANUARY 6, 2011

9 Great Social Media, Digital Marketing & Productivity Tools. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati. Email this via Gmail. Email this via Hotmail. Related Posts. Controlling The Conversation: Strategies To Get People Talking About What You Want. The Office For Mac Social Media Extravaganza!

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Social Media Strategy Technorati StumbleUpon 256

Jason Yormark

FEBRUARY 15, 2011

9 Great Social Media, Digital Marketing & Productivity Tools. Email this via Gmail. Email this via Hotmail. Related Posts. The New Gig: VP of Marketing & Social Media @ Strategies 360. iPhone 101: How To Sync Gmail Contacts Without Using Exchange.

Social Media 204

Social Media Strategy Technorati Marketing 204

Jason Yormark

JUNE 21, 2011

Triberr was definitely the crown jewel of the segment, and I continue to get quite a bit of interest in this up and coming reach multiplier tool. Luckily for me I was prepared, and was able to make it through with only a few minor word fumbles. I predict big things for the Triberr world. It’s crazy to watch yourself on video.

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Hosting News Video Tools 200

Jason Yormark

DECEMBER 1, 2009

Bonnie Cranmer Says: December 9th, 2009 at 6:41 am Facebook is such an interesting tool, a place where I too have invested substantial time yet with extreme skepticism over rights issues and sustainability. All new media is just too new to depend on, and backing up data as well as using multiple tools remains best policy.

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Facebook FAQ Policies URL 189

Jason Yormark

APRIL 8, 2011

9 Great Social Media, Digital Marketing & Productivity Tools. Related posts: Yes, Another iPad Review, But From Someone Who Still PCs Too! My 9 Favorite iPhone Social Media Apps.

iPad 200

iPad Social Networking Google Reader WordPress 200

Jason Yormark

MARCH 31, 2011

Concepts such as using Linked In Groups to drive blog traffic , tools such as Hootsuite , SocialMention.com & Sprout Social all were covered in my presentation. Definitely had some nerves up to and during my session titled “ Social Media Solutions On A Budget ”, but overall, I think it was a success.

Engineering 195

Engineering Strategy HootSuite Social Media 195

Jason Yormark

MARCH 8, 2011

Related posts: 9 Great Social Media, Digital Marketing & Productivity Tools. It’s great to have the flexibility to grow into something like that and the additional features around collaboration. What’s your preferred solution? 9 Ways To Get Yourself Unfollowed On Twitter.

Tweetdeck 190

Tweetdeck HootSuite Bookmarklet Software 190

Jason Yormark

NOVEMBER 21, 2011

Tools such as Facebook, Twitter, WordPress, etc. The social media explosion has had a similar effect. A few years in, and the social web has taken it a step further by giving those some people an ability to connect with far more people more easily then ever before. have made it much easier to amass an audience.

Social Media 254

Social Media Conference WordPress Research 254

Jason Yormark

OCTOBER 20, 2009

So I took an hour or so using some incredible free tools and like magic, I’m good to go. It’s just a matter of time before it eclipses normal computer usage. So is your WordPress blog mobilized? Mine really wasn’t. It’s quite easy and all you need to do is take the following steps.

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WordPress Real Estate Mobile iPhone 133

Jason Yormark

AUGUST 15, 2011

But I also stumbled across a set of tools I’d never heard through an outfit called Involver. And lastly through Social Mouths I checked out Francisco’s Facebook fan page and also fell in love with what he’s doing with his fan page. The welcome page looks amazing and I’ve got to get me one of these.

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Social Media Tips YouTube Applications 190

Jason Yormark

AUGUST 9, 2010

If you haven’t figured out what domain name you want, you might want to take advantage of some great research tools to figure it out. It’s cheap, dependable, and easy to use to manage multiple domain names. Bustaname.com is a favorite of mine to throw names at quickly and easily to see if they are available.

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Domain Name WordPress Hosting RSS 237

Jason Yormark

MARCH 29, 2012

Here is one undeniable fact; when used responsibly and effectively, Triberr is undoubtedly one of the most fantastic tools you can find to grow your reach. But I will not leave you empty handed from this unsolved mystery.

Microsoft 195

Microsoft Blogger Twitter Publishing 195

Jason Yormark

NOVEMBER 2, 2011

A great free tool to help track when (and if) those Twitter usernames ever get released: [link]. You’ve created a valuable social channel, and you have real users that want to use the platform in place of dead accounts. It’s a win win. Some active conversations on the issue: [link]. https://dev.twitter.com/discussions/262.

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Twitter Domain Name Small Business Activities 230