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22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories. Interestingly enough, TikTok was excluded from this survey, though we do know that TikTok influencer marketing is also a big deal. It hit $15.2 billion by 2025.

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Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Millennials Are 56% More Likely To Find Brand Content On Social Networks. The survey was conducted between January and April 2014. Facebook: 1.23

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Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . This was the first time in the survey’s history that Instagram outranked Facebook and Twitter as the most important social network for this demographic.

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Instagram Is Fastest Growing Social Network Worldwide

The Realtime Report

Facebook, YouTube, Google+, Twitter and LinkedIn are still the most popular social networks worldwide, but Instagram is growing faster than any other social site, according to new research by GlobalWebIndex. The Facebook-owned image sharing social network increased its active user base by 23% in the last six months.

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7 statistics that prove the importance of social media marketing in business

Sprout Social

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. If your brand isn’t poised to capitalize on the growing networks, those consumers are most likely going to discover your competitors first.

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Social Networking Stats: Facebook Is Top Mobile App, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Facebook Is Most Popular Mobile App [Survey]. Survey data came from a poll of 500 people in the US who activated a mobile phone between June-September 2013.

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Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . A recent study from Nielsen and Twitter reveals that, out of several European countries surveyed, the U.K. Facebook: 1.23 billion monthly active users.