don’t even play one on TV (though I did really want to go to law school so I could be a sports agent, but that’s neither here nor there). But I am a communications professional who spends a lot of time online and I can tell you, without a shadow of a doubt, you need a social media policy. There aren’t clear cut laws (yet) on what can and can’t be said by employees – or how employers react – on the social networks. ” The Social Media Policy. What else do you think should be included in a social media policy? MORE >>

Social networks allow us to share and discuss our passions with people everywhere on the planet. Up until now this free exchange has known only one barrier: the digital fence erected by the social network provider. When it comes to mobile sports content, Atlas is a major league player with an innovative mobile business model. Brands get social. Together the companies have the resources to take brand sponsorship of sports to a new level, and one where advertisers alone will call the shots. Mobile Marketing Mobile Social Media MORE >>

In sports, there is typically only one winner. Despite that, sports teams will achieve a level of brand affinity that the late Steve Jobs could only dream about. After spending the early parts of my professional career in sports and lifetime as a fan, I thought I had seen it all – wedding proposals assisted by a player, 2 inches ending a Super Bowl bid, walk-off homers and 70+ hour weeks. Thanks to social media, I got to hear the story of one fan and one player who made a giant tear-jerking story that Apple would kill to have as a case study. MORE >>

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? How do social media marketing strategies in small businesses differ from those in larger enterprises? Social Media Facts and Stats. by Social Media Today. MORE >>

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Dump your local sports section in the paper and hop on your iPad to read sports opinions from your favorite bloggers.  Sports will never the be same and it’s quite exciting. Traditional media is no longer the source… socially adept athletes are. MORE >>