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Top Marketing Trends for 2013

yMarketingMatters

Consumers rely on social media to research and make buying decisions and for customer service issues. You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Mobile Has Arrived.

Trends 277
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Welcome to the Participation Age: Is Your Digital Brand Ready?

Pam Moore

We can launch a blog, start a business, embrace video live streaming, get on snapchat, Twitter, Facebook, LinkedIn, Instagram and everything in between and within a short time steal media attention from even some of the biggest, baddest media platforms that have been doing this for decades. Each of us has the opportunity to be the media.

Brands 78
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5 Ways to Use Social Media Automation in Your Marketing Strategy

Rebekah Radice

Learn how to use social media automation to improve your results! FREE Webinar: How Smart Marketers Use #SocialMedia Automation to Improve Results on 6/7 Click To Tweet. 5 Ways to Use Social Media Automation in Your Marketing Strategy. They aren’t you and don’t run your social channels. Of course not!

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Top Marketing Trends for 2013

yMarketingMatters

Consumers rely on social media to research and make buying decisions and for customer service issues. You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Mobile Has Arrived.

Trends 100
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What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter recently announced new rate limits on how many “hits” to the API it will allow. Twitter is changing the number of times the application can do that from 350 per hour to 60. In this diagram taken from the Twitter developer blog they break Twitter’s ecosystem up into 4 quadrants.

Diagrams 138
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Is your business easy to find for local and mobile searchers.

Saying It Social

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. First an anecdote, then the facts. if yes, please explain.

Mobile 135
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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Both Klout and Peerindex require you to hook up various sources in order to calculate your influence – Klout includes Twitter, Facebook, LinkedIn, Google+, Foursquare, Youtube, Instragram, Tumblr, Blogger, WordPress.com, Last.fm and Flickr. But the eligibility for ranking systems reinforces those selected as the only options.

Klout 49