Convince & Convert

JUNE 12, 2012

For instance, take a look at this ad from Aspen Heights, what I believe is a real estate company: They already have a relevance issue with “Aspen” in the name. When we surveyed Facebook advertisers earlier this year, we found that most advertisers are not following advertising best practices.

Facebook 161

Facebook Real Estate Advertising Case Study 161

Proactive Report

MAY 12, 2016

Social media has become a melting pot of white noise. VISUAL REAL ESTATE. Think about it in terms of pure real estate: a text update could occupy a height of about 50 pixels, whereas an image could take up 500 pixels. It’s no wonder then that visual content is the top marketing trend for 2016.

Real Estate 40

Real Estate Content Brands Survey 40

Hootsuite

APRIL 26, 2023

That’s why marketers regularly conduct market research, investigating industry trends, gathering feedback, and surveying focus groups to try and glean whatever information they can. This is where social media market research comes in. What is social media market research? But what exactly are you trying to learn?

Research 123

Research Social Media HootSuite Marketing 123

Convince & Convert

MAY 18, 2012

This is Episode 16 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch.

Yahoo 115

Yahoo Yammer Social Media Software 115

Hootsuite

MARCH 27, 2023

When, exactly, is the best time to post on social media? It’s a question social media marketers have been asking since the dawn of time — well, since the dawn of Facebook, at least — but we’re here to help. Is there really a best time to post on social media? But every network has its own sweet spot.

Social Media 123

Social Media HootSuite Statistics LinkedIn 123

yMarketingMatters

MAY 29, 2018

Business owners have been asking me via email, messenger, social media and at networking meetings, “Yasmin, how often to post and what to post on social media?”. Make sure to post high quality images and take advantage of vertical photos which take up more screen real estate and are proven to have higher engagement.

Social Media 113

Social Media Real Estate Curation Syndication 113

Later

SEPTEMBER 12, 2019

UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . And nothing stands out more on social media than being original! . UGC Best Practices #1: Be Original with Your UGC. content with your audience. .

UGC 60

UGC Content Instagram Hashtag 60

Rebekah Radice

SEPTEMBER 14, 2015

There is a common misconception when it comes to social media marketing. All you have to do is set up a few social networks and the results will start rolling in. If you want to amplify your message through social media, you need more than a wish and a dream. 3-Part Social Media Strategy That Actually Works.

Social Media 114

Social Media Strategy Social Networking Groups 114

Hootsuite

JANUARY 27, 2020

For instance, Facebook has conducted multiple surveys to gather data and opinions straight from users. A year later, in March 2019, at least one study found that while engagement had increased 50% year over year, the algorithm changes also increased divisiveness and outrage as it tended to promote posts that got people worked up.

HootSuite 145

HootSuite Facebook How To Groups 145

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

That’s why at Signal , we’ve dedicated a piece of our business to providing an affordable and simple product to help small businesses leverage mobile marketing, social media and email to grow and nurture their customer base. This simple tool allows them to deliver content to their consumers in real time, wherever they are.

Small Business 206

Small Business Compete Mobile Tools 206

Navolutions

MAY 30, 2013

Based on the premise that a company’s Facebook fan is likely to shop more, buy bigger, and advocate more than a non fan, the study found that your average Coca-Cola Facebook fan is worth $70.16, while your average McDonalds fan is valued at more than twice that, at $182.98. Survey says: Nope! Post a picture of your awesome dog.

Campaign 100

Campaign Facebook Real Estate Foursquare 100

Webbiquity SMM

DECEMBER 27, 2011

A Big Brand’s Social Strategy Really Means ‘Facebook’ by MediaPost Online Media Daily. Justin Archer notes that despite the fact that for much of the Fortune 500, “social media” really means “Facebook,’ many still fall short in this area.

Tools 195

Tools Tips Facebook Real Estate 195

ProBlogger

APRIL 26, 2017

Plenty of studies back this claim. According to an eye-tracking study by the Jakob Nielsen group, viewer attention drops dramatically beyond the fold. Because studies show that users fixate on numbers in headlines, not words. If it is irrelevant, there is good chance they will leave the site before exploring further.

Blogger 54

Blogger Conversation Nielsen Study 54

Later

APRIL 10, 2019

In the world of social media and branded partnerships, how much does influencer marketing cost? For businesses looking to grow on social media, particularly Instagram, knowing how much budget to allocate to influencer partnerships can be difficult. Why Brands Are Investing in Influencer Marketing Costs and Projects.

Cost 84

Cost Influencer Instagram Travel 84

Convince & Convert

JUNE 14, 2012

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). Listen Now. The RSS feed is: [link].

Hashtag 116

Hashtag B2B Social Media Metrics 116

Webbiquity SMM

AUGUST 26, 2010

Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner.

Advertising 215

Advertising Facebook Marketing B2B 215

Writtent Blog

JULY 16, 2013

Search leads are more than twice as likely to become customers as clicks from paid search, and are significantly more qualified than social media leads. Nielson has found that 45% of consumers turn to social media to talk about companies, and 35% contribute to online review websites. It’s Not Demographic-Specific.

Sysomos 88

Sysomos Hubspot SEO ROI 88