Waxing UnLyrical

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Tweet All The Twitters [pic]

Waxing UnLyrical

Some days you just need to tweet all the Twitters. Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Tweet All The Twitters [pic]. Off with you. Have a great weekend! Based in the Washington, D.C.,

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What If Twitter Did Buy TweetDeck?

Waxing UnLyrical

around the Twitterverse last week with the news that Twitter is in talks with TweetDeck to purchase the ridiculously popular third-party service for the low, low price of just $50 million. That said, the opinion that this may not be the best of situations brewing for my all-time favorite Twitter app was quickly formed. The answer?

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Is Twitter For Bullies?

Waxing UnLyrical

It’s not because it disagrees with my sensibilities (though it does), nor because I have a particular affection for Twitter (though I do). The author has a Twitter account , I’ll grant him that, but by the looks of it, doesn’t actually engage with anyone. Also, claiming that anonymity is the root cause of the problem is ill-informed.

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How Manwich Could Use Twitter Without Even Being On It

Waxing UnLyrical

Well, recently Gini Dietrich invited Lindsay Bell to dinner via The Twitter. I mean, they chose “Manwich” for their Twitter handle. So you see, you don’t have to have a Twitter account to find immense value in The Twitter for your business… but you do need to be listening. You should.

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How Distributed Content Can Help Control Social Messaging

Waxing UnLyrical

Perhaps you’re familiar with the term “distributed content” ( content that is published to third-party platforms rather than to an owned website). While this may have been an unthinkable strategy for a small-to-medium-sized business a few months ago, Facebook and Apple recently opened their platforms to all publishers.

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5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties. Gatekeepers are the ones who control what is published on their site. Twitter and LinkedIn are great ways to get introduced to gatekeepers. Image: SalFalko via Flickr, CC 2.0.

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Monday Roundup: Content Rules

Waxing UnLyrical

Be Your Own Publisher on Social Media: 8 Brands that Kill It. Why: Today, with Internet access and some form of a computer, virtually anyone can become a content publisher. In this guest post for Lightspan Digital , Valerie Gunn introduces us to 8 brands that stand out from the crowd when it comes to publishing content.

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