Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. Your social media strategy should do this too. That’s just a brochure in 140 characters. Any thoughts?

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Social Media Strategy Social CRM MySpace 122

Convince & Convert

FEBRUARY 23, 2010

We also find Facebook fan pages that try to explain product features (wrong again, as it’s unlikely that non-customers are going to fan your page, thus talking about features is preaching to the converted). This is the a classic issue with many marketing and product developers, they don't listen.

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

JULY 26, 2010

Let’s say you’re a small business owner who wants your brand to appear in Google when someone searches for your product or service in your area. If you make a blog or website, you have to find ways to get people to visit your site, thus affecting your search indexing.

SEO 115

SEO Social Media Consultant Social CRM 115

Techipedia: Tamar Weinberg

MARCH 22, 2011

Here’s a list of what I use that makes me productive, from time savers to the must have tools that rock my world. Rapportive is a social CRM, giving you important information about the person who is emailing you. RescueTime : Want to know if you’ve been productive? Hopefully, they’ll do the same for you.

Products 236

Products Tools Google Reader RSS 236

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. link] Melissa May More than 80% of impressions are created by just 16% of the U.S.

Social Media 150

Social Media Strategy Influencer Social CRM 150

Convince & Convert

MARCH 25, 2010

A new product launch. You’ll be able to easier understand how these events drive social success using Swix. Great for small businesses. Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. Trade show.

Social Media 117

Social Media Strategy Statistics Metrics 117

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Market interest has remained fairly strong since then. 1) Infusionsoft.

Social CRM 195

Social CRM Tools Sample Samples 195

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Techipedia: Tamar Weinberg

APRIL 15, 2015

If you don’t know what Rapportive is, I’ll tell you here: Rapportive was (past tense) an excellent plugin that worked with Gmail and Chrome or Firefox to learn all social media associations with an email address. It was an internal social CRM of sorts. A URL to share the briefing with other people. I think so too.

Data 100

Data Tools Bookmarklet Social CRM 100

Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. It is possible to raise interest in products, generate interaction, and even work on customer service. Tailwind tracks activity across Pinterest about your company, products, and competitors.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

MAY 26, 2010

* Is social media the best means to broadcast a message? * The struggle, I feel at least, is that post production takes entirely way to long to make a decent, helpful video. The struggle, I feel at least, is that post production takes entirely way to long to make a decent, helpful video. Are people 'getting it'?

Social Media 136

Social Media Consultant Video Strategy 136

Convince & Convert

SEPTEMBER 21, 2010

Social media can enable conversations and participation but the real value comes from what we do with those conversations. This is particularly true if your social media strategy is integrated into your entire organization. This is particularly true if your social media strategy is integrated into your entire organization.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Convince & Convert

SEPTEMBER 21, 2010

Because I find that's a typical question for the small biz looking to get started. link] Junta42 / CMI Social Media Monitoring Tools – How to Pick The Right One [link] by @ktvan via @jaybaer [link] Katie Van Domelen This is actually a really timely comment. link] Katie Van Domelen Thank you! Thanks for bringing those up here!

Social Media 158

Social Media Radian6 Strategy SM2 158

Convince & Convert

SEPTEMBER 20, 2010

42% learn about products and services via Twitter. 41% provide opinions about products/services. “Twitter users talking about marketing and brands far exceeds the usage on the other social networks,&# said Tom Webster , the VP of Strategy & Marketing at Edison (and the study author), when I interviewed him for this post.

Social Media 161

Social Media Statistics Strategy Research 161

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

Social Media 140

Social Media Strategy Consultant Social CRM 140

agora pulse

JULY 14, 2020

So, whether you work for an agency or a small business, you can increase efficiency, streamline your workflow, and improve teamwork with a single social media management platform. To get to know your followers, you need a dashboard with a built-in social media customer relationship management (CRM) tool.

Tools 97

Tools Twitter Social Media Management Team 97

Hootsuite

OCTOBER 19, 2021

And if you’re also using social channels not owned by Facebook (Twitter, LinkedIn, Pinterest, etc.), you’ll likely benefit from a third-party social media management platform that allows you to manage and analyze all your accounts together. Facebook Business Suite features. Source: Facebook Blueprint.

Facebook 133

Facebook HootSuite Marketing Comparison 133

Convince & Convert

AUGUST 26, 2010

One keyword and up to 500 posts (Twitter or Facebook mentions) per month is free, making it a potential zero cost solution for very small businesses. Pricing is quite reasonable for RowFeeder. Beyond that, pricing increases based on number of keywords and posts in $5 increments. link] [link] John Ricco Interesting read.

Social Media 120

Social Media Strategy Analysis Reputation 120

Keyhole.co

JULY 9, 2023

Meltwater focuses more on being a Media Intelligence platform and offers features for media monitoring, social media monitoring , and collecting brand insights. Cons Pricing can be higher than other social media management tools, making it less accessible for small businesses with limited budgets.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

SEPTEMBER 1, 2010

Social media for me is like selling PR to a company who had only done advertising. I remember getting questioned from a prospect years ago about the value of a PR program and what could happen if consumers saw articles mentioning their products. Seems like the same arguement being used against social media. Well stated.

Social Media 121

Social Media Consultant Social CRM eBook 121

Convince & Convert

MARCH 18, 2010

I look at it this way – Like Any other Direct Marketing or Internet Marketing Strategy – Social Media Stratey should be just that – a “strategy&# – with a purpose. Today, I still believe we are in the Social Media “Honeymoon&# period. Think of it this way. – even a novice can go a long way.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

MARCH 9, 2010

But I think that we must understand that all social media sites do not work for every industry. Where twitter might be good for designers, facebook is perhaps better for small businesses. link] Nisha Pawar There are many niche markets and social media out there. link] Beth_Carroll Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Strategy YouTube LinkedIn 135

Convince & Convert

JUNE 8, 2010

One of their clients is SunButter , a spreadable food product made entirely from sunflower seeds. SunButter could credibly answer those questions, and introduce their product in a helpful way. I work with small businesses and their first thoughts on listening is what are people saying about us.

Social Media 129

Social Media Foursquare Consultant Airlines 129

Convince & Convert

SEPTEMBER 15, 2010

If we want prospects to read about us and our products, we need to offer true value in a piece that either educates or entertains. Humanize your business and turn clients into friends which in turn become advocates for your business. little of your creativity, and keep the principles of social networking in mind.

Social Media 166

Social Media Strategy Social CRM Consultant 166

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Daily Twitter users are 300-400% more likely to write a blog, review products, upload videos, and every other social behavior, than are non-users. Think about that for a moment.

Social CRM 148

Social CRM Twitter B2B CoTweet 148

Sprout Social

DECEMBER 20, 2022

Stay active on social media when your audience is most engaged or outside business hours—without you being there. Check social data in real-time across social media networks. Enhance team collaboration to boost productivity with workflows. This feature helps you provide information 24/7 for Twitter and Facebook.

Social Media 94

Social Media Tools Sentiment Small Business 94

Webbiquity SMM

MAY 2, 2017

Allocadia lets marketers, CMO’s and other C-suite executives…work together on planning in order to make sure each client account (or product line, geographic region, business unit, etc.) 30: The 14 Best Personal Productivity Tools. #31: 31: The 11 Best Social Media Campaign Builders and Ad Monitoring Tools. #32:

Tools 201

Tools Sample Samples Marketing 201

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Make that, Section-8 housing for your small business. This is a marketing driven strategy.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Make that, Section-8 housing for your small business. This is a marketing driven strategy.

Facebook 167

Facebook Consultant Social Media Sites 167

Webbiquity SMM

AUGUST 16, 2010

For those who know little if anything about social media (there are more such people than you may realize; some in rather lofty positions at that), John McTigue offers an excellent primer covering the most popular tools, sites and strategies. 30 Tips: The Productivity Guide of Social Media by WebStudio 13.

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

SEPTEMBER 2, 2010

Even in a recession, our economic productivity continues to climb. The second is the humanity that companies are able to bring using social media. Especially the small businesses. That’s why social media is so powerful. Every church, ad club, Rotary, Kiwanis, Elk, Moose etc organization in the U.S.

Social Media 155

Social Media Strategy Consultant Social CRM 155

Techipedia: Tamar Weinberg

JUNE 23, 2010

It’s the greatest thing for you as a business owner; you need not go out and start befriending people to let them know you exist — once you create the page, just tell your customers about it, and the word of mouth will spread. That’s what Social CRM systems are trying to solve. i wish it still existed!

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

SEPTEMBER 20, 2010

[link] #news #socialmedia [link] Simon Blackley Use social media to build strong bonds with a small group of advocates, not weak links to large numbers, says @jaybaer [link] philsimonsystems Great post, Jay. link] [link] Maggie Hibma Are we rushing into social media? philsimonsystems Great post, Jay.

Social Media 161

Social Media Strategy Affiliate marketing Company 161