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How to create a complaint management system to protect your brand reputation

Sprout Social

From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. Set a policy for each type of customer and complaint Once you’ve categorized your customer and complaint types, create guidelines for handling and resolving specific issues. Some industries attract more complaints than others.

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In Time of Social Media Crisis – How Do You Respond?

Mindjumpers

This blog post is about how people can achieve social change with help of social communities, and how your company chooses to act in a time of crises when all eyes are drawn at them. Nestlé – A worst case senario We all know how fast scandals are traveling. Their page is still facing hard criticism.

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Twitter Tales – A Bunch of Twitter Cases

Mindjumpers

A tale about community One of the stories is about Ravi, who travels daily to work in Silicon Valley from San Francisco. Everyone can give their input and tell a Twitter tale. Just email tales@twitter.com and tell who you are and share your information.

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Twitter Tales – A Bunch of Twitter Cases

Mindjumpers

A tale about community One of the stories is about Ravi, who travels daily to work in Silicon Valley from San Francisco. Everyone can give their input and tell a Twitter tale. Just email tales@twitter.com and tell who you are and share your information.

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How to Nail an Employee Spotlight on Social Media

Oktopost

This is a great way for each of your employees to share what they appreciate about their colleague, not only fostering a powerful work culture built on lifting up your employees, but you’ll amplify that healthy work culture across your social networks. ? How to measure engagement on an employee spotlight.

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Are You Missing Out On Opportunities To Connect With And Engage.

Mindjumpers

Fluidity We all have multiple social identities – online as well as offline. When travelling abroad it’s relevant to think of myself as a Dane and as belonging to the group – or tribe, if you like – of Danes. It depends on the situation which identity and corresponding group belonging is predominant.

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Southwest Airlines: When Offline Meets Online

Direct Marketing Observations

When social becomes the conduit for airline passengers who feel they have been wronged, social media becomes the vessel to take that message to the masses. Corporate social media policies need to include triage components for customer situations that go awry. 3 recent cases come to mind. Who is right? Who has the power?

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