Twitter Outlines Growth and Product Strategies in Analyst Overview
Social Media Today
FEBRUARY 25, 2021
Twitter has outlined its growth strategy in its latest Analyst Day overview for shareholders.
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
Sprout Social
JULY 21, 2022
If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Firebelly
NOVEMBER 14, 2013
courtesy of my great friend Shashi Bellamkonda – better known as the Social Media Swami or @shashib. Shashi asked me to take a page out of our social media promotions playbook and record a video for the class to watch on sweepstakes. Sweepstakes: An Overview. Grab a coffee and sit back.
Hootsuite
MARCH 26, 2024
If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.
Visually SM
JULY 31, 2020
If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. In this article, we are going to explain the following topics: Why should we use videos for social media? Why use video for social media? Interviews or Q&As.
Social Media Today
FEBRUARY 3, 2021
Twitter has quietly sunsetted its Ads Transparency Center, which provided a full overview of all paid promotions being run on the platform.
Hootsuite
SEPTEMBER 7, 2022
Your social media bio is one of your first opportunities to make an impression on your audience. To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Why a good social media bio matters.
agora pulse
NOVEMBER 10, 2020
We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Here are our favorites.
Sprout Social
NOVEMBER 25, 2020
In a pay-to-play game, social media advertising is a must for brands. Paid social advertising helps your content get views without relying on organic platform algorithms and their ongoing changes. Social is now all about how you target your audience, build customer journeys and get people to your site to make a purchase.
Social Media Today
OCTOBER 14, 2020
Twitter has rolled out a new update to its privacy and safety settings, including new video overviews of how to utilize the various options.
agora pulse
DECEMBER 9, 2020
Bonus Materials: FREE Social Media Content Calendar. What are the best times to post on social media? Here’s a look at why that is and how to find the best time to post your social content. The social channels you use. 20 Social Media Post Types That Do Well (and How to Use Them).
Sprout Social
SEPTEMBER 2, 2022
Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training. Level: Beginner.
Sprout Social
AUGUST 25, 2022
Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Let’s dive in.
Social Media Today
MARCH 8, 2022
The dashboard will provide an overview of any revenue you've generated through Twitter's monetization options.
Ignite Social Media
JULY 1, 2019
As June comes to a close we’re ready to celebrate the first days of summer and lots of social firsts. Let’s jump into the June Social Media Trends! Mission, Company Overview, Biography and Personal Interests are among those being cut. Is Twitter Old News? Not so says Twitter! Facebook Trims the Fat.
Hootsuite
SEPTEMBER 14, 2023
Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.
Social Media Today
FEBRUARY 3, 2021
Twitter has provided an overview of how its preparing for coming changes to Apple's data tracking processes.
Keyhole.co
NOVEMBER 17, 2023
Known for their active celebrity and athlete campaigns, it is no surprise Adidas has millions of followers across social media platforms. Let’s plunge into Adidas’s social media strategy. Correspondingly, they have a massive online following across their various social media accounts. million Twitter: 4.38
Social Media Strategies Summit
FEBRUARY 24, 2021
Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Social media listening is the same as this but on a massive scale. What Exactly is Social Media Listening (& Why Should I Care)? 3 Examples of Social Media Listening in Action.
Sprout Social
DECEMBER 7, 2020
Once you’ve started a social content strategy, you need to know how well your content performs and what’s working best. The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics.
Idaconcpts
MAY 21, 2012
Small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level. Starting in late March 2012, Twitter introduced a new advertising offering that makes it simple for companies of any size to grow their businesses using our Promoted Tweets and Promoted Accounts products.
The Realtime Report
JULY 15, 2022
How to Optimize Your Social Media. It is now more evident than ever that having an effective social media strategy in place is vital for growing your business’ online presence. What is a Social Media Strategy and Why is it Important? Social Media Marketing: Reaching Your Audience.
Sprout Social
FEBRUARY 8, 2021
Social media reports can help you synthesize your data succinctly and package it in an easily digestible format to share with a variety of stakeholders across your organization. Social teams can use a profile performance report to track awareness and visibility across networks like Facebook, Twitter and Instagram.
agora pulse
MARCH 25, 2020
Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. Check your pinned posts on Twitter and Facebook as well as Facebook Group(s) to ensure they’re not tone-deaf.
Keyhole.co
NOVEMBER 27, 2023
This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. Analysis of Samsung’s social media accounts With over a billion people worldwide using Samsung phones, the brand’s market penetration is quite high, even with fierce competition from other leading Android brands. LinkedIn: 4.2
Social Media Today
JUNE 14, 2019
Twitter has outlined a new set of examples of attempted, 'state-backed' manipulation of tweets for political purposes, further underlining the scope of the problem.
Mindjumpers
JUNE 6, 2011
Tweet Some time ago, we had a guest post on our blog stating how social media is not a cheaper alternative , even though many marketers think it doesn’t cost much. And this might also result in businesses not knowing whether to really invest in social media, since they do not know the outcome of the effort put into it.
Hootsuite
APRIL 25, 2023
Fake social media accounts are an ongoing problem for both social media platforms and for brands. Impostors on social media present a real challenge for all major brands. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.
Keyhole.co
OCTOBER 13, 2023
49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. To find the best professionals, social recruiting strategies are of great importance now. Social media recruiting requires a lot of work. What is social media recruiting?
Social Media Today
JANUARY 11, 2022
The guide provides an overview of all the major events and key dates of note throughout the year.
Sprout Social
MARCH 21, 2019
Twitter is an excellent platform to engage with friends and follow your favorite industry experts. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. But there’s a good reason for it.
agora pulse
SEPTEMBER 23, 2020
Have you taken a good hard look at your social media goals? One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. Why Do Social Media Goals Matter? Social media goals hold you accountable.
Hootsuite
DECEMBER 7, 2022
Twitter isn’t just the birthplace of cutting-edge humor or the top place to find breaking news. Thanks to Twitter’s advanced search features, it’s also a surprisingly robust search engine. Twitter’s advanced search capabilities are some of the app’s most well-kept secrets. Here’s how to use it: 1.
agora pulse
DECEMBER 1, 2020
You’re passionate about your social media agency … but are you losing money or making money from it? Here’s an overview of the different ways you should be making money as a social media marketing agency. Services Your Social Media Marketing Agency Can Offer. Social media strategy.
yMarketingMatters
JUNE 20, 2014
With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Social Media Referral Traffic and Visitor Increase to your Website. Here are the top ones: 1.
Social Media Today
FEBRUARY 3, 2021
Twitter has provided an overview of how its preparing for coming changes to Apple's data tracking processes.
Convince & Convert
SEPTEMBER 23, 2014
What if Twitter launched the most awesome analytics dashboard and no one really noticed? So here are some insights into Twitter’s new analytics platform: Twitter Analytics Dashboard. So here are some insights into Twitter’s new analytics platform: Twitter Analytics Dashboard. Read the whole entry. »
Hootsuite
MARCH 15, 2021
If someone mentions your name in conversation, maybe your curiosity is piqued a little — but you should be more than a little curious when it’s your brand that’s getting Twitter mentions. Twitter mentions are a key way customers interact with brands on the platform. That’s why it’s important that you get a handle on Twitter mentions.
Keyhole.co
DECEMBER 22, 2022
In this blog, we will do a deep dive into Nike’s social media strategy to see what they are doing right. Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. What makes Nike’s social media strategy successful? Source: Nike (Twitter).
Social Media Strategies Summit
JUNE 3, 2022
At Harvey Mudd College, she is part of a small but mighty communications team that produces everything from web content to alumni magazines to academic department newsletters to social media and more. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education.
Sprout Social
NOVEMBER 10, 2022
In a nutshell, your social media bio is your brand’s most basic elevator pitch—a snapshot of what you do, who you are and how you meet customers’ needs. While he died before the turn of the 20th century (so the timing’s a little off), he could have easily been describing the perfect social media bio. Grow your audience.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content