Remove opinion blogs leadership-higher-education
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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Fortunately, plenty of smart folks can provide the answers: higher ed thought leaders who regularly post about what’s happening in the industry (and what it means for people like you).

Marketing 240
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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

It’s hard to understate the importance of social media in higher education marketing. Because teens – in other words, the ideal target audience for most higher ed marketing campaigns – use social media a lot. So, clearly, social media is a massive opportunity for higher education marketers. Image source .

Education 264
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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. Harvard College. Sun Bed – David Staniforth.

Education 162
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Training Your Workforce for ChatGPT: A Comprehensive Guide

Convince & Convert

College-educated workers and young professionals (64% of users are 18-35 ) are the biggest users of ChatGPT ( source ). Start by defining a Center of Excellence team (CoE) that will provide leadership, best practices, research, support, and training on AI for the whole organization. We know this from observation and a few useful stats.

Training 152
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A Quick Guide to Using LinkedIn for Your Business

Later

In fact, a 2020 Hubspot study found that traffic from LinkedIn resulted in a higher visitor-to-lead conversion rate than traffic from Twitter or Facebook. Scroll down to “Create a Company Page” and choose the correct category: small business, medium to large business, showcase page, or educational institution. Blog posts.

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How Higher Education Institutions Can Find and Work With Influencers

Social Media Strategies Summit

Are you planning your first higher ed influencer marketing campaign or looking to optimize your existing strategy? Read our top insights on how higher ed institutions can find and work with influencers. Plenty of evidence suggests that influencers are incredibly relevant to the audiences higher ed marketers are trying to reach.

Education 181
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Wired Campus: Computer Literacy Doesn't Mean Information Literacy, Report Says - Chronicle.com

Buzz Marketing for Technology

The Almanac of Higher Education. Opinion & Forums. Leadership Forum. Blog Offers Guide to Online Lecture Recordings From Great Universities. To make effective use of such a library, a person needs to do higher-order analysis, synthesis, and evaluation. International. Community Colleges. Academic Life.

Report 130