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Nielsen Report: Blogs Still on the Rise | ClickZ

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Nielsen. Nielsen Report: Blogs Still on the Rise. By the end of 2011, the Nielsen/McKinsey company had tracked over 181 million blogs around the world, up from 36 million in 2006. readers to Nielsens 181 million global blogs, but one can reasonably ask whether there are almost as many writers as readers. Twitter-Amex Coupons Already Soaring for Retailers. Tags: Nielsen Publishing. ); //. Marketing News & Expert Advice. ClickZ.asia. ClickZ Academy. Search Engine Watch. SES Events. Newsletters. Mobile. iPhone. Whats Hot: SXSW. American Express. Email.

Social Networking Stats: 42% of Those With Foursquare App Are Active Users, #RLTM Scoreboard

The Realtime Report

Nielsen’s “Social Media Report 2012″ report revealed that 42% of the 25 million people who have downloaded the Foursquare app are using it at least once per month. Nielsen ranked Foursquare behind only Facebook (78 million) and Twitter (23 million) in terms of July mobile app users, according to AdWeek. Foursquare CEO Dennis Crowley spoke to AdWeek last month about retailers’ perception of Foursquare’s user numbers: “I wouldn’t say scale is an issue. The #RLTM Scoreboard:  Social Networking Stats for the Week. via  Facebook. via  Yahoo.

Thanksgiving Marketing Statistics You’ll Gobble About

Spin Sucks

Steal the last piece of pie as you distract cousin Fred with astounding holiday retail facts. They coined the term because of all the traffic jams, crowding, and often violence that resulted from the retail frenzy. Another interesting “battle of the sexes” tidbit, comes from a 2014 Nielsen study which showed more men than women actually visit stores on Black Friday.

Just get us the Millennials! #Marketing #Fail

Janet Fouts

23% of Millennials have a Bachelor’s degree or higher, making them the most educated generation ( Nielsen ). They check in at retailers, restaurants and they expect brands to respond with authentic voices, not canned responses. I can’t count the number of times I’ve sat in meetings with brands large and small and heard the marching orders. They’re social.

Increase Profits With Smarter Trade Promotions

The Realtime Report

Getting your product to market may have been a daunting task, but any experienced retailer or manufacturer will tell you it’s only uphill from there. In a recent study done by Nielsen across 800,000 UPCs and 92 million promotion events, it was discovered that two-thirds (67 percent) of promotions didn’t even break even. Increase Profits With Smarter Trade Promotions.

The Performance of 100 Icon Brands on Facebook [report]

Mindjumpers

Tweet The Following post is part of the Mindjumpers Network series and written by our CEO, Jonas Klit Nielsen. The report is developed by Scott Galloway, NYU Stern and L2ThinkTank and is focused on the performance of 100 icon brands across beauty, fashion, specialty retail and watches and jewelry. Creating social content is a struggle. Probably not.

Does your brand take bloggers seriously?

Sherrilynne Starkie

The study shows that blogs are the third among online sites most likely to influence a consumer purchasing decision, coming after retail and brand websites.  Another problem is that  brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs.

Content Marketing: Dos and Dont’s [Report]

Mindjumpers

In addition, as Mindjumpers’ CEO and Founder Jonas Klit Nielsen suggests, companies will increasingly invest in people who are highly skilled in content creation, through direct hires or by outsourcing. Report: How Social Marketing Works for Retail Brands [Report]. The report defines content marketing as   both “an art and a science. Tips and tricks. Use storytelling.

Put Yourself on the Social Map: From Vagueness to Greatness

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. For those of us who live, breathe, and work in the social sphere, this may be somewhat surprising: according to Nielsen’s most recent quarterly Global AdView Pulse report , Internet ads account for only 4.2% of global ad expenditures. Erich Marx, Nissan @emarxe. Listen Now. Holy Social!

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. Regardless of age group, personal recommendations from company or industry colleagues are rated the most influential information source, while retail websites are least relied upon. How are consumers and b2b decision makers using social media in their buying processes? Social Media Facts and Stats.

2012 Social Media Business Trends

Blue Focus Marketing

According to Nielsen’s “The Social Media Report,” social media use is commonplace, with over 4 to 5 Internet users engaging in social activity across a wide variety of platforms. for retail? Doug Stephens ( @RetailProphet ) President, Retail Prophet. As the end of the year draws near, it’s time to start looking at social media trends for 2012. for building communities? Peter H.

What to Consider When Building an In-House Social Media Team

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : iPhone Versus Android: Nielsen Delivers the Numbers [STATS] November 2, 2010 Amy-Mae Elliott View Comments What to Consider When Building an In-House Social Media Team email share email share Do you like this story? iPhone Versus Android: Nielsen Delive. Learn more about it here or keep up with all Webtrends Social products by following its blog.

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HOW TO: Gain Twitter Influence

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Social Media News Twitter Facebook Foursquare YouTube MySpace Google Microsoft Humor & Culture Now Trending : iPhone Versus Android: Nielsen Delivers the Numbers [STATS] November 2, 2010 Sarah Kessler View Comments HOW TO: Gain Twitter Influence email share email share Do you like this story? Dell Embraces Tablets and the Cloud iPhone Coming to Target Retail Stores View More » Entertainment Now You Can Smell Like YouTube Sensat. iPhone Versus Android: Nielsen Delive.

What the Future Holds for B2B Social Media Marketing

mashable.com

Dell Embraces Tablets and the Cloud iPhone Coming to Target Retail Stores Drupal Founder on Why Open Source is. Frighteningly Fun Zombie iPhone Games Apple Launches Online Store in China 5 Fun iPhone Accessories for Kids Apple Now Offers Free iPad Engraving View More » Mobile iPhone Versus Android: Nielsen Delive. Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Social media is capable of so much more.

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How to Fix a “Broken Brand” with Social

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. For today’s Holy Social, we want to draw attention to an amusing parody account of retailer Burlington Coat Factory. “Nielsen, through acquisition, has picked up companies that are monitoring social media,” Jeff says. James Royer, Tampa Bay Lightning @jamesroyer.

Why Host a Blog on Your Corporate Website?

www.clickz.com

› Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients. Some folks jump right on the bandwagon, and still others are something less than enthusiastic about going down this path. White papers?

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Retail. •  Winnie Hsia – Social Media Specialist at Whole Foods Market. •  Tracy Benson – Digital / Interactive & Emerging Technologies at Best Buy. •  Gary Koelling – Director Emerging Media Technology at Best Buy. •  Vanina Delobelle – Manager, eCommerce Product Management at Sears Holdings Corporation. •  Alexandra Wheeler – Digital Strategy at Starbucks Coffee Company. •  Sarah Molinari – Senior Manager, Social Media, The Home Depot. •  Dan Beranek – Social Business Strategy Leader, Target. •  Daniel B. Here you go. Serious disconnect there.). Anyway, on to the list! link].

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Email or RSS: Which Do You Prefer

Justin Levy

But, I can understand the hesitance to provide your email address especially since every big box retailer, restaurant chain or other business asks for your email address. link] Mark Nielsen By far RSS. Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Email or RSS: Which Do You Prefer Written on January 13, 2010 by Justin Levy in email , hubspot , rss , social media 40 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Only 5% of you choose to subscribe via email.  link].

RSS 2

Social Media Research: Interview with Joel Rubinson of ARF - Part I

Diva Marketing Blog

  If people want to talk about a product in terms of the solution or social factors, if they want to find substitutable purposes for things that never sit next to each other on the retail shelf, God bless them. The Advertising Research Foundation (ARF) is taking a leadership role helping the profession determine best practices. Toby/Diva Marketing : Let’s take it from the top.