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| | WWW.CLICKZ.COM
MARCH 13, 2012 [Nielsen, Retail] Nielsen Report: Blogs Still on the Rise | ClickZ
Nielsen. Nielsen Report: Blogs Still on the Rise. By the end of 2011, the Nielsen/McKinsey company had tracked over 181 million blogs around the world, up from 36 million in 2006. readers to Nielsens 181 million global blogs, but one can reasonably ask whether there are almost as many writers as readers. Twitter-Amex Coupons Already Soaring for Retailers. Tags: Nielsen Publishing. ); //. Marketing News & Expert Advice. ClickZ.asia. ClickZ Academy. Search Engine Watch. SES Events. Newsletters. Mobile. iPhone. Whats Hot: SXSW. American Express. Email.
| | THE REALTIME REPORT
DECEMBER 7, 2012 [Nielsen, Retail] Social Networking Stats: 42% of Those With Foursquare App Are Active Users, #RLTM Scoreboard
Nielsen’s “Social Media Report 2012″ report revealed that 42% of the 25 million people who have downloaded the Foursquare app are using it at least once per month. Nielsen ranked Foursquare behind only Facebook (78 million) and Twitter (23 million) in terms of July mobile app users, according to AdWeek. Foursquare CEO Dennis Crowley spoke to AdWeek last month about retailers’ perception of Foursquare’s user numbers: “I wouldn’t say scale is an issue. The #RLTM Scoreboard: Social Networking Stats for the Week. via Facebook. via Yahoo.
MARCH 24, 2016 | THE REALTIME REPORT
[Nielsen, Retail] Increase Profits With Smarter Trade Promotions
NOVEMBER 23, 2015 | SPIN SUCKS
[Nielsen, Retail] Thanksgiving Marketing Statistics You’ll Gobble About
DECEMBER 30, 2014 | JANET FOUTS
[Nielsen, Retail] Just get us the Millennials! #Marketing #Fail
NOVEMBER 15, 2013 | CONVINCE & CONVERT
[Nielsen, Retail] Put Yourself on the Social Map: From Vagueness to Greatness
SEPTEMBER 27, 2013 | CONVINCE & CONVERT
[Nielsen, Retail] How to Fix a “Broken Brand” with Social
FEBRUARY 23, 2013 | SHERRILYNNE STARKIE
[Nielsen, Retail] Does your brand take bloggers seriously?
| | SPIN SUCKS
NOVEMBER 23, 2015 [Nielsen, Retail] Thanksgiving Marketing Statistics You’ll Gobble About
Steal the last piece of pie as you distract cousin Fred with astounding holiday retail facts. They coined the term because of all the traffic jams, crowding, and often violence that resulted from the retail frenzy. Another interesting “battle of the sexes” tidbit, comes from a 2014 Nielsen study which showed more men than women actually visit stores on Black Friday.
| | JANET FOUTS
DECEMBER 30, 2014 [Nielsen, Retail] Just get us the Millennials! #Marketing #Fail
23% of Millennials have a Bachelor’s degree or higher, making them the most educated generation ( Nielsen ). They check in at retailers, restaurants and they expect brands to respond with authentic voices, not canned responses. I can’t count the number of times I’ve sat in meetings with brands large and small and heard the marching orders. They’re social.
| | THE REALTIME REPORT
MARCH 24, 2016 [Nielsen, Retail] Increase Profits With Smarter Trade Promotions
Getting your product to market may have been a daunting task, but any experienced retailer or manufacturer will tell you it’s only uphill from there. In a recent study done by Nielsen across 800,000 UPCs and 92 million promotion events, it was discovered that two-thirds (67 percent) of promotions didn’t even break even. Increase Profits With Smarter Trade Promotions.
| | MINDJUMPERS
JUNE 13, 2012 [Nielsen, Retail] The Performance of 100 Icon Brands on Facebook [report]
Tweet The Following post is part of the Mindjumpers Network series and written by our CEO, Jonas Klit Nielsen. The report is developed by Scott Galloway, NYU Stern and L2ThinkTank and is focused on the performance of 100 icon brands across beauty, fashion, specialty retail and watches and jewelry. Creating social content is a struggle. Probably not.
SHERRILYNNE STARKIE | SATURDAY, FEBRUARY 23, 2013 [Nielsen, Retail] Does your brand take bloggers seriously?
The study shows that blogs are the third among online sites most likely to influence a consumer purchasing decision, coming after retail and brand websites. Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. MORE >>
MINDJUMPERS | FRIDAY, NOVEMBER 16, 2012 [Nielsen, Retail] Content Marketing: Dos and Dont’s [Report]
In addition, as Mindjumpers’ CEO and Founder Jonas Klit Nielsen suggests, companies will increasingly invest in people who are highly skilled in content creation, through direct hires or by outsourcing. Report: How Social Marketing Works for Retail Brands [Report]. Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing. In addition, 21 experts and influencers within the fields of content marketing, search engine optimization and social marketing are sharing their thoughts and advices in the new report. Measuring. MORE >>
CONVINCE & CONVERT | FRIDAY, NOVEMBER 15, 2013 [Nielsen, Retail] Put Yourself on the Social Map: From Vagueness to Greatness
And from Expion , a free report on the top 50 retail brands’ social media use in 2013. For those of us who live, breathe, and work in the social sphere, this may be somewhat surprising: according to Nielsen’s most recent quarterly Global AdView Pulse report , Internet ads account for only 4.2% of global ad expenditures. Erich Marx, Nissan @emarxe. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen. Listen Now. The RSS feed is: [link]. MORE >>
WEBBIQUITY SMM | MONDAY, JANUARY 17, 2011 [Nielsen, Retail] Best Social Media Stats, Facts and Marketing Research of 2010
What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. Regardless of age group, personal recommendations from company or industry colleagues are rated the most influential information source, while retail websites are least relied upon. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? Social Media Facts and Stats. 10 Interesting Social Media Statistics by Jeff Bullas. Adam T. MORE >>
BLUE FOCUS MARKETING | MONDAY, DECEMBER 5, 2011 [Nielsen, Retail] 2012 Social Media Business Trends
According to Nielsen’s “The Social Media Report,” social media use is commonplace, with over 4 to 5 Internet users engaging in social activity across a wide variety of platforms. for retail? Doug Stephens ( @RetailProphet ) President, Retail Prophet. As the end of the year draws near, it’s time to start looking at social media trends for 2012. Businesses should get ready for seismic shifts on the digital landscape. Competition will intensify as the rules of marketing are further altered by social media, mobile web and all in real-time. for building communities? for brands? MORE >>
- [Nielsen, Retail] What to Consider When Building an In-House Social Media Team MASHABLE.COM | WEDNESDAY, NOVEMBER 3, 2010
- [Nielsen, Retail] HOW TO: Gain Twitter Influence MASHABLE.COM | WEDNESDAY, NOVEMBER 3, 2010
- [Nielsen, Retail] What the Future Holds for B2B Social Media Marketing MASHABLE.COM | TUESDAY, NOVEMBER 2, 2010
- [Nielsen, Retail] How to Fix a “Broken Brand” with Social CONVINCE & CONVERT | FRIDAY, SEPTEMBER 27, 2013
- [Nielsen, Retail] Why Host a Blog on Your Corporate Website? WWW.CLICKZ.COM | TUESDAY, JANUARY 4, 2011
- [Nielsen, Retail] List of Brand-Side Corporate Social Strategists: Twitter Edition WEBBIQUITY SMM | MONDAY, FEBRUARY 28, 2011
- [Nielsen, Retail] Email or RSS: Which Do You Prefer JUSTIN LEVY | WEDNESDAY, JANUARY 13, 2010
- [Nielsen, Retail] Social Media Research: Interview with Joel Rubinson of ARF - Part I DIVA MARKETING BLOG | MONDAY, FEBRUARY 23, 2009