The Realtime Report

APRIL 9, 2014

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” LinkedIn and Tumblr are the only two social networks seeing more desktop use than mobile. Are advertising dollars following this shift?

Social Networking 178

Social Networking Mobile comScore Tumblr 178

The Realtime Report

FEBRUARY 25, 2014

Email marketing is far from dead — but is your brand optimizing email campaigns for mobile? If the answer is no, then it’s time to start: a new study from Yesmail Interactive shows that, as of Q4 2013, half of consumers now read emails only on mobile devices. the number of mobile orders went up by 58%.

Mobile 173

Mobile Statistics Study Campaign 173

The Realtime Report

MAY 7, 2014

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. The results show very high completion rates – over 90% – for mobile video.

Mobile 177

Mobile Study Video Press Release 177

The Realtime Report

MARCH 27, 2014

Mobile and social media will be a focus for airlines over the next few years, according to a recent survey from airline payment processing company WorldPay. Kiosks will become less important, and sales will shift to social media and mobile. And mobile looks like the future of those improvements.

Airlines 175

Airlines Mobile Wikipedia Survey 175

The Realtime Report

APRIL 2, 2014

How much time are Americans spending on mobile apps, and which are the most popular? A new study from Flurry takes a look at how apps are dominating mobile, and Google and Facebook are commanding lots of our time. Time spent on the mobile web has continued to drop, now totaling just 14% of Americans’ time on mobile.

Mobile 177

Mobile YouTube Airlines Statistics 177

The Realtime Report

JUNE 20, 2014

if you have additional updates, or a social network that you feel should be on the list. . Mobile Video Now Accounts For 21% Of All Online Video Plays. 21% of all online video-plays globally were completed through mobile devices in the first quarter of the year, according to video technology company Ooyala.

Social Networking 175

Social Networking Mobile Video Tumblr 175

The Realtime Report

MARCH 6, 2014

Today, mobile plays a huge part in our search to find the right movie and time. Here are some of the highlights: 1/3 of moviegoers buy tickets on mobile phones. 56% of moviegoers turn to mobile for entertainment research (basically equal with TV, where 57% of respondents get their movie information).

Mobile 164

Mobile Film Statistics Advertising 164

The Realtime Report

DECEMBER 4, 2012

A new study by IDG found that 44% of consumers said that “exposure to technology products in social media positively affects their likelihood of purchase.” How does social media affect consumers’ attitudes about technology products and brands? The study also revealed the efficacy of mobile ads.

Mobile 170

Mobile Research Products Survey 170

The Realtime Report

DECEMBER 6, 2013

if you have additional updates, or a social network that you feel should be on the list. . Facebook Is Most Popular Mobile App [Survey]. Which app do you use most frequently on your mobile phone? Survey data came from a poll of 500 people in the US who activated a mobile phone between June-September 2013.

Social Networking 150

Social Networking Mobile Tumblr Facebook 150

The Realtime Report

FEBRUARY 21, 2014

Taco Bell is about to make ordering even easier, with the introduction of mobile ordering. The fast food chain’s consumers will soon be able to use a mobile app for easy, efficient ordering — without ever having to place a call. Are other restaurants embracing mobile ordering? What do you think?

Mobile 170

Mobile GPS Privacy Campaign 170

The Realtime Report

APRIL 25, 2014

Facebook Tops One Billion Mobile Users, Messenger Reaches 200 Million Users. On Wednesday, Facebook announced that more than one billion users now access the social network on mobile devices every month. Social Media Statistics Facebook Facebook Messenger mobile'

Social Networking 170

Social Networking Mobile Tumblr Facebook 170

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers?

Mobile 170

Mobile Automotive Sports Travel 170

The Realtime Report

DECEMBER 19, 2013

The latest estimates from eMarketer show staggering growth in UK mobile advertising. Mobile ad spend for 2013 will total over £1 billion (around $1.89 Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. billion) in the UK. billion (or more than $3.58

Mobile 142

Mobile Statistics Retail Advertising 142

The Realtime Report

AUGUST 9, 2012

Mobile social networking is continuing to grow at a fast pace in the US. By 2014, nearly half of the US mobile population will use mobile social networking, according to recent eMarketer estimates. How many of these mobile social network users are accessing Facebook?

Mobile 193

Mobile Social Networking Facebook Statistics 193

The Realtime Report

OCTOBER 31, 2018

How to Protect the Privacy of One’s Mobile Device. According to a Q4 report by We Are Social of 2018 Global Digital Trends, there are almost 4.2 billion active social media users. Most of them are connecting through mobile devices. Mobile phones are now our favorite tools for internet browsing.

Privacy 89

Privacy Mobile SMS How To 89

The Realtime Report

JANUARY 7, 2014

In 2014, just under half (48%) of Western Europeans will access the internet via mobile phone (at least once per month), according to new research from eMarketer. Norway is currently well in the lead, with 57% of the population using mobile phones to access the web in 2013. By 2017 that number will rise to 66%.

Mobile 156

Mobile Statistics Reddit Social Networking 156

The Realtime Report

MARCH 21, 2014

if you have additional updates, or a social network that you feel should be on the list. . Twitter Users Log In Via Mobile. has the greatest percentage of respondents using mobile as the primary way to access Twitter. currently access the social platform via mobile device; 70% log on ‘primarily’ via mobile.

Social Networking 170

Social Networking Mobile Tumblr Twitter 170

The Realtime Report

DECEMBER 11, 2013

New research from comScore’s Data Mine reveals that while the majority of the digital consumers use both desktop and mobile devices, around one-third of consumers are visiting the top digital retail brands exclusively via mobile as of September 2013. How many retail apps are on your mobile phone? The solution?

Retail 173

Retail Mobile Sites comScore 173

The Realtime Report

APRIL 21, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Google+: Facebook. Any social media updates that we missed? Let us know in the comments below.

News 173

News Adsense Social Media Facebook 173

The Realtime Report

JULY 9, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, and Vine: Facebook. Any social media updates that we missed? Related Stories Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0, Let us know in the comments below.

News 173

News Social Media Twitter Facebook 173

The Realtime Report

MAY 2, 2014

if you have additional updates, or a social network that you feel should be on the list. . Mobile Accounts for 43% of LinkedIn’s Traffic . Mobile represented 43% of LinkedIn’s traffic in Q1 2014, according to the results announced yesterday ( AdWeek ). Please email marissa@modernmedia.co

Social Networking 170

Social Networking Mobile Tumblr Statistics 170

The Realtime Report

JANUARY 7, 2013

Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Out of the 200 mobile video viewers surveyed, 92% share mobile video content with others. And they do so often: 16% share mobile video content daily, and 33% do so weekly.

Mobile 178

Mobile Video Content Survey 178

The Realtime Report

NOVEMBER 6, 2012

.” Before the film’s official release on December 14, Denny’s is promoting new “Hobbit-themed” menu items and enabling mobile users to access exclusive video, online games and other content via QR codes on placemat menus. ’ What do you think? ’ What do you think?

Mobile 168

Mobile Film Upcoming Campaign 168

The Realtime Report

JUNE 2, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and YouTube: Facebook. Any social media updates that we missed? Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch.

News 182

News YouTube Social Media Privacy 182

The Realtime Report

JULY 20, 2012

Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Do Facebook Mobile Ads Work Better Than Twitter’s? Facebook mobile ads are more successful than Twitter’s, according to a new report by TBG Digital. Click here to see the full report.

Social Networking 183

Social Networking Mobile CPM Tumblr 183

The Realtime Report

JULY 18, 2014

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Here are some of the brands that created tons of social media buzz during the month-long tournament: Adidas . million new followers across all of its major social media platforms during the tournament.

Campaign 176

Campaign Social Media Statistics Sports 176

The Realtime Report

DECEMBER 18, 2012

Mobile gaming is growing more rapidly in the US than either social or online casual gaming, according to an eMarketer report. With its rapidly expanding audience, mobile gaming will also lead in advertising growth. The top sources of revenue for mobile gaming are: paid downloads. in-game advertising. in-game advertising.

Mobile 187

Mobile Advertising Social Networking Report 187

The Realtime Report

DECEMBER 31, 2013

What were the best social media campaigns in 2013? From funny to heartwarming, these brands crafted special messages around the holiday and used social media to engage consumers. What were your favorite social media campaigns in 2013?

Campaign 168

Campaign Social Media Case Study Study 168

The Realtime Report

JANUARY 31, 2014

Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads. Back in 2012, Facebook had “virtually no mobile presence” and most of the social network’s revenue came from generic banner ads that appeared on the desktop site. and 945 million monthly mobile users, up from 874 million in Q3.

Social Networking 150

Social Networking Mobile Tumblr Statistics 150

The Realtime Report

AUGUST 2, 2012

Out of Facebook’s mobile user base of 543 million, nearly 20% access the social network via mobile only. That’s 102 million people accessing Facebook every month only from mobile – a 23% increase over the 83 million mobile-only users in March 2012. ” What do you think?

Mobile 185

Mobile Facebook Social Networking Feed 185

The Realtime Report

MAY 19, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, YouTube and Foursquare: Foursquare app splits in two, launches Swarm. Any social media updates that we missed? Let us know in the comments below.

Foursquare 182

Foursquare News YouTube Buy 182

The Realtime Report

OCTOBER 31, 2012

Dunkin’ Donuts new mobile campaign engages consumers with a Halloween-themed contest and mobile gift cards, making use of mobile and social platforms Instagram and Twitter. To share photos of their cups in Halloween costumes, fans must use the hashtag #DresseDD when they tweet @DunkinDonuts or post to Instagram.

Mobile 145

Mobile Instagram Twitter Loyalty 145

The Realtime Report

FEBRUARY 24, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and LinkedIn: LinkedIn opens its publishing platform to all members. Facebook tests mobile “Highlights”, a cheat sheet to your friends’ lives – last week Facebook released its 7.0

News 164

News Publishing LinkedIn Social Media 164

The Realtime Report

DECEMBER 9, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. Any social media updates that we missed? and… Apple?! Let us know in the comments below!

Apple 149

Apple News Buy Tumblr 149

The Realtime Report

DECEMBER 20, 2013

if you have additional updates, or a social network that you feel should be on the list. . Facebook Accounts For 17% Of Mobile Ad Revenue in U.S. We recently looked at mobile ad spending in the UK ; in the US, spending on mobile ads is also increasing rapidly, approaching $9.6 Please email marissa@modernmedia.co

Social Networking 142

Social Networking Mobile Tumblr Statistics 142

The Realtime Report

DECEMBER 31, 2013

What were the biggest stories in social media statistics this year? Google+ Is Now #2 Social Network (Jan 28). Social Media Customer Service: Brands Respond More On Twitter (Jan 10). Social Networking Stats: LinkedIn Grows Nearly 40% Year-Over-Year, #RLTM Scoreboard (Feb 8).

Klout 144

Klout Social Media Statistics Tumblr 144

The Realtime Report

AUGUST 16, 2012

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The London 2012 stats – showing engagement across 77 digital products - were compiled by Alex Balfour, the head of new media for London 2012. The organization counted 4.7

Mobile 182

Mobile Foursquare Facebook Tumblr 182